State of affairs
You’re reviewing your energetic pipeline and see a deal you had been optimistic about has been stalled for 60 days or extra. It’s time to get artistic about the way you reinvigorate the potential purchaser.
As a substitute of tossing an already certified lead into your inactive pipeline (and condemning it as an issue for one more day), re-enlist your SDR to research: What made the deal stall? What may they do to maneuver the deal alongside? May they arrange one other assembly or a extra in-depth demo?
Set off
- Getting older alternatives (sometimes greater than 60 days previous; could range based mostly in your gross sales cycle)
Actions
- SDRs make calls to these alternatives
- For those who can’t attain anybody, ship an automatic follow-up electronic mail