Mom’s Day is arising (5/14), and Reddit has revealed a brand new information that explains why its platform may very well be a beneficial consideration in your Mom’s Day advertising push, and easy methods to join with Redditors across the occasion.
The 16-page information features a vary of notes and pointers to assist optimize your Mom’s Day strategy, which is Reddit-specific, however probably additionally pertains to how different social platforms see engagement across the occasion.
You’ll be able to obtain the complete information right here, however on this put up, we’ll check out among the highlights.
First off, Reddit supplies an outline of its distinctive viewers, and their engagement in Mom’s Day procuring.
As you may see on this chart, Reddit supplies attain to customers that aren’t lively in different social apps, with one in 5 Reddit customers being mothers.
That gives distinctive perception into related conversations and pursuits.
Certainly, Reddit says that there are over 6,000 communities within the app which are actively discussing Mom’s Day and associated matters.
That might present a beneficial pool of analysis in your planning and advertising, whereas additionally enabling you to attach with folks researching particular merchandise and provides.
Reddit additionally supplies perception into when Mom’s Day dialogue peaks, and the way it is best to plan your advertising outreach accordingly.
There are additionally notes on particular advert varieties and promotions which may assist to spice up your campaigns, with a purpose to join with Reddit customers across the occasion.
There are some useful notes right here, which may very well be price contemplating. And whereas Reddit could not look like the obvious channel for Mom’s Day advertising, there may properly be alternatives there, each for market analysis and outreach, for those who go searching.
You’ll be able to obtain Reddit’s full Mom’s Day advertising information right here.
