At all times Up-to-Date Information to Social Media Video Specs

Final Up to date: November 17, 2022

Staying related and capturing your viewers’s consideration is a continuing problem for entrepreneurs. And now that manufacturers depend on video content material greater than ever, it’s crucial to make use of the proper social media video specs and promoting video sizes.

Nonetheless, we couldn’t discover all the proper social video sizes in a single place. So we determined to create an entire information of each single social media video spec and promoting video dimension.

Earlier than we begin, listed below are some further assets that can assist you maintain the knowledge in as soon as place:

Social Media Video Specs & Advert Sizes Per Community

We’ve gathered a plethora of knowledge on every social community’s particular video sizes and specs. Merely click on the hyperlinks under to leap to your required community:

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Fb Video Specs

Fb video is consumed at greater charges every year, so it’s no marvel why so many entrepreneurs seek for the proper Fb video specs.

The problem for entrepreneurs is that there are just so many varieties of movies you possibly can share on Fb and the platform updates its design ceaselessly. Every video format has completely different dimensions and specs, which might make it complicated to know whether or not or not you’re importing the proper format for natural or paid posts. Comply with the specs under to optimize your posts.

Shared Publish Video (Panorama & Portrait)

Simply the most typical sort of video on Fb comes from shared posts. The sort of video lives in your Fb feed, and might be shared by manufacturers or your folks. Whereas it’s not as straightforward to get natural attain on Fb, it’s nonetheless a viable method to share video. You may select between two video orientations: Panorama and Portrait. Right here’s a take a look at the video specs for each.

Video Pointers

• Really helpful video dimensions 1280 x 720 for Panorama and Portrait.
• Minimal width is 1200 pixels (size relies on side ratio) for Panorama and Portrait.
• Panorama side ratio is 16:9.
• Portrait side ratio is 9:16 (if video consists of hyperlink, side ratio is 16:9).
• Cellular renders each video varieties to side ratio 2:3.
• Max file dimension is 4GB (3 GB most in Sprout).
• Really helpful video codecs are .MP4 and .MOV.
• Video size max is 240 minutes (45 minutes if importing in Sprout).
• Video max frames 30fps.

360 Video

Fb’s 360 Video permits customers to get an entire 360-degree view by scrolling with a cursor on net, by contact or turning the gadget on cellular.

Video Pointers

• The decision and side ratio relies on the kind of content material:
  • Monoscopic: 5120 x 2560 most, side ratio 2:1
  • Stereoscopic: 5120 x 5120 most, side ratio 1:1
• Really helpful max file dimension is 10GB.
• Really helpful video codecs are .MP4 and .MOV.
• Video size most is half-hour.
• Really helpful framerate is 30 fps.

Fb Reels

The comfort of cross-posting your Instagram Reels to Fb expands the viewership and attain of your movies. This format seems organically in feeds, however usually will get “precedence” on Fb feeds.

• Really helpful video codecs are MP4 and MOV
• Allowed Body Fee: 23 FPS minimal
• Allowed Period: 4 seconds – 60 seconds
• Allowed File Dimension: No file dimension restrict
• Decision: 540 x 960 (540p) minimal (1080×1920 or higher advisable)
• Allowed Side Ratio: 9:16

Fb Video Advert Specs

In-Feed Video Adverts

These advertisements are the sponsored equal of in-feed posts and comply with related tips.

Video tips

• Really helpful to add the best decision video doable.
• Really helpful decision: 1080×1080.
• Really helpful side ratio is between 9:16 to 16:9 (Horizontal: 16:9, Sq.: 1:1, Vertical: 4:5 or 2:3 and Full Portrait: 9:16).
• Really helpful video codecs are .MP4 and .MOV (see full listing right here).
• Max video file dimension is 4GB.
• Video size max is 240 minutes.

Character limits

• Major textual content: 125 characters.
• Hyperlink description: 30 characters.
• Headline: 40 characters.

There are greater than 5 million advertisers now on Fb and having the fitting specs to your advertisements might be tough. Every sort of Fb video advert is completely different, so let’s go forward and break down the specs for every sort of video you possibly can produce.

Carousel Video Adverts

Fb Carousel Video advertisements permit manufacturers to showcase a number of movies (or photographs) and a hyperlink inside a person’s Fb feed. It has grown in reputation as a result of its distinctive scrolling characteristic permits customers to see extra content material earlier than clicking a hyperlink. The truth is, Digiday estimated Carousel Adverts to be 10 occasions more practical than normal social media advertisements.

Video Pointers

• Really helpful video decision 1080 x 1080.
• Side ratio is 1:1.
• Max video file dimension is 4 GB.
• Really helpful video codecs are .MP4 and .MOV.
• Video period vary is 1 second to 240 minutes.
• Video max frames 30fps.

Assortment Video Adverts (Cellular)

The Fb Assortment advertisements showcases a number of photographs and a principal video above it. That is excellent for displaying a number of merchandise (or numerous colours of a single product) and a video as nicely. The advert sort has been widespread up to now with retailers and clothes firms.

Video Pointers

• Really helpful video decision 1080×1080.
• Sq. side ratio is 1:1.
• Max video file dimension is 4GB.
• Really helpful video codecs are .MP4 and .MOV.
• Video size max is 120 minutes.
• Video max frames 30 fps.

Character Limits

• Major textual content: 125 characters.
• Headline max: 40 characters.
• Touchdown web page URL required.

On the spot Expertise Video Adverts

Fb On the spot Expertise advertisements open up a full-screen expertise after the primary click on, which might be additional personalized with a wide range of interactive options. This will embrace a number of video experiences, together with options to auto-play on loop.

Video Pointers

• Minimal decision: 720p
• Portrait side ratio of 9:16 with pillarboxing for all others uploaded.
• Max video file dimension is 4GB.
• Really helpful video codecs are .MP4 and .MOV.
• Most size of all video content material have to be 2 minutes mixed.
• Video max frames 30fps.

Slideshow Video Advert

Fb’s Slideshow movies have been constructed for advertisers wanting to succeed in audiences with slower web connections. As a substitute of an everyday video, slideshows are simply that–a slideshow of photographs or video in an advert show.

Video Pointers

• Really helpful video decision 1200 x 720.
• Side ratios out there are panorama (16:9), vertical (4:5) and sq. (1:1)
• Really helpful video codecs are .MP4 and .MOV.
• Slideshow period max is 15 seconds.

Fb Tales (Adverts & Natural Posts)

Fb has additionally added the Tales characteristic, disappearing quick picture or video updates which are solely out there for twenty-four hours. Along with user-generated natural posts, Tales advertisements that run in between units of person tales are additionally out there.  Whereas most customers shall be sharing fast & natural updates from their cellphone’s digital camera with out worrying an excessive amount of about their video specs, the rules for this format are related for paid & natural posts.

Video Pointers

• Really helpful decision 1080×1080
• Side ratios: 1.91 to 9:16, with coloured gradient bars rendered above and under movies underneath 9:16. The textual content area can even be positioned underneath under movies smaller than this side ratio.
• Max video file dimension is 4GB
• Period is 1 second to 2 minutes
• Really helpful video codecs are .MP4 and .MOV.

Character Limits

• Major textual content: 125 characters
• Headline: 40 characters

For extra info on the video specs for Fb, go to the Fb Assist Middle.

Instagram Video Specs

Instagram launched video capabilities in 2013 and rapidly noticed sufficient success to start out promoting on the platform in 2015. Since then, video solely continues to develop as a fascinating social format. So for sure, Instagram movies are completely definitely worth the funding.

In-Feed Video (Panorama, Sq. & Vertical)

Since 2015, Instagram crafted its movies codecs to permit three completely different kinds: panorama, sq. and vertical. The predominantly-mobile social community is ideal to share movies of any dimension organically to succeed in your viewers.

Video Pointers

• Minimal decision for all codecs is 1080 x 1080
• Really helpful horizontal pixel decision is 1920
• A number of side ratios are supported: Panorama side ratio is 16:9, sq. side ratio is 1:1, vertical side ratio is 4:5.
• Max file dimension for all codecs is 4GB (*100MB most for Sprout Direct Publishing and 512MB most for Sprout Cellular App Circulate Publishing).
• Really helpful video codecs are .MP4 and .MOV.
• Video size is 3 to 60 seconds.
• Really helpful body fee is 23 to 60 FPS.
• Really helpful information fee/bitrate for posting by means of Sprout: 5 Mbps (megabits per second)

Character Limits

• Major textual content advice: 125 characters.
• Most variety of hashtags: 30

Instagram Reels

These short-form, simply digestible movies have gotten the popular sort of content material in Instagram feeds.

• Allowed file extensions: .MP4 or .MOV
• Allowed Body Fee: 23-60 FPS
• Allowed Period: 3 – 90 seconds
• Allowed File Dimension: 100 MB or much less
• Allowed horizontal pixels: 1920p
• Allowed most bitrate: 5Mbps
• Allowed side ratio: 0.01:1-10:1 (9:16 advisable)

Instagram Video Advert Specs

Instagram’s promoting income has considerably elevated during the last 12 months. The truth is, Instagram predicts to earn $4 billion in cellular advert income in 2017 alone. The push for Instagram promoting is actual and entrepreneurs must be able to take benefit with partaking movies.

In Feed Video Advert (Panorama, Sq. & Vertical)

Very similar to the in feed natural Instagram video choices, the community gives related choices for promoting. These video advertisements seem almost an identical to natural posts to mix in with customers’ feeds. The truth is, the Instagram video specs are the identical for natural and paid content material.

Video Pointers

Video Character Pointers (Cellular)

Carousel Video Advert

Very similar to Fb’s Carousel Adverts, Instagram gives an identical characteristic. Carousel advertisements permit customers to see extra of a product or characteristic than a single picture or video. With Instagram, your carousel video advertisements can have 2-10 playing cards with a full-width name to motion under the advert.

Video Pointers

• Minimal decision is 600 x 600.
• Max decision is 1080 x 1080.
• Side ratio is 1:1.
• Max file dimension is 4GB.
• Really helpful video codecs are .MP4 and .MOV.
• Max video size is 60 seconds.
• Instagram permits 2-10 movies/playing cards per advert.

Instagram Tales (Adverts & Natural Posts)

It didn’t take lengthy for Instagram Tales to characteristic advertisements inside customers’ story feeds. Manufacturers can seamlessly combine their video content material between different Instagram customers. Very similar to Snapchat, it’s good to make these movies extra uncooked and in-the-moment to keep away from drastically standing out as an advert, particularly since customers can instantly swipe to go away.

Video Pointers

• Really helpful decision is 1080×1080.
• Side ratio is 9:16.
• Max file dimension is 4GB.
• Really helpful video codecs are .MP4 and .MOV.
• Video size max is 2 minutes for advertisements and 15 seconds for natural. When you add an extended video on natural, will probably be clipped into a number of Tales ‘slides.’

Instagram Reels

Launched in 2020, Instagram Reels are an alternative choice to your video technique on Instagram. These quick movies are targeted on ease of creation in addition to shareability and discovery, just like TikTok’s core choices. Thankfully for social content material creators trying to simply generate numerous content material for Instagram, many of the video specs for Instagram Reels are pretty just like different codecs on the platform, with the principle variations being the quick size and the benefit of enhancing in-app so as to add results and sound.

As Instagram has began so as to add separate tabs for various content material varieties, thumbnails shall be cropped in a different way on every view. If the viewer is on the primary tab that has all content material varieties, the thumbnail shall be cropped to the standard sq. publish dimension of 1:1–middle your topics and plan to keep away from undesirable vertical cropping.

At the moment, paid choices for Instagram reels are in early testing, so closing specs and variations for paid content material, if any, will not be out there.

Video Pointers

• Really helpful decision: 1080×1920
• Really helpful side ratio: 9:16
• Video size: 3 seconds – quarter-hour
• Most file dimension: 100 MB or much less
• Really helpful body fee: 23–60 FPS
• Bitrate most: 5mbps
• Really helpful video codecs are .MP4 and .MOV.

IGTV

Instagram TV (aka IGTV) movies show full-screen like Tales, the distinction being that TV posts aren’t ephemeral and allow you to get into tremendous lengthy kind content material with a 1 hour most run time for bigger or verified accounts.  This provides your model loads of room to create an natural story that delves into element in your product, service or marketing campaign.

Adverts are presently being examined in some markets for IGTV, so closing specs for paid content material will not be presently out there. For now, the similarity between natural and paid Tales suggests specs shall be pretty related.

Video Pointers

• Really helpful decision is 1080 x 1920.
• Minimal decision is 720.
• Side ratio is 9:16 (advisable), or 16:9 can be supported. In-feed previews present at 4:5.
• Movies are minimal 1 minute and most quarter-hour lengthy when importing from cellular. You may add a video as much as 1 hour utilizing desktop.
• Max file dimension for movies lower than 10 minutes is 650MB. For movies as much as 60 minutes, it’s 3.6 GB
• The required file format is MP4

When you’re on the lookout for additional info together with photographs, try our full information to all of the Instagram advert sizes!

For extra info on the video specs for Instagram, go to the Fb Assist Middle.

TikTok Video Specs

TikTok has rapidly gained consideration within the social house, and a few social entrepreneurs is likely to be feeling caught off guard by the push to know what works and what doesn’t on the platform. Thankfully, TikTok’s give attention to straightforward to create and share movies means it’s not onerous to start out producing video content material for the platform, and there are many developments to encourage TikTok content material creation. Learn on for the specs.

TikTok Natural Movies

TikTok movies are all concerning the ease of creation, enhancing and sharing, so it is sensible that specs are roughly oriented round typical cell phone dimensions. One key trait to bear in mind in the event you’re making an attempt to repurpose video content material throughout platforms is that movies uploaded from one other file supply, somewhat than recorded on the app, might be longer than 60 seconds.

Video Pointers

• Really helpful decision: 1080×1920
• Side ratio: 9:16 advisable to fill a normal cell phone display screen (1:1 with letterboxing)
• Size: 15 seconds recorded in-app, 60 seconds in-app (4 sections of 15 seconds), or over 60 seconds when uploaded from one other supply
• Most file dimension: 287.6MB
• Video codecs: MP4 or MOV advisable

TikTok Feed Adverts

TikTok advertisements are a quickly evolving alternative for manufacturers. The in-feed possibility for paid TikTok content material is pretty just like the formatting for present natural content material. To fine-tune paid content material for one of the best efficiency, make sure you seek the advice of TikTok’s enterprise middle for the most recent ideas.

Video Pointers

• Resolutions have to be at the least: 540×960, 640×64 or 960×540
• Side ratio choices: 9:16, 1:1 or 16:9
• Size: 5–60 seconds, however 9–15 seconds is advisable
• Most file dimension: 500MB
• Bitrate minimal: 516 kbps
• Advert description character limits: 1-1000 Latin characters or 1-50 Asian characters
• Video codecs: .MP4, .MOV, .MPEG .3GP, .AVI

Twitter Video Specs

Twitter is a well-liked house to share and work together with completely different social media movies. For entrepreneurs, it’s all about protecting a person’s consideration with enthralling and click-worthy video content material. Within the sports activities and leisure trade, Twitter is usually the go-to for sharing video content material, so it’s crucial to be taught the proper Twitter video specs.

Twitter Panorama & Portrait Movies

Twitter gives two codecs of in-feed video content material to share along with your followers: panorama and portrait. These particular codecs are solely out there for importing video on to Twitter, somewhat than sharing YouTube or Vimeo hyperlinks. Fortunately, Twitter makes it straightforward to share natural content material, however the dimensions do change because the video bitrate alters.

Video Pointers

• Really helpful resolutions are 1280×720 (panorama), 720×1280 (portrait), 720×720 (sq.).
• Side ratios advisable at 16:9 (panorama or portrait), 1:1 (sq.). 1:1 is advisable as one of the best route for rendering throughout units with one of the best output.
• Max file dimension is 512MB.
• Really helpful video codecs are .MP4 for net and .MOV for cellular.
• Video size max is 140 seconds.
• Really helpful body charges are 30 or 60 fps.

Character Limits

• Most depend: 280 characters.

Twitter Movies Advert Specs

Seeking to promote your video by means of paid advertisements on Twitter? Fortunately, you need to use the identical precise codecs from Twitter natural movies. Persist with the identical specs for each natural and paid video to make sure most visibility.

For extra info on the video specs for Twitter, go to the Twitter Assist Middle.

Snapchat Video Specs

Snapchat continues to be an energetic community for youthful generations to share video content material. Whether or not it’s by means of FOMO-inducing disapppfilters, Snapchat is a hotbed for video sharing. And to your model, it’s vital to know the proper video dimensions for Snapchat.

Single video advert

This video format is the most typical throughout the channel and is the principle approach customers talk forwards and backwards by means of the app. Nonetheless, your enterprise can publish movies to its story so others can see what your enterprise is as much as. Simply comply with these specs:

Video Pointers

• Really helpful dimension is 1080 x 1920.
• Side ratio is 9:16.
• Max file dimension is 32MB.
• Settle for video codecs are .MP4 and .MOV.
• Video size is between 3 and 10 seconds.

Lengthy-Kind Video Advert

Snapchat presently gives one principal video format for advertisements, which is named the long-form video. Whereas there are accomplice alternatives to place video inside Snapchat’s discovery possibility, most dimensions are the identical, however require your enterprise to succeed in out to the social community for extra particulars on promoting. Nonetheless, the Snapchat Lengthy-Kind Video Advert is what customers see in between viewing customers’ Tales.

Video Pointers

• Really helpful dimension is 1080 x 1920.
• Side ratio is 9:16 or 16:9.
• Max file dimension is 1GB.
• Settle for video codecs are .MP4 and .MOV.
• Video size is 3 to 180 seconds.

For extra info on the video specs for Snapchat, go to the Snapchat Adverts Assist Middle.

YouTube Video Specs

Often called the second-largest search engine behind Google, YouTube is a vital community for video content material. For entrepreneurs, YouTube is a superb house to advertise, educate and share video content material round your model.

As YouTube continues to develop as a vacation spot for video content material, it hosts every little thing from quick kind promotional movies to full-length motion pictures and TV. This implies customers are streaming content material on all types of units, which may have completely different ranges of zoom or overscan.

Whereas there’s no onerous and quick guidelines from the platform on learn how to strategy the video enhancing idea of ‘title secure’ areas the place textual content like titles and subtitles aren’t lower off, you do need to keep away from inserting a lot of these visible parts proper on the edges of your video space. Learn on for extra specifics on every format out there on YouTube.

Video Participant (Normal YouTube Video)

Whereas YouTube permits customers to add numerous varieties of media codecs and use loads of completely different dimensions, organically, there’s actually just one format for the video participant. Natural movies ought to all comply with 16:9 ratio, however might be uploaded 4:3. Nonetheless, the smaller ratio will robotically pillarbox the edges to nonetheless make it match within the participant. YouTube has seven advisable dimensions and ratios for traditional YouTube movies:

Video Pointers

• Really helpful dimensions: 426 x 240 (240p), 640 x 360 (360p), 854 x 480 (480p), 1280 x 720 (720p), 1920 x 1080 (1080p), 2560 x 1440 (1440p) and 3840 x 2160 (2160p).
• Side ratio is 16:9 (auto provides pillarboxing if 4:3).
• Max file dimension is 128GB or 12 hours, whichever is much less.
• Accepted video codecs embrace: .MOV, .MPEG4, MP4, .AVI, .WMV, .MPEGPS, .FLV, 3GPP, and WebM.
• Video size max is 12 hours.

YouTube Video Advert Specs

Normal YouTube movies are fairly simple, however there are just a few video advert codecs to be taught if you wish to promote on the community. In keeping with information from Google, Manufacturers promoting on YouTube usually obtain a 20% improve in site visitors.

Skippable, Non-Skippable, Mid-roll & Bumper Video Adverts

We’ve put these 4 YouTube video advertisements specs collectively as a result of ultimately, all of them play by means of the usual YouTube video participant. Meaning all of those advert varieties comply with the identical dimensions because the non-ad movies, however solely differ in video size. Let’s take a look at every advert sort:

• Skippable Video Advert: This YouTube advert sort is performed earlier than, throughout or after the content material and turns into skippable after 5 seconds. This advert format is the one one permitting advertisers to monetize views from any viewing gadget.
• Non-Skippable Video Advert: This YouTube advert sort is performed earlier than the content material and customers should watch the complete 15 seconds (may also be added throughout or after video). Nonetheless, views from TVs or sport consoles don’t depend towards a monetizable view.
• Mid-roll Video Advert: This YouTube advert sort is performed mid-view (like TV commercials) and is simply out there for content material longer than 8 minutes. Adverts are added both manually or robotically and once more, views from TV or sport consoles don’t depend towards a monetizable view. Mid-rolls might be skippable, however customers should watch 30 seconds or whole advert (whichever is shorter).
• Bumper Video Adverts: This YouTube advert sort is performed earlier than the content material.It’s a small 6-second video advert that can not be skipped, which is normally optimized for cellular views.

Video Pointers

• Really helpful dimensions: 426 x 240 (240p), 640 x 360 (360p), 854 x 480 (480p),1280 x 720 (720p), 1920 x 1080 (1080p), 2560 x 1440 (1440p) and 3840 x 2160 (2160p).
• Minimal dimension is 426 x 240.
• Max dimension is 3840 x 2160.
• Side ratio is 16:9 (auto provides pillarboxing if 4:3).
• Max file dimension is 128GB or 12 hours, whichever is much less.
• Accepted video codecs embrace: .MOV, .MPEG4, MP4, .AVI, .WMV, .MPEGPS, .FLV, 3GPP, and WebM.
• Skippable video size max is 6 minutes (skippable after 5 seconds).
• Non-skippable video size max is 15 or 20 seconds (30 seconds in some areas).
• Mid-roll video size minimal is 30 seconds.
• Bumper video size max is 6 seconds.

Show Advert

YouTube show advertisements are proven in customers’ search queries and generally seem in the fitting video column when watching a video. These advertisements are static, which suggests they don’t robotically play. Nonetheless, as soon as the video is clicked, the kind of content material displayed can merely comply with the usual video participant tips talked about above.

Video Pointers

• Really helpful dimensions for the static picture is 300 x 250 for the bigger aspect view or 300 x 60 for the smaller aspect view.
• Precise advisable video dimensions are: 426 x 240 (240p), 640 x 360 (360p), 854 x 480 (480p),1280 x 720 (720p), 1920 x 1080 (1080p), 2560 x 1440 (1440p) and 3840 x 2160 (2160p).
• Side ratio is 16:9 (auto provides pillarboxing if 4:3)
• Max file dimension is 128GB or 12 hours, whichever is much less.
• Accepted video codecs embrace: .MOV, .MPEG4, .MP4, .AVI, .WMV, .MPEGPS, .FLV, 3GPP, and WebM.

For extra info on the video specs for YouTube, go to the Google Assist Middle.

YouTube Shorts

Launched late 2020, YouTube Shorts have lately made its debut as one other short-form video characteristic. These movies are a brand new method to watch, create and uncover short-form content material. Shorts might be captured and edited from a smartphone or uploaded by means of the usual add workflow from desktop or cellular. As a result of individuals are watching extra short-form movies globally, utilizing Shorts is a brand new method to attain wider audiences to entertain, training or make them really feel good.

Video Pointers

• Really helpful dimensions: 240×426 (240p), 360×640 (360p), 480×854 (480p), 720×1280 (720p), 1080×1920 (1080p), 1440×2560 (1440p), and 2160×3840 (2160p),
• Side ratio is 9:16.
• Video size is 60 seconds max.
• Accepted video codecs embrace: .MOV, .MPEG4, MP4, .AVI, .WMV, .MPEGPS, .FLV, 3GPP, and WebM.
• Music from the YouTube music library is restricted to fifteen seconds.
• Title character restrict: 100 characters max.

For extra info on the video specs for YouTube, go to the Google Assist Middle.

LinkedIn Video Specs

Regardless that LinkedIn continues to be within the early levels of video content material adoption, the community continues to be a go-to supply for sharing. The truth is, almost 75% of enterprise executives say they watch on-line movies each week. With that quantity solely prone to develop, it’s secure to say LinkedIn will proceed to place video content material at its forefront.

Shared Video

The one video format you possibly can add is thru a shared video. Whereas there are alternatives to share YouTube hyperlinks in shared posts and in LinkedIn Pulse articles, there’s nonetheless only one method to add your personal video.

Video Pointers

• Side ratio is 1:2.4 to 2.4:1.
• Max file dimension is 5GB.
• Accepted video codecs are .ASF, .AVI, .FLV, .MOV, .MPEG-1, .MPEG-4, .MP4, .MKV, and .WebM.
• Video size minimal is 3 seconds, max is 10 minutes.
• Video max frames 60fps.

For extra info on the video specs for LinkedIn, go to the LinkedIn Assist Middle.

Video Adverts

As of 2018, LinkedIn now gives video advertisements. The necessities are a bit bit completely different than shared video, so make sure you contemplate them when creating advertisements to your paid marketing campaign.

Video Pointers

• Required dimensions are:
  • Panorama video: Minimal: 640 x 360, most: 1920 x 1080.
  • Sq. video: Minimal: 360 x 360, most: 1920 x 1920.
  • Vertical video: Minimal: 360 x 640, most: 1080 x 1920.
• Side ratios are:
  • Panorama: 16:9
  • Sq.: 1:1
  • Vertical: 9:16
• Most file dimension is 200 MB
• The accepted video format is .MP4
• Video size max is half-hour, though LinkedIn’s tips state most advertisements carry out greatest at round 15 seconds
• Body fee have to be lower than 30fps.

For extra info on the video specs for LinkedIn advertisements, go to LinkedIn Advertising Options Assist.

Pinterest Promoted Video Specs

Pinterest permits video add for enterprise accounts solely, so that they have specs designed for manufacturers to get probably the most out of the extremely visible and inspirational way of life content material ceaselessly shared on the platform.

Shared Video

Along with advertisements, enterprise accounts can add natural video content material. There are two codecs: normal and max width video.

Video Pointers

• Normal video advisable side ratio: 1:1 (sq.) or 2:3, 4:5 or 9:16 (vertical)
• Max width video required side ratio: 1:1 (sq.) or 16.9 (widescreen)
• Max file dimension is 2GB.
• Acceptable video codecs are .MP4 and .MOV.
• Video period is 4 seconds to fifteen minutes (for advertisements, the platform notes that 6-15 seconds are optimum).

Character Limits

• Title: As much as 100 characters.
• Description: As much as 500 characters.

Promoted Pinterest Video

There are two codecs for Pinterest Promoted Video: normal and max width. Each variations have the identical specs because the choices for natural uploads. These video advertisements seem in customers’ boards, however advertisers can choose the type within the advertisements supervisor.

Video Pointers