Integrately: How To Combine Salesforce Advertising Cloud With WordPress Utilizing Elementor Kinds

As Salesforce consultants, an issue that we constantly see in our area is the event and maintenance prices of integrating third-party websites and purposes with Advertising Cloud. Whereas Highbridge does loads of growth on behalf of our purchasers, we’ll at all times analysis whether or not or not there’s a answer out there in the marketplace first.

The advantages of a productized integration are three-fold:

1. Fast deployment – lets you get your integration up quicker than with proprietary growth.
2. Decrease prices – even with subscription charges and utilization charges, productized integrations are sometimes far cheaper than proprietary growth.
3. Upkeep – as platforms change their authentication methodologies, endpoints, or API assist, third-party integration platforms handle this as a part of your subscription and so they’re sometimes totally ready to improve, deploy new options, or talk modifications that should occur properly forward of time.

It’s not at all times good, although, and we do should vet the options to make sure:

• The mixing has the options wanted.
• The mixing makes use of app or API-style integrations that aren’t depending on usernames and passwords.
• The corporate is protecting the mixing up to date.
• The corporate has complete documentation.
• The corporate has full-time assist and a great service-level settlement (SLA) or dedication (SLC).
• The infrastructure is safe and totally compliant with all laws.

One answer in the marketplace is Integrately, who’ve over 900 purposes built-in, together with Advertising Cloud, utilizing their Skilled-Degree pricing. This was an ideal, seamless answer for one in every of our purchasers who has a WordPress website utilizing the Elementor web page builder… one in every of our really helpful WordPress plugins for enterprise websites.

Set Up An Elementor Automation In Integrately

Step one is organising an Elementor Automation in Integrately by trying to find Elementor within the app search. Within the case of Elementor, it’s an app that’s prominently featured proper under the search bar:

1. After deciding on Elementor Kinds, you’ll wish to choose Advertising Cloud as your second app. Since this particular type is for a publication opt-in type, we’re going to choose the next automation:
   • When: Kind is Submitted In Elementor Kinds
   • Do: Insert information extension document in Salesforce Advertising Cloud

2. When you click on Go >, Integrately will give you a singular URL to enter in Elementor. It ought to look one thing like this:

https://webhooks.integrately.com/a/webhooks/xxxxxxxxxxxxxxxxxxxxxxx

3. Now, you’ll be able to arrange your Elementor type to put up to that URL. Elementor kinds have a webhook area. A webhook is a vacation spot URL the place information might be posted securely when a type is submitted. On this case, the Elementor App will give you a singular URL that you just’ll enter in your webhook area on Elementor:

Tip: Right now, I might save a draft of your check web page with the shape on it till you’ll be able to totally check it with Integrately and your Advertising Cloud integration.

Set Up An App In Advertising Cloud

Advertising Cloud has a number of the finest integration capabilities of any enterprise advertising and marketing platform, and its Platform Instruments for constructing apps are actually handy in a case like this.

1. Within the high right-hand nook of Advertising Cloud, hit the dropdown in your person and choose Setup.
2. That can carry you to the Setup Instruments display screen.
3. Navigate to Platform Instruments > Apps > Put in Bundle.
4. Click on the New button on the highest proper of the listing of packages.
5. Identify your New App Bundle and add a description. We known as ours Integrately Elementor.
6. Now that you’ve your Pakage setup, you’ll have to Add Part to allow your Net App API Integration and get your credentials.
7. Enter a Vacation spot URL (sometimes a affirmation web page in your website or on Cloud Pages. The person is not going to be forwarded to that URL in this kind of integration.
8. Choose Server-to-Server App because the Integration sort.

9. Set your Server-To-Server Properties to make sure you can write to the contact fields.
10. You’ll now be supplied with all the authentication info you want on your Integrately app. After all, I’ve grayed out all particulars inside this screenshot:

Set Up Advertising Cloud App In Integrately

Now, in Integrately you’ll arrange your Advertising Cloud App connection particulars.

1. Enter the Authentication Base URI.
2. Enter the Consumer Id in your package deal.
3. Enter the Consumer Secret in your package deal.
4. Click on Proceed.

5. If arrange accurately, you’ll have the ability to now set your fields and submit them.
6. Modify your fields you might be submitting.
7. Map your submitted fields to your information extension fields.
8. Optionally add any filters, situations, or different apps.
9. Optionally modify any area values that you just want to.
10. Take a look at and Activate Your Integration!
11. Submit a type submission out of your Elementor Kind and be sure that all information was processed and inserted correctly within the applicable information extension.

Tip: When your type is working accurately, I’d advocate saving it in Elementor as a template which you could embed on a number of pages of your website in addition to inside your footer. This fashion you keep away from a number of variations that may requiring updating every time you make modifications to your integration.

Want Help Integrating WordPress Elementor and Advertising Cloud?

My agency, Highbridge, is a Salesforce Advertising Cloud accomplice and now we have over a decade of expertise constructing out customized integrations for the platform. As properly, now we have developed dozens of customized themes and plugins for the WordPress platform. When you want help:

Contact Highbridge

Disclosure: I’m utilizing my affiliate hyperlinks on this article and I’m a co-founder and accomplice in Highbridge.