Universum International Presents Thrilling 2023 Tendencies from the Brazil Pupil Survey
Uncover who the Brazilian college students need to work (and why)!
Do You Know Who’s Ranked Amongst the Prime 100 Most Best Employers in Brazil?
This 12 months, Universum performed an in depth survey, reaching out to over 20,000 college students from greater than 120 faculties in Brazil to determine their dream employers and the explanations behind their decisions.
The survey lined various areas of the nation and unveiled a number of compelling developments which can be anticipated to form the hiring and employer branding methods of organizations within the upcoming 12 months. Listed here are some key takeaways:
1. Emphasis on Work-Life Steadiness
The analysis has delivered to mild the sturdy need amongst Brazilian college students to realize a wholesome work-life stability. These bold younger skills goal to strike a harmonious mix between their work-related obligations and obligations, and their private actions, household commitments, social life, and hobbies.
Flora Minardi, Nation Supervisor Brazil for Universum, emphasised the numerous influence of this rising demand within the job market: “The info from this 12 months’s survey reinforces how firms and organizations are recognizing the paramount significance of work-life stability for each productiveness and expertise retention. Many have already taken proactive steps by implementing insurance policies and packages that foster a tradition of equilibrium between work and private life. These initiatives embrace versatile working hours, distant work choices, and advantages that help workers’ household life and total well-being.”
2. Impostor Syndrome, Gender Gaps in Wage… and in Preferences
In line with the analysis, ladies are actually prioritizing attributes associated to function when selecting an employer, comparable to help for gender equality, company social duty, and moral requirements. However, males are inclined to worth attributes related to efficiency, rewards, and innovation. Nonetheless, when negotiating their first wage after school, ladies nonetheless ask for 19% lower than males.
3. Wage Expectations
The survey revealed that younger Brazilians are prepared to simply accept decrease salaries proper after graduating from college. This marks a notable decline in wage expectations, reaching the bottom level since 2019. Elements like political uncertainty, inflation, and layoffs have impacted college students’ outlook on future earnings.
4. Job Preferences Throughout Disaster
The survey additionally confirmed that IT and enterprise college students categorical a desire for bigger organizations over startups. Flora Minardi commented, “Right here we clearly see the influence of layoffs. In Brazil, we now have witnessed a number of organizations decreasing workers, which has generated nervousness amongst these coming into the job market. The seek for bigger and established firms nonetheless signifies stability and safety for younger expertise.”
In regards to the survey
Universum’s complete survey offers precious insights into the preferences and expectations of scholars throughout numerous fields, providing invaluable steering for employers aiming to draw and retain high expertise. Understanding these developments might be instrumental for organizations searching for to boost their employer branding methods because the job market evolves and workforce priorities shift. On August ninth, Universum held the Awards in addition to a networking occasion on the NU Financial institution places of work in São Paulo, Brazil.
For additional particulars and in-depth evaluation of the survey findings, please go to http://universumglobal.com/rankings/brazil/.
About Universum
Universum is a data-driven employer branding company. Based in Stockholm, we are actually energetic in over 40 markets, with key hubs in Zürich, Paris, Berlin, London, New York, Singapore and Shanghai. The Universum Expertise Survey, performed in over 60 markets worldwide, surveyed a couple of million college students and professionals about their preferences amongst potential employers, their profession concepts, and communication preferences. Leveraging this, we offer our shoppers with the analysis, technique, and artistic options they should compete extra successfully for expertise.
Do you want to higher perceive your model picture, viewers and opponents?
Yearly Universum surveys over 1 million college students and professionals worldwide to determine the model picture standing of probably the most engaging employers. Our Analytics options provide the insights you could win the battle for expertise.
