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HomeVideo MarketingCostco Pumpkin Pie Is Flying Off Cabinets By the Tens of millions

Costco Pumpkin Pie Is Flying Off Cabinets By the Tens of millions


‘Tis the season for household, turkey, and naturally, the beloved Thanksgiving dessert desk.

In true American custom, pumpkin pie has turn out to be a staple of Thanksgiving meals across the nation — and wholesale retailer Costco is proving that it is nonetheless as fashionable as ever.

This 12 months, Costco reportedly priced its pie at $5.99 and put the hit merchandise on cabinets sooner than normal — in August. Since then, it has been inflicting a frenzy on social media.

The pie is the similar worth because it was in 2022, so inflation-related points haven’t affected Costco’s pricing on the favored pie.

Costco’s pumpkin pie weighs an estimated 3 kilos, 10 ounces, and might serve as much as 12 individuals. The hefty dessert is one foot in diameter.

In accordance with Fox Enterprise, Costco customers bought an estimated 1/3 of the 6.3 million pumpkin pies offered in 2019 — within the three days main as much as Thanksgiving.

David and Susan Schwartz, who wrote the e-book “The Pleasure of Costco: A Treasure Hunt From A to Z,” declare that the retailer sells over 6 million pies between September and December every year.

Costco didn’t instantly reply to Entrepreneur‘s request for remark confirming pumpkin pie gross sales.





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