The usage of AI in mainstream media has change into increasingly widespread, as many on social media and past have been utilizing the expertise to impersonate celebrities in songs and even create deep pretend video footage that appears so real looking it is arduous to tell apart actuality from what’s pretend.
Now, one pretend pizza business {that a} Reddit person made utilizing full AI expertise goes viral after its “disturbing” imagery has garnered the eye of 1000’s on social media — even Twitter proprietor himself, Elon Musk.
The 30-second pretend business for a non-existent pizza chain referred to as “Pepperoni Hug Spot” appears off from the start, with all of the AI meals and folks seeming a bit warped and creepy.
Undoubtedly wasted 3 hours of my life making this at present… All the things is AI from the VO to the video and pictures. Assembled in After Results.
by u/PizzaLater in midjourney
“Eat Pepperoni Hug Spot pizza. Your tummy say, ‘Thanks.’ Your mouth say, ‘Mmm,'” the narrator of the business says as faces start to warp. “Pepperoni Hug Spot: Like household, however with extra cheese.”
Naturally, except for displaying the hazards and inaccuracies of AI expertise. Reddit and Twitter (the place the video was reposted) had a lot to say about it.
“Dude that is so cursed I can not deal with it,” one Redditor wrote, with one other calling the pizza “Half pepperoni, half exorcist.”
Over on Twitter, the well-known chain Pizza Hut had some phrases to say concerning the commercial.
my heebies have been jeebied
— Pizza Hut (@pizzahut) April 25, 2023
This garnered a response from none apart from Elon Musk, who discovered the bit mind-blowing, in response to his emoji alternative.
?
— Elon Musk (@elonmusk) April 26, 2023
“Textual content-to-video expertise continues to be in its infancy, so the standard of the clips stays fairly tough. Nonetheless, it was good for this spoof business,” Pizza Later, the creator of the business, instructed TODAY through e-mail. “A easy immediate like ‘a girl consuming a slice of pizza, TV business’ yielded unbelievable outcomes.”
The creator mentioned that he used a number of packages to run this system, particularly GPT4 for the script and Runway Gen2 for the video clips whereas placing the entire thing collectively in After Results.
