You’ve achieved all that nice work throughout pre-production and received the footage you wanted when it got here time to movie. Learn to make your video shine in post-production with these useful suggestions.
Prep packed up! Filming completed! Now it’s time in your modifying stage, often known as “post-production”.
Publish-production is the place you decide which photographs you’ll use, assemble them, and add any graphics, animations, or captions you need in your remaining video. In an ideal world, this is able to be easy. However in actuality, it’s nearly at all times the longest section. Lighting and audio might fluctuate between photographs, and also you’ll must right them. Or transitions you thought would make sense, don’t. The extra cautious you might be throughout pre-production and manufacturing, the quicker this section will go.
- Contents
- 1. Learn how to Prep for Publish-Manufacturing Success
- 2. The Enhancing Course of
- 2.1 Add Your Uncooked Video Footage
- 2.2 Trim Your Clips
- 2.3 It’s Time to Prepare Your Clips
- 2.4 Add Results to Your Movies
- 2.5 Time for Assessment and Suggestions
- 2.6 Edit the Audio
- 2.7 Appropriate the Coloration
- 2.8 Save and Export
- 3. How A Video Platform Can Assist
- 4. Not Too Laborious, Proper?
Learn how to Prep for Publish-Manufacturing Success
Earlier than you concentrate on modifying, it’s time to get organized. Create a folder for the undertaking and title every file utilizing the identical conference, corresponding to “Venture title – merchandise title – date”. Belief us. You don’t wish to must go digging, questioning what the heck “Video123” is for.
As an editor, you’re possible tremendous detail-oriented, however strive to not get slowed down in perfection. When modifying enterprise video content material, don’t fear about each little ‘um’ and ‘ah.’ Typically these human components can add to the non-public connection video affords as a medium.
Chances are you’ll not want all these steps, however we discover this workflow useful when preparing for post-production.
- Add video to your modifying software program.
- Trim clips as wanted.
- Prepare clips in the suitable order.
- Add your results for those who’re utilizing them.
- Get suggestions from contemporary eyes.
- Edit your audio.
- Do coloration correction.
- Export and save a number of copies.
The Enhancing Course of
Now that you’ve a primary overview of the workflow, let’s break it down so you’ve all the data that you must begin placing collectively your video content material.
Earlier than you import your footage, make certain it’s all organized in someplace simply accessible in your laptop. That means, importing is fast and simple.
If you wish to make your life even simpler, title every clip one thing distinctive that tells you what’s included inside that file. That means, though the thumbnails is perhaps onerous to see, you realize which file you’re transferring round with out having to truly preview it.
When you’ve received your uncooked footage straightened out, import the media into your video editor. This ought to be as simple as dragging and dropping, however it is determined by the software program you’re utilizing.
Necessary observe: if in case you have any graphics, audio-only recordsdata, or different video components you want imported add them as properly. It’s simple to edit when you’ve all of your belongings at your disposal from the very begin.
It’s time to begin trimming, proper? Nicely, not fairly.
It’s essential make certain the side ratios and resolutions are constant throughout all of your footage. The most typical side ratios are fullscreen (4:3) and widescreen (16:9). If in case you have clips that use totally different side ratios, you will have to edit one group to suit the opposite. This shouldn’t be a difficulty for those who used the identical digicam to shoot all of your footage, however for those who filmed some display share video, that is perhaps 16:9, however the video out of your digicam could also be 4:3.
The identical is true for decision. 1080p and 720p are the most typical, with 4K changing into increasingly more normalized. You possibly can shrink increased decision video down, however you possibly can’t do the alternative, or else you’ll make your picture actually grainy. Ideally, every part you shoot will likely be at the least 1080p, however don’t be afraid to shrink a 1080p clip if that you must match up with some 720p footage.
Trim Your Clips
Okay, now it’s time to begin trimming. Watch by means of all of your footage and see what must be eliminated. Mainly, you’re going to wish to reduce something that you just don’t need your viewers to see. This would possibly embody the beginning of a video the place you’re getting everybody arrange, or the top of a video when your topic asks, “Was that good?”
Hopefully, you shot greater than you wanted throughout manufacturing, so there’s lots of photographs and clips to select from.
If you happen to come throughout any humorous bloopers, you may not wish to reduce them utterly. As a substitute, you may reduce them out of your predominant clip and drag them to the top of the timeline to create a blooper reel as properly.
It’s Time to Prepare Your Clips
Now that you’ve your clips all cleaned up, it’s time to assemble them. Preserve your storyboard and script shut so you may make certain your video timeline matches up. As soon as your clips are organized within the correct order, watch by means of once more and see how the scenes circulate.
You would possibly discover that you just wish to trim some extra to enhance the pacing. You additionally would possibly must sync up your audio with the video. That is commonest for those who recorded a demo or an audio voiceover and all of your audio was recorded independently of your video.
Don’t neglect so as to add your intro and outro if in case you have one. Whether or not these have your individual private branding on them or your organization’s, they assist differentiate your content material from movies in the identical vein. If that is the primary time you’ve made intro and outro recordsdata, be sure you save them so you should use them subsequent time!
Add Results to Your Movies
While you consider results, you would possibly consider big-budget film particular results or fancy transitions. However actually, results are something visible that seems over high of your footage, which may embody graphics, speaker titles, photos of your product, animations, or transitions.
Results open up a ton of potentialities to enhance the visuals of your video however can typically be tough to implement. We advocate first interested by what your impact will likely be used for and what you need it to appear like, after which check out how one can insert them into your video utilizing your modifying platform.
For transitions, the easier, the higher. Typically, you may want one thing actually cool, however for many movies, easy fade-ins and fade-outs will likely be your greatest wager.
Time for Assessment and Suggestions
When you assume you’ve completed the tough reduce, get somebody to offer some suggestions. It’s at all times onerous to guage your individual work—you would possibly have a look at it too favorably, or perhaps you’re too onerous on your self.
Even for those who’re on a good deadline or a seasoned video creator, at all times get somebody to have a look. You may additionally must ship the video to your supervisor for approval.
Edit the Audio
Enhancing audio is just like modifying video. You possibly can trim, reduce, or copy something you need, and you’ll add audio results if that’s one thing you’re all in favour of. Nonetheless, it’s possible that you just’ve already received your audio matched up along with your video at this level, and you’ve got every part in the suitable place now.
Nonetheless, there nonetheless is perhaps some audio modifying that you must do. Right here are some things you are able to do to degree up your audio:
- Clean out the audio ranges. You must be capable to see when your audio spikes all through your video. This occurs when there’s a loud noise, and that is perhaps an excessive amount of in your viewers to deal with. The method for adjusting the spike is barely totally different in each modifying software program, however it is best to be capable to spotlight simply the spike and regulate the achieve to the specified degree. It will make your audio a lot smoother!
- Appropriate the sound. There is perhaps some sound that you must take away. If you happen to used B-roll footage, make certain to mute the audio related to that observe (until you resolve to make use of it, in fact). There additionally is perhaps some ambient background noise you can take away with the “background noise discount” instrument that the majority editors have. If that you must cowl up one thing like a cough or sneeze, you possibly can take a brief clip of “room tone” (the quiet baseline sound for that audio observe) and use that to switch the noise. If you happen to can’t isolate or take away an annoying noise, you possibly can at all times…
- Add music. Music can add a layer of polish to your video, and there are tons of superior royalty-free tracks on the market. You would possibly wish to think about using rock or digital music for including emotion and different, classical, or easy jazz for supplementing a speaker. With intros and outros, you’ve a bit extra freedom, however you need one thing enjoyable and memorable. Simply keep in mind to fade the music when somebody is speaking or on the finish of the video.
- Add sound results. Including a few sound results can draw your viewers’s consideration to new graphics that seem on display. Simply maintain it refined, and don’t overdo it.
Appropriate the Coloration
This isn’t at all times wanted, however it is perhaps value taking part in round with. For instance, by rising the saturation or the distinction of your video, you may make it pop. Coloration-correction will also be a good way to make your clips look extra cohesive in the event that they have been shot in numerous environments. By utilizing adjustment layers, you possibly can fine-tune the saturation, coloration temperature, and publicity.
You too can use coloration grading (the place you skew the colour deliberately) to create a selected temper. By making your video barely redder, you possibly can create an environment of motion, or you possibly can skew your footage bluer to make it appear extra dramatic.
Save and Export
Be sure you’re saving all through your modifying course of. Enhancing software program doesn’t at all times crash, however it’s not one thing you wish to danger. Be sure all of your uncooked recordsdata and the undertaking file itself are saved someplace safe, like an exterior onerous drive or a safe shared drive.
As soon as your video is all achieved, it’s time to export. Export it on the highest high quality you possibly can (normally 1080p, however 720p is suitable), and select the file kind (corresponding to MP4 or MOV). Now, sit back and anticipate the video to complete rendering. Congrats, your video is completed!
How A Video Platform Can Assist
After you have your remaining video content material. You want a spot for it to stay. Platforms like Vimeo or YouTube work nice and ought to be a part of your video distribution technique, however what if you wish to get extra ROI out of your content material? That’s the place a video platform constructed for enterprise may also help.
Video platforms provide a single, central house for internet hosting, sharing, organizing, and monitoring your movies. Entrepreneurs can add every part for distribution throughout the web site, touchdown pages, and emails. Your gross sales crew can file, share, and observe who’s seen their outreach movies. With video hubs you possibly can create and arrange matter or vertical-specific content material for prospects, workers, or salespeople. And sturdy integrations allow you to pull video view information again into your CRM and MAP techniques.
Video platforms put all of your onerous work to work collectively and get these movies out into the world so you possibly can see the advantages.
Not Too Laborious, Proper?
I do know we’ve thrown lots of data at you, however when you get into it, it’ll all begin to make sense. Simply be affected person with your self as you study; it takes time to get good at this kind of stuff.
Publish-production can take a while, typically it may be annoying, however as soon as it’s achieved, you’ll have this shiny new piece of content material you possibly can share with the world, which makes all of it value it. And for those who want a refresher on post-production suggestions and greatest practices as you edit, you realize the place to search out us.
