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Among the many out of doors co-op’s chief issues had been how Twitter’s actions meshed with its personal goal.
“We’re actually dedicated to utilizing platforms that decide to … requirements for moderating dangerous content material. And so we, we simply felt it was we wanted to pause our engagement with the platform,” mentioned Halley Knigge, director of co-op communications at REI. “And anytime we do take a enterprise motion like that, it’s actually necessary to us to speak as rapidly as potential to our workers, after which our members.”
That communication got here within the type of a mixternal assertion that merely and clearly laid out why REI was taking the motion, how that tied into its general goal and answering anticipated questions concerning the transfer.
The assertion reads, in full:
REI has dedicated to changing into a totally inclusive, anti-racist, multicultural group. This aspiration is about respecting and celebrating the humanity and dignity of each individual in our neighborhood, and features a dedication to fostering welcoming, protected and respectful areas for all communities—however particularly for these which have been systemically marginalized.
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