This story initially ran on Enterprise Insider.
That is an as-told-to essay based mostly on a dialog with Bre Fleschner, proprietor of an Airbnb that is change into recognized for internet hosting bachelorette events in Tempe, Arizona. It has been edited for size and readability.
I’ve at all times needed to be an entrepreneur and personal my very own enterprise. I needed my cash to work for me, and I did not desire a 9-to-5 job. My mother and father have been enterprise homeowners once I was rising up, so it is within the household.
I additionally love actual property a lot — every little thing from residence designing to house-flipping initiatives. I may watch HGTV all day.
Once I graduated from school in 2015, I needed to have trip leases all around the U.S.
I had this imaginative and prescient primarily as a result of I really like touring, but additionally as a result of I needed individuals to expertise these houses as an alternative of them simply sitting there.
Bre Fleschner owns the bachelorette desert dream home Courtesy of Bre Fleschner
I needed them to be my “dream homes,” and when individuals would go to, they’d need to see extra of these homes in Nashville, Orlando, Miami, or all of those completely different, cool locations.
I bought my begin once I moved out to Arizona in 2019 from St. Louis
It felt like a calling from God, and I knew this was the place I wanted to begin my enterprise. I reached out to a realtor, and she or he was a mentor to me who was doing precisely what I needed to do.
I discovered my property situated simply outdoors of Scottsdale, in Tempe, in December of 2020. It was proper earlier than the craziness of the market, so I bought an excellent deal on it. I used to be in a position to buy it for slightly over $400,000 with a standard mortgage.
The desert dream home features a heated pool within the yard. Courtesy of Bre Fleschner
It was the one factor I may afford on the time, so I needed to make do with what I may. It is since became my desert dream home.
I did have buddies who needed to have their bachelorette events within the space, so I believed it was attention-grabbing. I simply by no means thought the realm can be as standard as locations like Nashville.
Once I embellished the home, I did so in a method that mirrored what I needed. I needed teams of ladies to remain in my homes — I figured they’d be much less harmful — and the home is sort of in a celebration space, so I made a decision to make all of it girly. It is Barbie-ish and cute.
Bachelorette desert dream home bed room Courtesy of Bre Fleschner
Fortunately, I have never had any points with the property
I’ve change into buddies with my neighbors and ensure to allow them to know that their consolation is my prime precedence.
I ensure the visitors are conscious that there are quiet hours. I do not present audio system the visitors can take outdoors, I do not enable DJs, I ask them to not convey any extra individuals over, and I encourage all visitors to be courteous.
I’ve by no means needed to kick anybody out attributable to dangerous habits, and normally, the property is left squeaky clear.
Airbnb proprietor Bre Fleschner. Courtesy of Bre Fleschner
On the time I designed the property, I used to be actually into influencing
I thought of what would make somebody come to my home, and one of many issues was Instagrammable spots. So I’ve murals in all places that I hand painted. I solely had a lot cash to do the issues I needed to do, so I bought inventive.
That is as a result of once I bought the property, there was a serious plumbing situation that we thought the earlier homeowners have been taking good care of however did not. That was a mishap that price me hundreds I wasn’t anticipating. I additionally spent some huge cash on furnishings, however I did quite a lot of the portray myself and went to thrift shops to chop prices.
Nonetheless, everyone who visits loves it. I’ve by no means had any complaints in regards to the décor. If something, individuals say: “This place is so a lot better than the photographs,” and “The photographs do not do it justice.”
Fortunately, I could make larger adjustments now
I am within the strategy of including a further bed room and extra murals. Lots of people are actually doing what I am doing, so I need to discover methods to remain on prime.
Earlier than I began accepting Airbnb bookings, it was that point when it was nonetheless very easy to explode on TikTok, so I created a TikTok exhibiting individuals what I used to be doing and explaining that it could be the most recent property within the Scottsdale space for women. Certainly one of my movies went viral and had over 500,000 views and I gained 16,000 followers. Earlier than I even had the property listed, individuals have been asking to get on a reserving record.
My launch date was March 1 of 2021 and instantly my summer time was nearly booked up — it was actually cool.
Bachelorette desert dream home sofa Courtesy of Bre Fleschner
Nevertheless, the Airbnb panorama is altering
This time final 12 months I had roughly twice as many bookings as I do that 12 months. There are actually so many properties on the market doing precisely what I am doing. I am getting again on social media now to share movies and provides updates on what I am doing, to assist hold my property on prime.
If that is what you need to do for a dwelling — like I do — it’s a must to put your coronary heart and soul into your properties. You even have to vary and replace your properties, and hold taking note of what works and what would not work.
What’s labored for me is having a house with distinctive designs, providing a heated pool, promoting on social media, and dealing with a third-party administration system. To date, the one factor that hasn’t labored was shopping for low-cost furnishings — it didn’t final lengthy.
The aim this 12 months is to buy one other residence within the Scottsdale space, get one in Nashville, one other in Palm Springs, in addition to a pair in Florida.
