Thursday, March 2, 2023
HomeMarketingVodka Seltzer Sommelier Is Chloe Fineman's New Gig for Nütrl

Vodka Seltzer Sommelier Is Chloe Fineman’s New Gig for Nütrl


Saturday Evening Dwell forged member Chloe Fineman is thought for her impressions of celebrities corresponding to Britney Spears and Jennifer Coolidge. Now she’s taking up the position of Günter, a “vodka seltzer sommelier,” serving because the face of the primary nationwide marketing campaign for Anheuser-Busch‘s Nütrl.

The yearlong “Nütrl. The One With the Umlaut” marketing campaign from The Martin Company kicks off with two 15-second and two 6-second spots. One introduces the drink comprised of vodka, seltzer and actual juice, drawing consideration to the vowel mark in its title by noting “every thing is right here for a purpose, apart from this foolish little umlaut garnish.”



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