Google’s John Mueller stated on Twitter that visitors is just not essentially a high quality measure. Principally, John is saying simply because a sure variety of pages don’t get as a lot visitors as one other set of pages, it doesn’t imply these pages are greater or decrease in high quality within the eyes of Google Search.
John was requested, “suppose that my web site has 500 articles. 400 of them are proven in good positions in Google. The others 100 virtually do not get any go to. Are these 100 thought-about unuseful content material?”
John replied, “Site visitors is just not a measure of utility or high quality. Possibly it is that few folks have that query? You need to know your customers and the subject finest, and be capable of make that decision, do not delegate the choice to a metric that is straightforward to measure.”
John truly stated one thing like this again in 2015, the place he stated visitors from search is just not a high quality indicator. He stated, “Utilizing simply the visitors from search as an indicator for the standard of your website would possibly work generally however I wouldn’t say that is the principle means you need to be wanting on the high quality of your content material.”
Typically, you’ll be able to write one thing tremendous superb, however it’s so area of interest, it does not get that a lot visitors.
Listed here are these new set of tweets:
Site visitors is just not a measure of utility or high quality. Possibly it is that few folks have that query? You need to know your customers and the subject finest, and be capable of make that decision, do not delegate the choice to a metric that is straightforward to measure.
— John Mueller is usually not right here 🐀 (@JohnMu) January 7, 2023
Discussion board dialogue at Twitter.
