To begin issues off, I shortly coated the month-to-month Google webmaster report. Google additionally had some massive unconfirmed replace on or round October twenty eighth. Google confirmed a search bug with prime tales and search options beginning on October 18th by way of October twenty eighth. I supplied one instance of 1 website that received slammed by the Google spam replace in October. Hyperlinks may not be as necessary of a rating issue sooner or later, Google’s John Mueller mentioned. Google lastly added Google Lens to the desktop search field. Google search added new methods to search out offers in Google Search. Google is now testing the positioning title and favicons within the desktop search outcomes. Google Search docs had some minor updates which will curiosity you. Google mentioned duplicate content material URLs in a sitemap file isn’t going to trigger rating points. Google Search Console verified websites don’t get crawled quicker or extra. Google mentioned websites don’t want 200,000 phrases to be thought of authoritative. Google mentioned don’t write content material primarily based off of key phrase search quantity lists. The Google Enterprise Profile supervisor is now redirecting to Google Search. A short examine mentioned that key phrases in your native evaluations don’t affect your Google native rankings. Google Enterprise Profile photograph insights might be going away. Google Adverts is killing off comparable viewers segments subsequent yr. Google Adverts has a brand new coverage replace for presidency paperwork and official companies. Google is displaying on-time supply, order accuracy estimates, and extra in search advert snippets. Bing Picture search is testing animated adverts. Microsoft Promoting has up to date its Google efficiency max import instrument. And if you wish to assist sponsor these vlogs, go to patreon.com/barryschwartz. That was the search information this week on the Search Engine Roundtable.
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