You might have seen or heard the time period, however what’s final contact attribution actually? Within the outdated days of promoting, the set up was the largest concern. Now, you run campaigns to drive adoption AND buyer LTV, and it’s vital to have an correct understanding of what’s working. Meaning you need to know the contribution of all campaigns, not simply the one which drove the set up. Be a part of us to study what final contact attribution is and why you want it to know your advertising and marketing efforts as an entire.
On this webinar, you’ll study:
- Widespread attribution strategies used as we speak
- How set up contact developed and whether or not it’s nonetheless helpful
- The distinction between set up contact and final contact attribution
Audio system
Amanda Vandiver
Sr. Product Advertising and marketing Supervisor
Amanda has 8 years of cellular tech expertise throughout gross sales, product, and advertising and marketing. As a Senior Product Advertising and marketing Supervisor for Department’s cellular linking and measurement platforms, she performs a pivotal position in serving to cellular groups perceive the worth of Department’s options. She is a connector, creator, and storyteller with a observe report for main market analysis, enablement, and product positioning.
