Snipfeed has unveiled a brand new visible identification, designed by London-based Studio Nari, to coincide with the announcement of a brand new premium service, Snipfeed Professional.
The brand new identification has a blingy edge that chimes with the model’s ongoing mission to “economically empower creators”, which it felt was lacking from its earlier branding and digital presence.
Somewhat than draw on the dry photographs related to finance, nonetheless, the brand new identification goals to evoke a “life with out limits” mentality, based on the corporate.
Pictures of skies run all through the brand new visuals, and design parts have additionally been organized as if they’re floating mid-air.
On the coronary heart of the redesign is an enjoyably chunky, chrome interpretation of the model wordmark, in addition to an ‘S’ icon that encompasses a cut-out within the form of a twinkle inside the letterform – a motif picked up all through the remainder of the identification. Unusually, hovering over the wordmark on the model’s web site reveals a second, splodgy design.
Emojis have additionally been reworked into 3D badges, alongside a set of different playful symbols and illustrations, all created by River Cousin, that seem throughout the refreshed web site.
‘Hyperlink in bio’ platforms first cropped up as a approach of internet hosting a number of hyperlinks in a single place, which shortly proved to be a useful workaround for the restricted variety of URLs that individuals may embody of their social media bio. For the reason that rise of social media advertising and the web creator economic system, the capabilities of ‘hyperlink in bio’ providers have solely continued to develop.
