Sunday, August 20, 2023
HomeEmail MarketingMain Announcement: E mail on Acid Joins the Pathwire Household

Main Announcement: E mail on Acid Joins the Pathwire Household



We’ve acquired some massive information to share with you! Pathwire has acquired E mail on Acid.

We’ll provide you with a second to let that sink in ….

Whereas
you most likely have a number of questions proper now, the very first thing we need to let
every one in every of our clients know is that you simply don’t want to fret about
a factor. Your E mail on Acid login isn’t altering, and also you gained’t be dropping
entry to any options, however you can be gaining alternatives to empower your
e-mail advertising efforts.

Who’s Pathwire?

Pathwire mascot, Hermes. Illustration of flying Greek deity. Herald of the gods.

Pathwire is a number one e-mail deliverability service supplier. For those who haven’t heard of them, we’re keen to guess most e-mail geeks are aware of two of the corporate’s manufacturers: Mailjet and Mailgun. Mailjet additionally created MJML, the open-source markup language that makes responsive e-mail coding simple. Pathwire was fashioned because the dad or mum firm for these complementary companies earlier in 2021.

Pathwire’s
increasing Deliverability Suite helps e-mail entrepreneurs clear up complicated
communication issues. It provides a robust e-mail API that helps massive manufacturers
similar to DHL, Microsoft, and Lyft in delivering greater than 240 billion emails
yearly. Pathwire’s aim is to assist e-mail entrepreneurs construct related
experiences by offering dependable, cloud-native infrastructure, native
experience, and good options based mostly on machine studying.

A match made in e-mail heaven?

E mail on Acid already had a powerful relationship with Pathwire earlier than the acquisition. As an API buyer, Mailjet integrates options of our e-mail testing into its product set with a function generally known as Inbox Preview.

However
right here’s the true cause why Pathwire and E mail on Acid are such a fantastic match –
our final targets are in excellent concord! Pathwire needs e-mail entrepreneurs to
“ship smarter,” and E mail on Acid strives that will help you “ship e-mail
perfection.”

By
combining forces, we’ll have you ever lined throughout the board – from pre-deployment
testing to getting campaigns delivered. That’s why we’re thrilled about what
the long run has in retailer for us … however much more importantly for our loyal
clients.

Right here’s what Pathwire CEO Will Conway needed to say within the official press launch:

“Whereas having the world’s main e-mail API and modern e-mail advertising answer are one a part of the equation to constructing a dependable path to the inbox, we wished to go additional. That’s why we’re thrilled to develop and broaden our product providing to make sure nothing stands between your small business and the inbox. With Pathwire and E mail on Acid, constructing related experiences simply turned simpler.”

Will Conway, Pathwire CEO

What are you able to count on?

We
need to reiterate that E mail on Acid clients gained’t expertise any disruptions or see any main adjustments proper
away. That is excellent news. It means we’ll have the ability to make investments extra in our product
and supply our clients a extra strong set of e-mail advertising options within the
months and years to return. For our CEO and co-founder, John Thies, E mail on Acid
was a ardour mission that began greater than a decade in the past. He is aware of you’ll be
in good arms.

“One of many largest challenges in e-mail advertising is figuring out the way to handle the variations during which varied e-mail shoppers render campaigns. For 12 years, we’ve simplified that complexity with dependable e-mail previews throughout dozens of shoppers and units in addition to a rising set of instruments that assist entrepreneurs ship e-mail perfection. E mail on Acid is happy to affix forces with the Pathwire group as a result of our missions are instantly aligned.”

John Thies, E mail on Acid CEO

John
and his sister, Michelle, began E mail on Acid in 2009 and grew the corporate
into the chief in complete e-mail pre-deployment know-how. We’re now a
recognizable title amongst e-mail geeks throughout the globe, and there’s rather more to
come within the subsequent chapter of our story.

With
this acquisition, John Thies might be stepping down as CEO and shifting on to new
adventures. So, let’s all tip our hats to him as he rides off into the Colorado
sundown!

Obtained extra questions? We’re right here
for you.

If
you’ve gotten any questions or issues about Pathwire’s acquisition of E mail on
Acid, don’t hesitate to succeed in out to your Buyer Success consultant or contact buyer help for extra info.

“The
occasions they’re a-changin’” – as Dylan would say. However we’re assured that this
change goes to convey good issues to your e-mail advertising efforts.

Whether or not you simply joined E mail on Acid otherwise you’ve used our platform for years, we need to thanks on your help and for trusting us that will help you ship e-mail perfection. Pathwire and E mail on Acid have massive plans for the long run, so keep watch over your inbox and our web site for extra about what’s coming subsequent. You may as well get to know our new household higher by visiting the Pathwire web site.

Creator: The E mail on Acid Crew

The E mail on Acid content material group is made up of digital entrepreneurs, content material creators, and straight-up e-mail geeks.

Join with us on LinkedIn, comply with us on Fb, and tweet at @EmailonAcid on Twitter for extra candy stuff and nice convos on e-mail advertising.

Creator: The E mail on Acid Crew

The E mail on Acid content material group is made up of digital entrepreneurs, content material creators, and straight-up e-mail geeks.

Join with us on LinkedIn, comply with us on Fb, and tweet at @EmailonAcid on Twitter for extra candy stuff and nice convos on e-mail advertising.





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