Hello everybody.
December is the very best time to assessment a 12 months that’s about to finish quickly. We already did it 😉 And wish to share our outcomes with you.
Yay!!
Stripo’s 2020 in numbers
Right here we’ll spotlight crucial figures.
Our satisfaction, or Stripo’s achievements in 2020
We’ll spotlight solely essentially the most memorable and necessary moments for us.
We’re turning into a platform
Despite the fact that we’re targeted on e-mail design solely, leaving e-mail sending and evaluation behind, we’re far more than an editor. Quickly, we’ll be a platform. Extra about it later…
Stripo has all the things you want in a single place:
Entrepreneurs and designers construct emails manner quicker — we offer all obligatory instruments, they’ll check how emails will render in main e-mail shoppers, they’ll share, remark, and approve emails with colleagues and shoppers previous to sending them to their e-mail automation methods.
Stripo is turning into a market. We provide a whole lot of emails for inspiration. Firms can order emails from our professionals. Designers and coders can earn with us by designing and promoting their templates on the Stripo soon-to-be platform.
We assist the revolution within the business occur
The AMP for e-mail expertise permits embedding interactive components into emails with out recipients needing to open a brand new tab to go to an internet site, it permits delivering real-time content material in newsletters, permits updating emails, it permits modifying content material in emails after they had been despatched. And plenty of extra issues that really make e-mail advertising far more helpful for shoppers and far more environment friendly for companies.
What’s the Stripo’s function in it?
By popularizing and simplifying methods to deal with this expertise, we assist our shoppers unlock the potential of AMP. How?
We allow shoppers to make the most of and expertise the ability of AMP with actually no coding abilities. Stripo offers customers with micro instruments, 40 ready-to-use templates, a number of code samples, and manuals to construct and check AMP emails proper in our editor, join them to Google Spreadsheets for delivering real-time content material and modifying after sending, and many others. After which export them to a obligatory ESP.
Over 6 900 manufacturers used this chance.
We had been invited to take part within the M3AAWG October Assembly, together with Jon Harmer from Google and Verizon Media. The occasion was devoted to “AMP options, and safety measures in place stopping abuse of the format”.
And likewise on Google AMP Fest 2020, we shared with the entire world our expertise with AMP as a sender.
Our household is rising
We wish to thank all loyal shoppers that stayed with us and people who joined us this 12 months. We actually respect your help, and your belief.
200 000 folks registered with us. So now there are over 350 000 Stripo customers worldwide.
Yet another factor about our household: We’ve achieved a number of adjustments to our editor per your requests. And the truth that the retention price doubled means we’re doing the proper factor.
Stripo’s priorities, or our core exercise
Regardless of our participation within the AMP revolution and our plans on turning into the business benchmark as an e-mail design platform (I’ll share the main points under), our essential aim is to not achieve as many purchasers as doable, to not launch as many options as we will to be aggressive in the marketplace. However the steady efficiency of the product, product effectivity, and ease are our priorities.
We are going to by no means sacrifice the steady efficiency of the editor for a brand new characteristic.
And naturally, our shoppers’ information safety is our aim #1.
That is the work we always do, however you by no means see. In all probability, it’s nice. You by no means discover that your fridge is working till it stops working, proper? Identical right here.
So what can we do to keep up these objectives?
Purchasers’ information safety
This 12 months, we once more efficiently handed the Safety check by Bishop Fox. So you possibly can fearlessly preserve exporting emails from Stripo to the Drafts folder in your Gmail and Outlook accounts.
We discovered and instantly fastened 290 vulnerabilities. Relaxation assured — your information is secure with us.
We additionally manually test emails and block these which we discover suspicious — no fishing, no frauds, no hurt allowed by our Phrases of Use — our device is barely for individuals who construct emails with good intentions in thoughts. This 12 months we blocked 640 manufacturers that violated this rule. Stripo serves for the advantage of folks.
Secure efficiency of the editor
To take care of this aforementioned steady efficiency of the editor, we strengthened our QA division with 3 new staff. So now we will detect and repair occurring bugs manner quicker. Which we truly do. We run computerized and guide exams each workday. Completely, in 2020, we fastened 2 050 bugs, 1 000 for the editor, and 20 for the Plugin customers, the remainder for the positioning pages.
We considerably strengthened our servers. Which permits 5X instances extra entrepreneurs worldwide to make use of our editor concurrently with none downside or delay. Simply think about, every second 500 as an alternative of 100 customers are working within the Stripo editor. Which makes 13 000 periods per hour on weekdays.
Product’s effectivity
Enabling customers to construct emails with the kind of content material, and set of features they want — is one thing we actually attempt for.
To perform this mission, we always add a number of options to our editor. Thus, you possibly can make the most of interactive, AMP, and dynamic components, crop and edit photographs, and design advanced banners for promo emails, and plenty of different issues in a single place.
It’s generally identified that AMP, and real-time content material make emails far more practical, informative, and helpful in your subscribers. Whereas interactive and AMP content material makes your emails far more partaking.
Begin 2021 with a brand new strategy to e-mail constructing
To allow you to construct emails quick, we’ve launched quite a few options that automate e-mail manufacturing. As an illustration, you possibly can construct, retailer, and reuse sure content material modules like footers and headers that you just want very often in your campaigns. Good components that allow you to construct a number of product playing cards with 1 click on solely! Model Tips package to allow you to generate E-mail Design Tips in your tasks.
And plenty of different helpful options…
Simplicity in each course of
It doesn’t imply Stripo enables you to construct solely elementary emails. No! Which means each step of e-mail manufacturing with Stripo is elementary! We simplify every step as a lot as doable each for individuals who favor a Drag-n-Drop editor and devoted HTML coders.
Our motto is “The easier the higher”. Why does it matter for us?
The easier e-mail manufacturing is, the much less time it takes to construct new/edit current emails, the higher for entrepreneurs. They’ll sustain with the instances and provides a attempt/make the most of all of the performance that e-mail is now able to instantly.
Banner generator, timer block, modifying as much as 100 emails without delay, gamification in emails, the Drag-n-Drop AMP kind block to gather prospects’ suggestions in emails, Information Supply embedded in Stripo that serves as a server, skill to attach emails to Google Sheets don’t require any coding abilities. Talking of the AMP kind, we added it to our set off emails this Fall. And it generated over 11 000 feedback thus far.
On your comfort, we take quick video tutorials the place we present find out how to make the most of our new options.
But when there’s one thing you’d nonetheless wish to make clear, our glorious buyer help workforce is at your service. They now work 16 hours a day, 6:30 — 22:00 UTC, Mon-Fri. Not a day goes by that we don’t obtain optimistic suggestions about them on a number of platforms.
Stripo’s plans for the longer term, or our mission on the planet of e-mail advertising
In two months, Stripo shall be 4. All this time we’ve been accumulating customers’ conduct on our web site, accumulating e-mail entrepreneurs, and designers’ opinions on what issues they face, our private expertise in e-mail manufacturing, and naturally, your trustworthy suggestions in emails.
This all gave us a much bigger image of what an e-mail template builder you’ll want to keep comfortable and environment friendly!
So, very quickly you’ll meet our Editor 5.0.
What is going to or not it’s?
Our product shall be a common platform the place you seek for inspiration, like a market with a number of works by a number of designers worldwide, discover all obligatory instruments to construct emails of any kind and complexity stage, from easy transactional and promo emails to these with revolutionary design and content material components, the place check them, approve together with your shoppers/colleagues, after which export your emails with pure adjustable code to any e-mail advertising automation service — all the things you’ll want to get forward of the sport in a single place.
Very quickly it is possible for you to to present it a attempt to guarantee that constructing flawless emails with Stripo 5.0 shall be simpler than you possibly can solely think about.
Remaining ideas
We wish our product to be as helpful for you as doable. We wish to make the world of e-mail advertising a higher and simpler place to reside in.
When you have any ideas on how we will enhance our device and take advantage of handy for you, please tell us.
Share with us your questions and ideas
