IPG-owned company community McCann Worldgroup has introduced a restructuring of its management with Daryl Lee, set to change into international chief govt officer as Chris Macdonald steps down. It would embody the merger of the publish of chief artistic officer throughout McCann Worldgroup and McCann to create one international place.
The transfer to merge probably the most senior artistic roles is because of Alex Lopez, international president and CCO of McCann Worldgroup’s choice to depart the corporate.
The brand new position will place extra of a concentrate on McCann’s promoting to create “better collaboration” throughout the community with an announcement about who will take the twin position set to be made “in the end.”
“Because the CCO position shifts to 1 targeted extra on conventional promoting of their every day work, I’m stepping apart to permit somebody to take over who will convey the identical ardour to the job as I did,” Lopez mentioned in a press release.
Different management modifications embody Suzanne Powers, international president and chief technique officer, changing into the chair of FutureBrand and international chief product officer for McCann Worldgroup. She’s going to purpose to raise each artistic and strategic product excellence, innovation and thought management throughout the community.
Kate MacNevin, international chair and CEO of MRM, will change into chief working officer of McCann Worldgroup whereas retaining her position in main the company. Nannette Dufour will add the tasks of world chief sustainability officer to her present position as international chief consumer officer.
In the meantime, Harjot Singh, international CSO for McCann, will tackle the identical position for Worldgroup.
“Purchasers want linked options to their model and advertising challenges, which requires us to work fluidly throughout company strains to ship concepts which are powered by our collective creativity,” Lee mentioned in a press release.
