3 min learn
In at present’s digital ecosystem, video is king. Whereas movies are getting used—from video prospecting to personalised demo movies and shutting offers—companies are going through a typical problem—how you can create high quality movies at scale with minimal effort. That is the place a template builder is available in.
What’s a template builder?
A template builder is a set of pre-designed video templates that enable gross sales reps to create constant movies with minimal effort. This helpful function has templates which can be break up into the intro, center, and outro sections, so gross sales reps can customise them by shortly stitching a number of movies collectively and including branding parts.
What issues does a template builder clear up?
With companies scaling their video creation like by no means earlier than, their workforce’s skill to provide movies will naturally escalate. It is just truthful to minimize the burden and create a course of that’s easy and repeatable. Listed here are a number of the points a template builder will deal with:
- Save time: It permits you to sew a number of movies collectively, so that you now not have to begin from scratch everytime you need to create a brand new video.
- Constant branding: Simply customise your video together with your branding parts to persistently produce movies which can be as per your organization’s tips.
- Nicely-defined use case: To assist first-time video creators, every video placeholder inside these templates comes with a immediate on the speaking factors.
Video templates for each stage of the gross sales cycle
It doesn’t matter what trade you’re in, a perfect gross sales cycle consists of reaching out to prospects, sending a follow-up message, strolling them via a demo, or introducing your buyer success supervisor (CSM).
With the Hippo Video template builder, now you can put collectively high-impact movies for all these gross sales levels inside minutes.
Tip: These templates are extremely customizable, so you possibly can add or document a video proper from throughout the placeholders.
Let’s have a look at them intimately:
1. Create prospecting video
Prospecting is difficult – we all know it. You must be continually recording new movies, and each needs to be tailor-made to the particular recipient. It’s time-consuming and repetitive. With these video templates, you possibly can sew collectively great-looking movies which can be personalised in your recipient in a fraction of the time it could take to document a brand new video every time.
Tips on how to use this template
Within the first placeholder, document a video to introduce your self to the prospect and why you’re reaching out to them. Subsequent, you possibly can add a pre-recorded video of the particular ache factors your product/service solves. Lastly, finish the video with a pre-recorded “thanks” video.
2. Ship follow-up video
Making a follow-up video is usually a battle contemplating the sheer quantity of it. With so lots of them wanted in numerous levels, it’s unattainable to not really feel overwhelmed. A prospect goes silent after listening to from you as soon as? Did they attend a demo or a webinar and went darkish? Have you ever despatched them your proposal and are awaiting their response? Fear no extra. With a video template builder, you possibly can create a number of custom-made movies to swimsuit every requirement and easily sew the suitable clips collectively.
Tips on how to use this template
Within the first placeholder, you possibly can briefly introduce your self and remind them of your final contact with them- over a name, an electronic mail, a demo, a webinar, and so on. Subsequent, add a pre-recorded display screen recording of your product/service and reiterate the worth they might profit from it. Lastly, add a pre-recorded video to thank them for his or her time and allow them to know you’re awaiting their response.
3. Create product demo
Creating particular person demo movies may be tedious. Received’t it’s handy to customise a demo video underneath a minute? Nicely, that is doable now.
Tips on how to use this template
First, introduce your self to the prospect and provides them a short background in your firm. Handle the ache factors mentioned in your earlier interactions with them. Within the second placeholder, add your pre-recorded demo video showcasing your services or products. Lastly, finish with a pre-recorded “thanks” video and a CTA to nudge them to work together with you additional through a gathering calendar or to answer with a video.
4. Introduce Buyer Success Supervisor (CSM)
An account hand-off is an ongoing exercise, and it could stress the gross sales rep and the shopper success supervisor to create personalised movies each time. Creating and sending these movies on a loop is a breeze with this video template.
Tips on how to use this template
Start with a heat greeting and speak in regards to the account hand-off. Introduce your self to the shopper success supervisor and the position they may play going ahead. Subsequent, the CSM can document his intro video by calling the prospect’s title and letting them know he’s excited to work with them and reply all their questions. Lastly, finish with a pre-recorded video thanking the shopper for taking the time to look at the video and promising to attach with them quickly. Go away applicable CTAs for this.
Now that we’ve appeared on the sorts of video templates, let me take you thru a further advantage of our template builder.
Handle your workforce’s accessibility to the template builder
As an account admin, you possibly can shortly and simply create custom-built video templates inside our template builder.
Right here is an summary:
- Add predefined video or photographs in your required placeholder so these movies will routinely seem whereas the workforce creates a video utilizing this template.
- Allow and disable the options they’ll use for an attractive video – webcam video, display screen share with webcam, display screen share, import video and import picture.
- Insert a preset script in order that when your workforce creates the video, they know what to talk on.
- Set a predefined digital background you want to use in your video, comparable to your prospects’ LinkedIn profile.
- Add a number of video placeholders for every template in case you want to in an effort to create a hard and fast workflow.
- Modify template privateness settings to determine who ought to view it.
- Choose a gross sales web page you’d need the movies to look on.
A Template builder eases your video creation course of
Hippo video’s video templates are a lifesaver. Our video templates are interactive, which means you possibly can simply change up the appear and feel of your movies on the fly. This manner, you possibly can produce numerous movies with out sacrificing high quality.
So in case you’re seeking to scale your video efforts at present, Hippo Video’s video templates are the way in which to go. Contact us at present and allow us to present you the way simple it’s to get began.
