The 7 Finest E mail Template Builder Software program for 2023

June 1, 2023

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What’s e-mail template builder software program?

E mail template builder software program is a robust software that permits customers to create and customise professional-looking e-mail templates for his or her advertising campaigns. It simplifies the method of designing and coding emails by offering a user-friendly interface with drag-and-drop performance, eliminating the necessity for complicated HTML coding expertise. With e-mail template builder software program, companies and entrepreneurs can effectively create visually interesting and responsive e-mail templates that align with their branding and messaging.

To make use of e-mail template builder software program, customers sometimes begin by deciding on a pre-designed template or ranging from scratch. The software program supplies a variety of customizable parts, equivalent to headers, photos, textual content blocks, buttons, and linkable social media icons. Customers can simply modify these parts by adjusting colours, fonts, sizes, and layouts to match their model identification and marketing campaign goals.

The drag-and-drop performance allows customers to place and organize parts throughout the template, permitting for artistic flexibility. They will add dynamic content material, personalize messages with merge tags, and incorporate interactive options like sliders or carousels. The software program additionally gives choices to preview and take a look at the e-mail template throughout varied gadgets and e-mail purchasers to make sure optimum rendering and consumer expertise.

As soon as the e-mail template is personalized and finalized, customers can save, export, or immediately combine it with their e-mail advertising platforms, equivalent to ActiveCampaign. This seamless integration allows easy marketing campaign administration, together with scheduling, viewers segmentation, and monitoring of e-mail efficiency metrics. E mail template builder software program helps companies to streamline their e-mail advertising efforts, save time and sources, and create visually partaking emails that resonate with their target market.

What are the advantages of e-mail template builder software program?

There are a number of advantages of utilizing e-mail template builder software program in your advertising campaigns:

Skilled and constant design: E mail template builder software program supplies professionally designed templates which are visually interesting and constant. This ensures that your emails have a sophisticated {and professional} look, enhancing your model picture and credibility. Constant design parts throughout your emails additionally assist create a cohesive model identification, making it simpler for recipients to acknowledge and interact along with your content material.
Time and value effectivity: E mail template builder software program eliminates the necessity for guide coding and design work. With its user-friendly interface and drag-and-drop performance, you’ll be able to shortly create personalized e-mail templates with out the necessity for specialised technical expertise or hiring an expert designer. This protects priceless time and reduces prices related to outsourcing or in depth design processes.
Responsive and mobile-friendly: E mail template builder software program ensures that your e-mail templates are responsive and optimized for varied gadgets, together with smartphones and tablets. Cellular responsiveness is essential as an growing variety of individuals entry emails on their cellular gadgets. By utilizing a template builder, you’ll be able to create mobile-friendly designs that adapt to completely different display screen sizes, enhancing the consumer expertise and engagement.
Model consistency: Sustaining model consistency throughout all advertising channels is important. E mail template builder software program means that you can incorporate your model colours, brand, fonts, and different visible parts into your templates. Constant branding creates a cohesive expertise in your subscribers, reinforcing model recognition and belief.
Customization and personalization: E mail template builder software program gives a variety of customization choices, enabling you to tailor your templates to match your particular marketing campaign targets and target market. You’ll be able to simply modify the format, colours, fonts, and pictures to replicate your model’s persona and message. Moreover, you’ll be able to personalize the content material through the use of merge tags or dynamic fields to handle recipients by title or embrace related data based mostly on their preferences or previous interactions.
Testing and analytics: Many e-mail template builder software program options embrace testing and analytics options. You’ll be able to preview and take a look at your e-mail templates to make sure they render appropriately throughout completely different e-mail purchasers and gadgets. Moreover, you’ll be able to observe vital metrics like open charges, click-through charges, and conversions to guage the effectiveness of your e-mail campaigns and make data-driven choices for optimization.

How to decide on the perfect e-mail template builder software program

Selecting the best e-mail template builder software program for your corporation requires cautious consideration of a number of key elements:

Ease of use: Search for a software program answer that gives a user-friendly interface and intuitive drag-and-drop performance. The software ought to make it simple for customers of various technical backgrounds to create and customise e-mail templates with out the necessity for in depth coding information. Think about whether or not the software program supplies pre-designed templates, a library of parts, and the flexibility to avoid wasting and reuse templates for effectivity.
Design and customization choices: Assess the vary of design and customization choices accessible throughout the software program. It ought to present flexibility by way of format, colours, fonts, and picture placements to align along with your model pointers. Think about whether or not the software program gives responsive design capabilities to make sure your templates are mobile-friendly and adapt to completely different gadgets. Search for options that enable for dynamic content material insertion, personalization, and integration of interactive parts.
Integration with e-mail advertising platforms: Verify if the e-mail template builder software program seamlessly integrates along with your most popular e-mail advertising platform. This integration permits for simple syncing and administration of your e-mail templates, subscriber lists, and marketing campaign deployment. Compatibility along with your present advertising stack ensures a clean workflow and reduces the necessity for guide information switch.
Reporting and analytics: Think about whether or not the software program supplies reporting and analytics options to trace the efficiency of your e-mail campaigns. Search for metrics equivalent to open charges, click-through charges, and conversion charges. These insights allow you to measure the effectiveness of your templates and campaigns, permitting you to make data-driven choices for steady enchancment.
Help and coaching: Consider the extent of help and coaching offered by the e-mail template builder software program supplier. Search for sources equivalent to documentation, tutorials, and buyer help channels to help you in utilizing the software program successfully. Think about whether or not the supplier gives common updates and enhancements to make sure you have entry to the newest options and performance.

One of the best e-mail template builder software program for 2023

There are a lot of e-mail template builder software program choices in the marketplace. These are our picks for 2023.

ActiveCampaign

G2 Rank: 4.5/5 stars

ActiveCampaign is broadly thought to be one of many prime e-mail template builder software program options accessible out there at this time. It gives a complete set of options and functionalities that make it a most popular selection for companies of all sizes.

Right here’s what makes ActiveCampaign stand out:

Automation capabilities: ActiveCampaign gives strong automation options that enable customers to create complicated e-mail workflows based mostly on buyer conduct and interactions. This permits companies to ship personalised and focused e-mail campaigns, leading to greater engagement and conversion charges.
Superior segmentation: With ActiveCampaign, companies can section their subscriber lists based mostly on varied standards equivalent to demographics, conduct, and preferences. This stage of segmentation ensures that every e-mail recipient receives content material that’s related to their particular wants, growing the possibilities of engagement and conversions.
Dynamic content material: The software program supplies the flexibility to dynamically personalize e-mail content material based mostly on subscriber information, permitting companies to ship tailor-made messages to every recipient. This personalised method enhances the buyer expertise and improves the general effectiveness of e-mail campaigns.
CRM integration: ActiveCampaign seamlessly integrates with buyer relationship administration (CRM) techniques, offering a unified view of buyer information and interactions. This integration allows companies to trace and handle leads, automate gross sales processes, and create focused e-mail campaigns based mostly on CRM information.

ActiveCampaign primarily caters to small and medium-sized companies (SMBs) and advertising groups that require complete e-mail template builder software program with superior automation and personalization capabilities. It’s appropriate for companies throughout varied industries and offers customers the facility to create impactful e-mail campaigns that drive engagement and ship measurable outcomes.

What languages does ActiveCampaign help?

ActiveCampaign totally helps 14 completely different languages exterior of English. A few of these languages embrace Portuguese, Spanish, Italian, German, French, and Polish.

ActiveCampaign additionally partially helps Danish, Finnish, Simplified Chinese language, Turkish, and Vietnamese.

Which currencies does ActiveCampaign settle for?

ActiveCampaign helps the US Greenback (USD), Euro (EUR), and Brazilian Actual (BRL).

What’s the entry-level pricing for ActiveCampaign?

ActiveCampaign’s Advertising Lite plan begins at $29 per thirty days, paid yearly. With this plan, you get all of the highly effective e-mail advertising and advertising automation options paired with 24/7 chat help, inline types and kind builder, website and occasion monitoring, and entry to API and webhooks. It doesn’t matter what plan you select, ActiveCampaign has some engaging perks that make it stand out.

A few of these options embrace:

Accelerated onboarding
Contact migration
Chat and ticket help
Buyer enablement workshops
Video tutorials

Marketing campaign Monitor

G2 Rank: 4.1/5 stars

Marketing campaign Monitor is one other e-mail template builder software program choice. The software program gives a variety of options and functionalities that make it a preferred selection for companies trying to create visually interesting and interesting e-mail campaigns.

Listed here are some the explanation why Marketing campaign Monitor stands out:

Drag-and-drop editor: Marketing campaign Monitor supplies a user-friendly drag-and-drop editor that permits customers to simply create and customise e-mail templates with out the necessity for coding or design expertise. This intuitive interface makes it accessible to customers of all ranges of experience.
Template library: The software program gives an enormous library of professionally designed e-mail templates that may be simply personalized to match a model’s distinctive type and messaging. This in depth template assortment saves effort and time in creating visually interesting emails from scratch.
Superior personalization: Marketing campaign Monitor permits for superior personalization of e-mail content material, together with dynamic content material blocks that may be tailor-made to particular segments or particular person recipients. This stage of personalization helps companies ship extra related and focused messages, enhancing buyer engagement.
Automation workflows: The software program supplies automation workflows that allow companies to arrange triggered e-mail campaigns based mostly on buyer conduct and preferences. This automation functionality streamlines the e-mail advertising course of and ensures well timed and related communication with subscribers.

Marketing campaign Monitor primarily caters to small and medium-sized companies (SMBs) and advertising groups who worth ease of use, visually interesting templates, and superior personalization choices. It’s appropriate for companies throughout varied industries, together with retail, e-commerce, companies, and nonprofits.

What languages does Marketing campaign Monitor help?

Marketing campaign Monitor’s software program and help are solely accessible in English, however you’ve got full management over the textual content and language in your emails. They don’t at present help a number of languages.

See extra data on their FAQ web page.

What currencies does Marketing campaign Monitor settle for?

Marketing campaign Monitor accepts the next currencies for account billing:

US Greenback (USD)
Australian Greenback (AUD)
Canadian Greenback (CAD)
Euro (EUR)
Nice British Pound (GBP)
New Zealand Greenback (NZD)

What’s the entry-level pricing for Marketing campaign Monitor?

Marketing campaign Monitor gives pricing on a sliding scale based mostly on what number of contacts you’ve got. Their fundamental plan begins at $9 per thirty days and permits for an e-mail listing of as much as 2,500 contacts. The fundamental plan offers you entry to options like a drag-and-drop builder, a customizable template library, segmentation instruments, a free picture gallery, A/B testing, real-time reporting analytics and extra.

Discover further particulars on the Marketing campaign Monitor pricing web page.

Does Marketing campaign Monitor combine with ActiveCampaign?

Though Marketing campaign Monitor doesn’t combine with ActiveCampaign, ActiveCampaign gives free migration providers. Click on right here to be taught extra.

Brevo (Previously SendinBlue)

G2 Rank: 4.5/5 stars

Brevo (previously SendinBlue) is an e-mail template builder software program choice that gives a variety of options and capabilities that make it a preferred selection amongst companies.

Some distinctive options that set Brevo aside embrace:

Consumer-friendly interface: Brevo supplies a user-friendly interface that makes it simple for customers of all ranges of experience to create and customise e-mail templates. Its intuitive drag-and-drop editor permits for seamless design customization with out the necessity for coding expertise.
Automation and personalization: The software program gives highly effective automation and personalization options, permitting companies to create focused and personalised e-mail campaigns based mostly on buyer conduct and preferences. This functionality helps enhance engagement and conversion charges by delivering related content material to subscribers.
A/B testing: Brevo consists of A/B testing performance, which permits customers to check completely different variations of their e-mail campaigns to optimize efficiency. This characteristic helps companies establish the simplest methods and refine their e-mail advertising efforts for higher outcomes.

Brevo primarily caters to small and medium-sized companies (SMBs) and advertising groups that worth simplicity, affordability, and scalability. It’s appropriate for companies in varied industries and supplies the instruments that companies require to successfully have interaction with their viewers and obtain their e-mail advertising targets.

What languages does Brevo (Previously SendinBlue) help?

Brevo supplies providers in a number of languages together with English, Spanish, French, German, Italian, and Portuguese.

What currencies does Brevo (Previously SendinBlue) settle for?

Brevo accepts funds in varied currencies together with:

US Greenback (USD)
EU Euro (EUR)
British Pound (GBP)
Canadian Greenback (CAD)
Australian Greenback (AUD)
Japanese Yen (JPY)

What’s the entry-level pricing for Brevo (Previously SendinBlue)

Brevo gives a free plan in addition to a number of paid plans. The entry-level plan is named Starter and prices $25 per thirty days.

The Lite plan consists of the next options:

From 20k emails/month
No each day sending restrict
No Brevo brand (add-on)
Fundamental reporting and analytics
E mail help
E mail template gallery
Actual-time e-mail statistics and extra

See all Brevo paid plans right here.

Does Brevo (Previously SendinBlue) combine with ActiveCampaign?

Though Brevo doesn’t combine with ActiveCampaign, ActiveCampaign gives free migration providers. Click on right here to be taught extra.

G2 Rank: 4/5 stars

Fixed Contact is widely known as top-of-the-line e-mail template builder software program choices accessible and gives a variety of options and advantages that companies have to create dynamic e-mail campaigns.

Some distinctive options that set Fixed Contact aside embrace:

In depth template library: Fixed Contact supplies customers with entry to an enormous library of professionally designed e-mail templates. This assortment permits companies to create visually interesting and interesting emails with out the necessity for in depth design expertise or sources.
Record segmentation and concentrating on: The software program gives strong listing segmentation and concentrating on capabilities, enabling companies to divide their subscriber lists based mostly on varied standards equivalent to demographics, conduct, or engagement. This characteristic permits for extremely focused and personalised e-mail campaigns, leading to improved open charges and conversions.
Social media integration: Fixed Contact seamlessly integrates with in style social media platforms, enabling customers to increase the attain of their e-mail campaigns by sharing them on social media. This integration helps companies maximize their on-line presence and interact with their viewers throughout completely different channels.

Fixed Contact primarily caters to small companies, nonprofits, and organizations that worth simplicity, ease of use, and efficient e-mail advertising. It gives intuitive options and sources tailor-made to those audiences, permitting them to create professional-looking emails and efficiently have interaction their goal prospects.

What languages does Fixed Contact help?

Fixed Contact helps a number of languages together with Danish, Dutch, English, French, German, Italian, Norwegian, Portuguese, Castilian Spanish, Latin American Spanish, Swedish, and extra.

What currencies does Fixed Contact settle for?

At the moment, Fixed Contact accepts the next currencies:

US Greenback (USD)
Canadian Greenback (CAN)
Nice British Pound (GBP)
Pesos (MXN)
Euros (EU)
Indian Rupee (INR)
Australian Greenback (AUD)

What’s the entry-level pricing for Fixed Contact?

Fixed Contact’s paid plans differ relying on the variety of contacts a enterprise has. Their entry-level plan prices $12 per thirty days and is named Lite.

Lite consists of:

Fundamental e-mail advertising with easy-to-use templates
Automated welcome e-mail for brand spanking new contacts
Social advertising
Occasion administration
AI content material suggestions (in Beta)

See all Fixed Contact plans on their pricing web page.

Does Fixed Contact combine with ActiveCampaign?

Though Fixed Contact doesn’t combine with ActiveCampaign, ActiveCampaign gives free migration providers. Click on right here to be taught extra.

HubSpot

G2 Rank: 4.4/5 stars

HubSpot is thought to be one of many prime e-mail template builder software program choices accessible, providing a complete set of options that empower companies to create skilled and impactful e-mail campaigns.

Listed here are some the explanation why HubSpot stands out:

Strong e-mail editor: HubSpot supplies a robust e-mail editor that permits customers to create visually gorgeous and personalised e-mail templates. With its drag-and-drop interface and pre-designed modules, customers can simply customise their emails to match their model and seize their viewers’s consideration.
Advertising automation: HubSpot’s e-mail template builder is built-in with a dynamic advertising automation platform. This characteristic allows companies to automate their e-mail advertising workflows, from sending personalised emails based mostly on triggers and consumer conduct to nurturing leads all through the client journey.
Superior analytics: The software program gives complete analytics and reporting capabilities, offering companies with priceless insights into the efficiency of their e-mail campaigns. Customers can observe metrics equivalent to open charges, click-through charges, and conversions, permitting them to refine their e-mail methods and optimize outcomes.

HubSpot caters to companies of all sizes, from small startups to giant enterprises. It’s notably in style amongst entrepreneurs and gross sales groups who’re in search of an all-in-one advertising automation answer. HubSpot’s user-friendly interface and in depth characteristic set make it appropriate for each skilled entrepreneurs and people new to e-mail advertising.

What languages does HubSpot help?

HubSpot software program serves a number of languages together with English, Spanish, French, German, Portuguese, Italian, Dutch, Russian, Japanese, Chinese language (Simplified), Chinese language (Conventional), Korean, and extra.

See the total listing right here.

What currencies does HubSpot settle for?

HubSpot primarily accepts cost in a number of main currencies, which embrace the US Greenback (USD), Euro (EUR), Nice British Pound (GBP), Australian Greenback (AUD), Canadian Greenback (CAD), and Japanese Yen (JPY).

Customers can replace a HubSpot account to make use of their firm’s main foreign money. If an organization does enterprise in a number of currencies, they’ll have the ability to add currencies to their account and set an alternate charge in comparison with their main firm foreign money to extra precisely observe the quantity of their offers.

For extra particulars, go to HubSpot’s Data Base.

What’s the entry-level pricing for HubSpot?

HubSpot breaks down their pricing relying on firm dimension. The entry-level pricing for people and small groups is $18 per thirty days for as much as 1,000 contacts. This plan, known as the Starter Plan, offers customers with entry to important advertising instruments to interact and convert leads. Customers may take away HubSpot branding from touchdown pages, e-mail advertising, types, and dwell chat.

For any companies and enterprises in search of an entry-level plan, HubSpot gives the Skilled plan beginning at $800 per thirty days for as much as 2,000 contacts. Customers may have all of the perks of the Starter plan plus groups, social media, marketing campaign reporting, customized reporting, and omnichannel advertising automation.

See extra particulars and up-to-date pricing on HubSpot’s pricing web page.

Does HubSpot combine with ActiveCampaign?

Whereas HubSpot doesn’t combine with ActiveCampaign, ActiveCampaign gives lots of the similar options as HubSpot at a decrease value.

In the event you’re contemplating migrating away from Hubspot, ActiveCampaign gives free migration for certified prospects. Verify your migration choices right here.

Stripo

G2 Rank: 4.7/5 stars

Stripo gives an array of options that simplify the method of making skilled and interesting e-mail campaigns.

The options that make Stripo stand out embrace:

Consumer-friendly interface: Stripo supplies a user-friendly interface that permits even non-technical customers to design gorgeous e-mail templates. With its drag-and-drop performance and pre-designed content material blocks, customers can simply customise their emails with out the necessity for coding information or design experience.
Collaborative enhancing: Stripo gives collaborative enhancing options, making it a perfect selection for groups engaged on e-mail campaigns. A number of crew members can collaborate concurrently, offering real-time suggestions and guaranteeing seamless collaboration all through the e-mail creation course of.
In depth template library: Stripo supplies an enormous assortment of ready-to-use e-mail templates, masking varied industries and functions. Customers can select from a variety of professionally designed templates and customise them to match their model identification, saving effort and time within the design course of.

Stripo primarily caters to entrepreneurs, e-mail designers, and companies of all sizes. It’s notably in style amongst e-mail advertising groups who worth effectivity and productiveness of their e-mail creation course of. Stripo’s intuitive interface, collaborative enhancing capabilities, and in depth template library make it a priceless software for each skilled e-mail entrepreneurs and people new to e-mail design.

What languages does Stripo help?

Stripo helps over 100 languages. Additionally they let companies translate emails with Google proper within the editor, add customized translations from XLS and JSON recordsdata into all emails without delay, change to a different language model of the e-mail with out leaving it, and export all language variations without delay to their fav ESP with one click on.

What currencies does Stripo settle for?

Stripo at present accepts the US Greenback (USD).

What’s the entry-level pricing for Stripo?

Stripo has a free plan for anybody that desires to try it out that offers you one consumer seat with entry to 4 exports, 5 take a look at emails a day, and 10 saved emails. Their entry-level plan is priced at $15 a month and offers one consumer entry to 50 exports, 50 take a look at emails a day, 50 saved emails, premium templates, and sharing preview hyperlinks.

See full pricing plan particulars on Stripo’s pricing web page.

Does Stripo combine with ActiveCampaign?

Though Stripo doesn’t combine with ActiveCampaign, ActiveCampaign gives free migration providers. Click on right here to be taught extra.

Mailchimp

G2 Rank: 4.4/5 stars

Mailchimp is a well-liked e-mail template builder software program choice providing a complete set of options that empower companies to create impactful and profitable e-mail advertising campaigns.

Listed here are some the explanation why Mailchimp stands out:

Intuitive drag-and-drop editor: Mailchimp supplies a user-friendly drag-and-drop editor, permitting customers to simply create and customise e-mail templates with none coding information. The intuitive interface makes it easy so as to add photos, textual content, buttons, and different parts, enabling customers to design visually interesting emails that align with their model identification.
Superior personalization: With Mailchimp, customers can personalize their e-mail campaigns by dynamically inserting subscriber information, equivalent to names or buy historical past, into the emails. This stage of personalization helps companies ship tailor-made and related content material to their subscribers, leading to improved engagement and conversion charges.
A/B testing: Mailchimp gives A/B testing capabilities, permitting customers to check completely different variations of their e-mail campaigns to find out which of them carry out finest. By experimenting with completely different topic traces, content material, or designs, customers can optimize their e-mail campaigns based mostly on real-time information and make data-driven choices to enhance their general e-mail efficiency.

Mailchimp primarily caters to small and medium-sized companies (SMBs) that search a complete e-mail advertising answer. It is a perfect selection for entrepreneurs, entrepreneurs, and enterprise house owners who need to construct and develop their e-mail lists, have interaction with their viewers, and drive conversions. Mailchimp’s user-friendly interface, personalization options, and A/B testing capabilities make it a priceless software for SMBs trying to elevate their e-mail advertising efforts.

What languages does Mailchimp help?

Mailchimp supplies providers in as much as 50 languages together with English, Spanish, French, Portuguese, German, and Italian.

For extra data, see Mailchimp’s language settings and preferences web page.

What currencies does Mailchimp settle for?

Mailchimp accepts funds in a number of currencies, together with however not restricted to:

US Greenback (USD)
Euro (EUR)
British Pound Sterling (GBP)
Australian Greenback (AUD)
Indian Rupee (INR)
New Zealand Greenback (NZD)
Brazilian Actual (BRL)