Google’s John Mueller once more stated on Twitter “utilizing a shared IP deal with is ok” for website positioning and Google Search rating functions. “There isn’t a website positioning benefit to utilizing a singular IP deal with,” he added.
John stated this numerous occasions over his work historical past at Google Search. He stated it in 2019, 2018, 2016 twice and lots of extra occasions.
However did that recommendation change in 2022? The reply is not any as a result of the net nonetheless works the identical manner, most websites share IPs on shared servers, CDNs, and so on.
Right here is the place John stated this in 2022:
Simply to be completely clear, utilizing a shared IP deal with is ok. There isn’t a website positioning benefit to utilizing a singular IP deal with.
— 🐝 johnmu.rss?utm_medium=massive (private) 🐝 (@JohnMu) July 20, 2022
Right here is a few logic on it:
What about CDN’s? None of that is smart when you consider the technical particulars of how the net works.
— 🐝 johnmu.rss?utm_medium=massive (private) 🐝 (@JohnMu) July 20, 2022
In some uncommon instances, Google might ban entire hosts at one time and ban some TLDs that go to the intense – however these are tremendous uncommon.
Discussion board dialogue at Twitter.