On this newest episode of The B2B Advertising and marketing Podcast, David Rowlands sat down with advertising and marketing guide Jade Tambini (AKA B2BJade on TikTok) to debate what Jade calls ‘the advertising and marketing hole’ and find out how to shut this – the shortage of communication and technique from administrators and the board, which results in junior and mid-level entrepreneurs working round and making an attempt to select up the items.
Jade additionally talks David by means of the altering purchaser, and what this implies for contemporary B2B entrepreneurs, in addition to why TikTok won’t be price your time till you’ve received the fundamentals down first.
If you wish to hear extra from B2BJade, take a look at her TikTok right here.