Like others in our business, we’re devoted to fostering innovation and exploring new approaches to work and life-style. We have now questioned conventional practices associated to workplace work and journey, emphasizing prioritizing the well being and well-being of our colleagues and communities.
Our dedication to enhancing environmental, social, and governance (ESG) issues is mirrored in our actions. Like at all times, we give attention to three core areas: our Individuals, Companions, and Planet. That is the place our ardour lies, and it’s why it’s the middle of all we do.
Individuals
At GfK, we try to domesticate an setting of belief and respect the place variations are celebrated, distinctive views are heard, and our Individuals be happy to be their finest, genuine selves. As a worldwide firm in shortly altering occasions, we consider this isn’t simply our accountability, it’s sensible enterprise.
The newest version of the Survey, performed in Might 2022, coated not solely the usual worker satisfaction questions but in addition gauged our Individuals’s wishes round versatile work preparations. With a participation price of 75%, the Survey outcomes confirmed an increase in total worker satisfaction over the earlier Survey, with a 5-point enhance in Worker Web Promoter Rating (eNPS)— a measure of staff’ willingness to advocate GfK as a spot to work.
Companions
Efficient, long-term partnerships assist open up recent alternatives and new traces of inventive considering for all events concerned. They ship worth not solely to us however to our shoppers, suppliers, and business companions. This is the reason we make investments our experience, ardour, and time to create robust partnerships all through the GfK ecosystem.
Sustainability considerably impacts gross sales in lots of industries, together with tech and sturdy items. All through 2022, our firm continued to adapt to include related knowledge factors round sustainability into our current merchandise. We additionally continued to construct out our portfolio of merchandise devoted totally to insights on sustainability. This helps our shoppers bridge the hole to turn into extra environmentally sustainable manufacturers whose merchandise meet shoppers’ full vary of expectations.
Planet
As a worldwide participant, we acknowledge our firm’s impression on the Planet and the alternatives open to us to guard our surroundings. For us, industrial success and environmentally accountable conduct are linked. To be holistically profitable, we should have sustainability round each department of our actions.
Embracing a hybrid work mannequin has allowed us to empower our Individuals to search out their very own optimum work-life steadiness whereas concurrently lowering our impression on the Planet. In 2022, we noticed a discount in worker commuting emissions of roughly 74% in comparison with our 2019 base 12 months.
That is solely a snapshot of our achievements over the previous 12 months. For a complete overview of all our commitments associated to Individuals, Companions, and Planet, together with the strides we have taken towards carrying out these goals, we invite you to learn our most up-to-date Sustainability Report.
We consider that we will solely contribute to enhancing our world by establishing formidable benchmarks. We totally acknowledge the importance of the challenges we have taken upon ourselves and are decided to confront them head-on, studying and evolving via expertise. Each step of the best way, we invite suggestions and perception to make sure we keep on the trail of progress.
To study extra about how we prioritize sustainable progress, please learn our newest sustainability report.
