Like Could flowers, Bulldog’s visitors blossomed final month, with some high-visibility posts from our contributors. These terrific writers tackled a variety of comms subjects, together with AI use circumstances and warnings to heed, ideas for rising content material visibility and gaining enterprise publicity, insights on crafting an eco-friendly PR technique, greatest practices in media pitching, and growing your social media model voice.
In case you missed a couple of, we’ve got the highest 10 Could posts bundled right here for you. Blissful studying (and placing the following pointers into apply) and prepare for summer season!
10 important parts of a hard-hitting press releases
Press releases are a strong factor of your advertising technique and play an important position in boosting the popularity, credibility, and visibility of your model. But it surely requires extra than simply the fundamentals. Listed here are 10 must-haves.
As AI infiltrates PR, listed below are 5 use circumstances and watch outs professionals should heed
As AI progresses, PR groups are exploring use circumstances whereas additionally guaranteeing the apply of unique creativity makes its method into work output. Listed here are some ways in which AI can proceed to be leveraged, together with a couple of watch outs.
7 essential PR tendencies to observe in 2023 and past
PR professionals should keep in contact with the most recent tendencies and applied sciences to remain related and to assist the businesses that they signify by interesting to clients. Listed here are some essential tendencies to control.
7 clear-cut methods PR professionals can improve content material visibility
With a lot on-line content material, standing out and getting observed is changing into more and more troublesome. You might really feel like your content material is getting misplaced within the noise, even when it’s informative and interesting. Listed here are 7 methods to get extra eyes on it.
ChatGPT doesn’t hold secrets and techniques–and lots of leaders say colleagues might have over-disclosed proprietary information to generative AI instruments
Whereas professionals at each stage acknowledge the advantages of generative AI, they’re additionally acknowledging the dangers of utilizing it—and almost half of 450 execs surveyed imagine somebody of their firm might have inadvertently shared company information with ChatGPT.
33 comms points retaining CMOs and model managers up at night time
Calls for to show ROI and drive income, mixed with capricious shopper values and an erratic economic system, have created the “excellent storm” to maintain entrepreneurs and model managers up at night time. Listed here are 33 nightmarish points.
Inexperienced branding 101: The right way to craft an eco-friendly PR technique for 2023
Do you serve an viewers that’s enthusiastic about environmental conservation and sustainable enterprise practices? For those who’re able to craft an eco-friendly PR technique, listed below are some tips you can begin implementing straight away.
Dissecting the media pitch: Finest practices to comply with, and 5 examples to emulate
A significant a part of any PR technique is pitching fascinating tales to the fitting reporters. However it may be difficult to jot down a media pitch that may pique a reporter’s curiosity in your story and compel them to cowl it. Listed here are 5 varieties.
5 key parts of a profitable PR marketing campaign
As {the marketplace} turns into more and more crowded, corporations should discover methods to distinguish themselves and make a long-lasting impression on their target market. That’s the place a well-executed PR marketing campaign is available in.
Creating a constant model voice throughout social media channels
As AI progresses, PR groups are exploring use circumstances whereas additionally guaranteeing the apply of unique creativity makes its method into work output. Listed here are some ways in which AI can proceed to be leveraged, together with a couple of watch outs.
