Tuesday, January 31, 2023
HomeMarketingThis Dry January, Nonalcoholic Manufacturers Scored Huge Staff-Ups

This Dry January, Nonalcoholic Manufacturers Scored Huge Staff-Ups


Katy Perry, armed with a feather duster, goes to work tidying a shelf of booze-free booze at a speciality retailer known as Boisson. She additionally fusses over a window show crammed with flowers, fruit and glassware on a desk set for an upscale cocktail celebration.

Whereas the well-known pop singer playfully refers to herself as “the most recent gross sales affiliate” in her Instagram publish, Perry isn’t moonlighting on the retailer. Nicely, not precisely. 

She’s stumping for De Soi, the road of nonalcoholic aperitifs she based with pal Morgan McLachlan final 12 months, whereas selling a Dry January collaboration that features limited-edition product bundles and a ticket giveaway for her Las Vegas residency.



Supply hyperlink

RELATED ARTICLES

LEAVE A REPLY

Please enter your comment!
Please enter your name here

Most Popular

Recent Comments