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HomeB2B MarketingI attempted writing a weblog publish with ChatGPT, so you do not...

I attempted writing a weblog publish with ChatGPT, so you do not have to.


For those who‘re a marketer who does lots of writing, you’ve in all probability heard about writers, bloggers, and different creators utilizing instruments like ChatGPT to streamline the writing course of.

A hand fist bumps another hand coming out of a laptop. Both are surrounded by fountain pens symbolizing writing.

Nonetheless, if you happen to‘re a skeptical author like me, you’re in all probability a little bit cautious of utilizing AI to craft your content material.

You would possibly suppose: “Can this device write properly? Will it seize the right voice and tone I would like? Is it correct? How can I take advantage of it?”

Fortuitously, you don‘t must marvel anymore. I attempted utilizing ChatGPT to write down a weblog publish, and I’ll share my expertise and allow you to know if it’s price attempting out.

Enjoyable truth: That is my first time utilizing ChatGPT on this means, too, so we’re studying collectively!

Utilizing ChatGPT to Generate Concepts

Utilizing ChatGPT to Generate a Weblog Define

Utilizing ChatGPT to Write a Weblog Put up

Ultimate Ideas

Free Report: The State of Artificial Intelligence in 2023

Utilizing ChatGPT to Generate Concepts

Each weblog publish begins with an concept, so why not see if ChatGPT can generate a couple of for inspiration? After logging into the free model of ChatGPT, I used to be taken to the primary chat web page.

Screenshot of ChatGPT chat page

After typing my request into the chat (“Give me concepts for a weblog publish about cats”), ChatGPT generated 15 weblog concepts and headlines. The primary 5 are under.

Screenshot of ideas generated by ChatGPT

Not dangerous, however let‘s take issues a step additional. Right here’s ChatGPT’s response to my second request, “Give me concepts for a weblog publish about cat statistics.”

Screenshot of ideas generated by ChatGPT

General, I just like the concepts ChatGPT generated. I particularly appreciated that ChatGPT included headlines with its concepts and advised strategy the subject.

For instance, ChatGPT advised I strategy the subject of cat breeds by offering a listing of the preferred cat breeds based mostly on registration statistics from breed organizations.

I favor concepts involving statistics, so I am going with ChatGPT‘s fifth suggestion: “The Economics of Cat Care: How Does it Price to Increase a Cat?” Now that I do know the subject I wish to pursue, I’m able to create an overview.

Professional Tip: It helps to be as particular as doable in your requests. Discover once I talked about wanting to write down a weblog publish about cat statistics, ChatGPT gave extra nuanced solutions. It is a sample you will see all through the article.

Utilizing ChatGPT to Generate a Weblog Define

First, I informed ChatGPT to generate a weblog define based mostly on “The Economics of Cat Care: How A lot Does It Price to Increase a Cat?” That is the chatbot’s response.

Screenshot of outline generated by ChatGPT

Under is an excerpt of the define:

“I. Introduction

A. Anecdotal story or intriguing cat truth
B. Significance of understanding the prices of cat possession
C. Overview of what the weblog publish will cowl

II. Preliminary Prices

A. Adoption or buy charges
B. Important provides and gear

  1. Litter field and litter
  2. Meals and water dishes
  3. Cat meals
  4. Cat service
  5. Mattress or scratching publish

C. Preliminary veterinary bills

  1. Vaccinations
  2. Spaying/neutering
  3. Microchipping
  4. Well being check-up”

ChatGPT additionally supplied the next quick paragraph describing the breakdown of the define:

“This define gives a structured framework to discover the monetary points of cat possession, from preliminary prices to ongoing bills and surprising conditions, whereas additionally providing readers beneficial ideas for managing the monetary points of elevating a cat.”

The define is all proper; it separates totally different points of the price of cat possession into sections like preliminary prices, ongoing bills, and extra.

Nonetheless, I would like one thing nearer to my outlining fashion, which incorporates headings and subheadings. So, I typed in one other immediate, asking ChatGPT to generate one other weblog define and embrace subheadings.

That is what ChatGPT generated:

Screenshot of new outline generated by ChatGPT

I favor this define as a result of it is extra complete than the earlier one and has subheadings which can be particular, quick, and straight to the purpose. ChaptGPT additionally provides a great breakdown of the type of content material to incorporate underneath every subheading.

Here is an excerpt of the chatbot-generated define:

“I. Introduction

A. Why Understanding the Price of Cat Possession Issues
B. The Pleasure and Tasks of Cat Possession
C. Overview of What This Weblog Put up Will Cowl

II. Preliminary Prices

A. Adoption or Buy Charges
B. Important Provides and Tools

  1. Litter Field and Litter
  2. Meals and Water Dishes
  3. Cat Meals
  4. Cat Provider
  5. Mattress or Scratching Put up”

The second define would be the basis of the weblog’s ultimate draft.

Professional Tip: Each author has their very own means of planning and outlining their work. Earlier than asking ChatGPT to generate an overview take into consideration how you like your outlines and specify your desire in your request. 

Utilizing ChatGPT to Write a Weblog Put up

That is the place issues bought tough for me. I submitted two prompts to ChatGPT to write down the weblog publish and in contrast the outcomes. My first immediate asks ChatGPT to generate a weblog publish based mostly on the second define.

I additionally direct ChatGPT to maintain the publish to 800 phrases and to make use of an upbeat, pleasant, and conversational tone.

The primary paragraph of ChatGPT’s publish is nearly precisely what I wished:

“Hi there, fellow cat fans! For those who‘ve ever puzzled concerning the true value of getting a furry feline pal by your facet, you’re in the appropriate place. Cats are fantastic companions, however they do include monetary duties.

At this time, we‘ll dive into the economics of cat care and break down the prices related to elevating a cat. Don’t fear; we have got loads of ideas that will help you price range and guarantee your kitty will get the very best care with out breaking the financial institution.”

Nonetheless, the remainder of the weblog publish nonetheless reads extra like an overview. See the screenshot under.

First draft generated by ChatGPT

Discover the publish is especially numbered and bulleted. I then submitted one other immediate asking the identical factor, however I omitted any point out of the phrase “define.”

ChatGPT’s opening paragraph was much like the primary:

“Hey there, fellow cat lovers! For those who‘re studying this, chances are high you’ve both bought a kitty curled up in your lap otherwise you’re significantly contemplating adopting certainly one of these lovable furballs.

Cats deliver a lot pleasure into our lives, however in addition they include duties, together with the monetary type.

So, let’s speak concerning the economics of cat care. How a lot does it actually value to lift a cat, and how are you going to be certain that your feline pal will get the royal remedy with out breaking the financial institution?”

As soon as once more, I just like the opener as a result of it captures my desired tone. Nonetheless, the remainder of the draft nonetheless reads like an overview.

second draft generated by chatgpt

I attempted regenerating the draft a couple of instances however nonetheless bought comparable outcomes that had been bulleted and numbered like an overview.

Professional Tip: Specify the fashion, tone, and objective of your article when requesting a draft from ChatGPT. Once more, the extra particular you might be in your prompts, the simpler it’s for the AI to generate your required final result.

Ultimate Ideas

Whereas I can see how ChatGPT can save writers time, the chatbot shouldn’t be my most popular technique of producing weblog posts.

As I discussed, the opening paragraphs aligned with my imaginative and prescient, however the remainder of the content material was too bulleted to learn like a conversational weblog publish.

That stated, I can undoubtedly see ChatGPT as a beneficial device for planning, resembling subject ideation and outlining.

Citing Sources with ChatGPT

Moreover, if you happen to typically need to cite sources in your work, you might encounter a hiccup utilizing ChatGPT. I requested the AI device to quote its sources when producing drafts.

The primary time I requested it to quote a supply, ChatGPT stated it couldn’t and generated the next response:

“I apologize for any inconvenience, however I can’t present particular sources or citations for the knowledge within the weblog publish as my responses are generated based mostly on a combination of licensed knowledge, knowledge created by human trainers, and publicly obtainable knowledge.

The data within the weblog publish is a basic overview of the prices related to proudly owning a cat, and the figures supplied are based mostly on widespread information and basic estimates as much as my final information replace in September 2021.

For correct and up-to-date data, I like to recommend consulting respected sources resembling pet care web sites, veterinary organizations, and monetary planning sources.

These sources can present detailed data on the particular prices of cat possession in your space and any adjustments which will have occurred since my final information replace.”

The second time I attempted, the device generated a weblog publish that included hyperlinks to sources, however some references had been outdated or led to lifeless hyperlinks.

Replace: Since penning this publish, OpenAI introduced ChatGPT would be capable to browse the web to offer customers “present and authoritative data” and hyperlinks to sources.

This implies ChatGPT will be capable to embrace data from sources post-2021. 

How I Would Use ChatGPT

I might use ChatGPT as an assistive device to assist me develop weblog subjects and generate outlines to arrange my ideas.

My concern is that I might spend an excessive amount of time tweaking ChatGPT‘s drafts to my liking and that I’d be higher off writing my very own content material based mostly on its outlines.

Have you ever used ChatGPT to write down content material for you? What was your expertise?

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