Vidyard launches new video participant, brings seamless video messaging to extra third occasion apps to assist companies meet rising demand for video-based content material and communication
KITCHENER, Ontario – June 26, 2018 –Vidyard, the main video platform for enterprise, in the present day unveiled its newest product enhancements to assist companies generate higher leads and drive larger viewers engagement by embracing a ‘video-first’ mentality. With its Summer time 2018 replace, Vidyard has expanded its Vidyard GoVideo accomplice ecosystem to assist companies convey private video messaging to a broader base of staff whereas optimizing its core video participant for each desktop and cell efficiency.
“Video content material publishing in enterprise has practically doubled throughout the final 12 months as all of us look to maintain tempo with the altering expectations of in the present day’s consumers and staff,” says Michael Litt, Co-founder and CEO of Vidyard. “There’s a clear pattern in the direction of going video-first all through the client expertise. We’re dedicated to serving to organizations understand this imaginative and prescient by making video a seamless and built-in a part of advertising and marketing, gross sales and customer support packages.”
New capabilities launched by Vidyard in the present day embrace:
- Vidyard GoVideo Now Obtainable in Extra third Social gathering Apps: Vidyard’s flagship video messaging app is now out there straight inside Drift, Frontspin, Allbound, Zendesk and Salesforce’s Quip Collaboration Platform. These new partnerships allow a broader set of staff to simply document, share and monitor {custom} video messages from inside their present workflows and enterprise purposes of alternative.
- Enhanced Video Participant to Energy Video-First Web sites: As companies add extra movies to their digital properties, they want to take action with out compromising web page load occasions and the cell expertise. Vidyard’s enhanced video participant now helps JavaScript minification, web optimization enhancements and superior responsiveness to assist optimize the efficiency and rating of video-first web sites.
- Finest-in-Class Marketo Integration: Vidyard is now a totally licensed Marketo integration, the primary video platform to attain this standing. Together with the certification comes various efficiency and have enhancements for joint customers of Marketo and Vidyard, making it simpler than ever so as to add video to advertising and marketing campaigns whereas having the ability to monitor precisely how audiences interact in that content material.
Associate Ecosystem Enlargement Brings Video to Broader Set of Enterprise Apps
It’s by no means been simpler so as to add private video messages to gross sales outreach, buyer assist instances and inside collaboration. Introduced in the present day, Vidyard provides a brand new wave of native app integrations for main advertising and marketing, gross sales and collaboration options.
- Vidyard GoVideo for Drift: Drift customers can now document and ship {custom} video messages to their prospects and clients from proper inside Drift’s conversational advertising and marketing platform. Along with sending custom-recorded movies, advertising and marketing and gross sales reps also can share on-demand video property natively inside varied Drift purposes.
- Vidyard GoVideo for Frontspin: Gross sales reps can now create, entry and ship movies to their prospects from inside Frontspin’s gross sales communication answer as a strategy to increase response charges, enhance engagement and construct higher relationships with prospects.
- Vidyard GoVideo for Allbound: Allbound customers can now entry their Vidyard GoVideo recordings from inside their accomplice relationship administration (PRM) platform. Rapidly add movies to Allbound’s personalised prospect pages in order that reseller reps can talk with their prospects on a one-to-one foundation.
- Vidyard GoVideo for Quip: Groups utilizing Salesforce’s Quip Collaboration Platform can now use Vidyard GoVideo to submit {custom} video messages inside collaboration initiatives to supply suggestions and feedback in a extra sturdy approach. Along with Quip, Vidyard affords native integrations with Salesforce’s Advertising Cloud, Gross sales Cloud, Group Cloud, Service Cloud and Chatter product choices.
“For those who’re a marketer or a salesman in the present day, messaging and video must be primary and two in your advertising and marketing and gross sales toolkit. Now that’s as simple as ‘one click on’ inside Drift with our new Vidyard integration,” says Dave Gerhardt, VP of Advertising at Drift.
To study extra about partnership alternatives or to use to Vidyard’s GoVideo Associate Ecosystem program so as to add video seize and sharing to your personal utility, please e mail govideopartners@vidyard.com.
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About Vidyard
Vidyard is the video platform for enterprise that helps organizations drive extra income by means of the usage of on-line video. Going past video internet hosting and administration, Vidyard helps companies drive larger engagement of their video content material, monitor the viewing actions of every particular person viewer, and switch these views into motion. International leaders equivalent to Honeywell, LinkedIn, Citibank and Sharp depend on Vidyard to energy their video content material methods and switch viewers into clients.
Media Contact:
Sandy Pell, Senior Supervisor, Company Communications, Vidyard
press@vidyard.com
Vidyard’s Summer18 Replace Helps Companies Go Video-First Throughout the Buyer Lifecycle
