Because the aggressive world of advert tech and mar tech continues evolving towards a backdrop of unsettling financial circumstances, delivering one of the best efficiency is high of everybody’s thoughts. That’s why after we requested you, our Adweek readers, to vote on our fourth annual Adweek Readers’ Alternative: Better of Tech Companion Awards—which acknowledges the highest promoting and advertising and marketing know-how suppliers and leaders—you responded with gusto. Hundreds of votes had been forged throughout 33 classes. (We allowed one vote per individual each 24 hours.) Thanks to everybody who voted, and congratulations to this 12 months’s winners.
Adform
Greatest Demand-Facet Platform
PubMatic
Greatest Provide-Facet Platform—Tie
Yahoo
Greatest Provide-Facet Platform—Tie
OpenX
Greatest Advert Community: Video
InMobi
Greatest Advert Community: Cell
Spotify Viewers Community
Greatest Advert Community: Audio
Talkwalker
Greatest in Social/Influencer Tech, Social Intelligence Platform
Trello
Greatest in Productiveness: Mission Administration Software program—Tie
Monday.com
Greatest in Productiveness: Mission Administration Software program—Tie
Hootsuite
Greatest in Social/Influencer Tech, Social Advertising and marketing Administration Platform
Tribe
Greatest in Social/Influencer Tech, Influencer Advertising and marketing Platform
Google Analytics
Greatest in Media Planning/Attribution
HubSpot
Greatest in Mar Tech: Advertising and marketing Cloud/Automation
Salesforce
Greatest in Mar Tech: Buyer Information Platforms
Marketo
Greatest in Mar Tech: Journey Administration
Lotame
Greatest Information Administration Platform
Mailchimp
Greatest in Mar Tech: E mail Advertising and marketing Service—Tie
Salesforce Pardot
Greatest in Mar Tech: E mail Advertising and marketing Service—Tie
Okta
Greatest in Mar Tech: Identification Platform
Lamar Promoting Co.
Greatest in Digital Out of Residence Service
InfoSum
Greatest Privateness Preserving Information Resolution, aka Information Clear Room—Tie
Snowflake Cloud Information Platform
Greatest Privateness Preserving Information Resolution, aka Information Clear Room—Tie
Zeotap
Greatest in First-Occasion Information Integration Options
Captify
Greatest in Search Advertising and marketing Platforms
Publica
Greatest in Video Advert Servers
IAS
Greatest Model Security Resolution, Greatest in Fraud Prevention Platforms
IAB Tech Lab, Vendor-Outlined Audiences
Innovation/Innovator of the Yr
MNTN
Greatest in Addressable TV Options
Brian O’Kelley, co-founder, CEO at Scope3
Character of the Yr—Tie
Zach Edwards, senior supervisor, menace insights at Human
Character of the Yr—Tie
Lisa Torres, president, multicultural observe at Publicis Media
Variety Advocate of the Yr
Zoom
Greatest in Productiveness: Videoconference Platform
Amazon Alexa
Greatest in Productiveness: AI Digital Assistant
Criteo
Greatest Retargeting Resolution
Comscore
Greatest in On-line Viewers Measurement
Blockthrough
Greatest Advert Filtering Resolution