Throughout the globe, 58% of individuals acknowledge the urgency of defending the surroundings (GfK Client Life 2024). Lately, this focus has been sharpened by the affect of local weather change on individuals’s well being. On this panorama, tech merchandise that assist shoppers fight the consequences of local weather change, air or water air pollution are poised for progress.
Warming traits and cooling options
The planet skilled report heat final yr, with the common temperature rising by 1.54°C above pre-industrial ranges, in accordance with Berkeley Earth’s findings. Amid rising temperatures, air cooling options grew to become paramount for a lot of, with gross sales hovering through the first 5 months of this yr. Between January and Might, income from gross sales of electrical followers grew +23%, air conditioners by +34%, and air coolers by an enormous +77%, in comparison with the identical interval final yr. With power costs nonetheless at excessive ranges, these traits spotlight a rising want for financial cooling practices.
Respiratory well being
Along with the warmth, rising air air pollution in APAC and deteriorating air high quality throughout Europe current an rising threat to respiratory well being. This has been exacerbated by smoke from wildfires, with the Copernicus Ambiance Monitoring Service (CAMS) reporting that many areas skilled record-breaking wildfire exercise final yr. Wildfire carbon emissions in Canada had been the best recorded since CAMS’ data started in 2003, whereas Greece skilled the biggest wildfire within the European Union thus far.
Outside air high quality isn’t the one issue that impacts well being, nevertheless. Indoor air pollution like advantageous particulate matter from cooking, unstable natural compounds, and formaldehyde from paints, cleansing merchandise, constructing materials and furnishings can also trigger well being issues. This is of much more concern given the numbers of individuals affected by respiratory illnesses akin to bronchial asthma and persistent bronchitis. In America, for instance, 12% of households are affected by bronchial asthma and 4% by persistent bronchitis (NIQ Client Outlook Research 2024).
These environmental components are having a direct affect on gross sales of in-home tech for air cleansing. Final yr, individuals globally spent over 2.2 million USD on air cleansers and air-cleanser multifunction merchandise, accounting for greater than half of all income for the full air remedy section.
Water filtration
Water air pollution continues to be a extreme world downside, with tens of millions of individuals missing entry to protected consuming water. Contaminated water sources are accountable for quite a few well being points, together with gastrointestinal illnesses and different critical situations, with 368 million individuals utilizing unsafe sources of water.
Water filters, starting from jug filters to under-sink methods, play a vital function in offering protected consuming water by eradicating contaminants akin to micro organism, heavy metals, and chemical compounds. For instance, the jug filter section continued to develop by 2% final yr, whereas wall-mounted filters have seen a resurgence of +3%.
These figures are indicative of the rising client demand for dependable and environment friendly water purification options to mitigate the well being dangers
Abstract
With shoppers more and more knowledgeable and proactive round private well being and well-being, product improvements that assist shoppers fight the consequences of local weather change and air or water air pollution are poised for continued progress. Embracing these applied sciences can result in a more healthy way of life and a cleaner surroundings for future generations.
