YouTube’s trying to assist customers add extra context to their Shorts clips, with the addition of location tagging inside the add stream within the app.
As you may see, YouTube’s now rolling out a brand new ‘Location’ discipline within the Shorts add course of, which is able to make it simpler for customers so as to add location to their Shorts clips.
As per YouTube:
“Currently, location tagging is just accessible on the Shorts metadata editor post-upload, which means that creators can retroactively edit their Shorts metadata and add location to it. Now, we’re experimenting giving creators the power so as to add a location to their Shorts throughout the add course of on cell.”
Location information can add essential contextual data to uploads, and higher allow YouTube’s techniques to focus on extra related clips to every consumer. TikTok, for instance, makes use of location data to point out you extra localized clips and updates, which regularly show to be extra participating, particularly these inside your quick native space.
YouTube’s successfully trying to catch-up, and whereas as YouTube notes, it’s attainable so as to add location to your Shorts uploads now, I’d hazard a guess that much more folks will accomplish that as soon as it’s extra available.
And for companies wanting to make use of Shorts, that might additionally assist you get your content material in entrance of extra folks in your space.
The replace is at the moment in testing with chosen YouTube customers – we’ll maintain you up to date on any progress.