Google has added the Google Lens button to the Google residence web page, by the search field. Google Lens lets you search by importing a photograph to Google Search after which Google matches visually comparable search outcomes for you.
What it seems to be like. Here’s a screenshot of the Google Lens button on the Google residence web page for desktop:
Cellular. Properly, Google had the Google Lens button on cellular for some time, however has now added it to the desktop Google.com residence web page.
Announcement. Google’s VP of Engineering, Rajan Patel, posted about this on Twitter. He wrote “The Google homepage doesn’t change typically, however right this moment it did. We’re all the time working to develop the sorts of questions you possibly can ask and enhancing how we reply them. Now you possibly can ask visible questions simply out of your desktop.”
Why we care. This may occasionally result in extra visible searches and thus several types of visitors to your photographs and content material. Like Rajan stated, Google doesn’t typically change its residence web page and right this moment it did. Google Lens is a very magical search function that we must always probably all use extra typically.
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Barry Schwartz a Contributing Editor to Search Engine Land and a member of the programming staff for SMX occasions. He owns RustyBrick, a NY based mostly net consulting agency. He additionally runs Search Engine Roundtable, a well-liked search weblog on very superior SEM matters. Barry may be adopted on Twitter right here.
