Zenni Optical has introduced its 2025 limited-edition Lunar New 12 months Assortment to have fun the 12 months of the Snake, obtainable solely on Zenni.com. This yr’s Lunar New 12 months Assortment captures the enjoyment and traditions of the vacation with 14 distinctive frames, every thoughtfully designed to have fun the event.
That includes intricate particulars and daring types, this particular version assortment showcases the enchanting attract of the 12 months of the Snake whereas mixing conventional symbolism with modern design. Balancing cultural significance with fashionable aesthetics, the gathering embodies the spirit of the Lunar New 12 months in each element.
Julia Zhen, Co-Founder and CEO of Zenni Optical mentioned, “At Zenni, eyewear is greater than only a necessity – it’s a method of self-expression. By way of our Lunar New 12 months Assortment, we goal to honour the wealthy cultural heritage of the vacation and encourage prospects to embrace the transformative power of the 12 months of the Snake.”
Frames like Luminous and Metamorphosis embody an ideal fusion of conventional symbolism and fashionable design, making them ultimate for this yr’s celebrations. To make the expertise much more distinctive, each buy from Zenni’s Lunar New 12 months Assortment features a thoughtfully crafted reward package deal that includes a carrying pouch, a sturdy laborious case, and a microfiber cleansing material – every adorned with intricate 12 months of the Snake motifs.
The Lunar New 12 months assortment, that includes 42 designs, is offered solely on zenni.com, beginning at $45.95. Every body may be customised as sun shades, prescription glasses, or Blokz® blue light-blocking glasses. Each buy features a particular reward, and with a wide range of versatile and customisable frames to select from, there’s a classy choice for everybody to have fun the season in type!
See the World Brighter with Zenni
Zenni pioneered the web eyewear trade in 2003 with a mission to make eyewear inexpensive and accessible to everybody. Primarily based within the San Francisco Bay Space, Zenni provides adults and kids the liberty to precise their character by means of an in depth assortment of high-quality prescription, non-prescription and protecting glasses and sun shades curated with a way of style and dynamic type. With full prescription pairs beginning at underneath $10, the corporate has introduced huge value disruption to the standard retail mannequin.
With over 51 million frames bought worldwide, Zenni is proud to be the Official Eyewear of the San Francisco 49ers, Boston Celtics, Chicago Bulls, Ghost Gaming, TSM and extra. Zenni has labored with designers and tastemakers on curations and collections, together with Chase Stokes, Keke Palmer, Iris Apfel, Jrue Vacation, Sam Cassell and George and Claire Kittle.