Ukraine’s President Volodymyr Zelenskyy’s charity UNITED24 has launched a brand new marketing campaign to boost cash for the war-torn nation.
The tourism-style marketing campaign’s goal is to gather charitable donations to help Ukraine. With the tagline ‘Come To Ukraine: There’s So A lot to Do’, the marketing campaign is hoping to encourage folks to donate cash which can go to official accounts and be allotted to cowl the place it’s wanted essentially the most.
Yaroslava Gres, United24 platform coordinator, mentioned: “Ukraine was a preferred vacationer attraction, with thousands and thousands from all around the world coming to the cities depicted in these posters to take pleasure in breath-taking landscapes, genuine structure, and welcoming residents. The Russian invasion modified that.
“In Kharkiv, the invasion has destroyed over 11,397 websites, together with non-public and residential buildings. Initiatives like this remind folks that there’s lots to battle for right here. We’re infinitely grateful to everybody who helps us on this ordeal and proper now we ask for assist to rebuild our state. After we win, we’ll as soon as once more be that welcoming nation everybody came over earlier than.”
Volodymyr Zelenskyy’s marketing campaign comes after new information revealed that fifty% of Brits admitted they had been no extra alarmed concerning the conflict now than they had been when it started earlier this 12 months.
The marketing campaign options the artwork of Ukrainian illustrator Antonio Firsik. The vintage-style advertisements seem like conventional journey adverts at first look. However if you look nearer the consequences of conflict are clear.
