State of affairs
When a optimistic evaluate about your product is revealed on G2 or one other evaluate website, leverage it in an electronic mail sequence to indicate prospects how corporations are benefitting out of your answer.
It’s also possible to use evaluations to shut a deal that’s on the rocks. For instance, let’s say a lead is near signing. However then there’s an sudden objection and the prospect says they’re contemplating one other vendor.
Discover a G2 evaluate of your organization—or out of your potential shopper’s competitor—to assist steer the dialog again in the precise course.
Triggers
- A G2 evaluate is revealed
- A prospect is contemplating one other vendor
Actions
- Leverage the evaluate in an electronic mail sequence to prospects
- Analysis evaluations of competitor distributors and examine them to evaluations of your answer