Winners for greatest use of video in B2B and B2C advertising and marketing campaigns to be introduced at upcoming House Camp video advertising and marketing summit in San Francisco.
Kitchener, Ontario – July 22, 2015 –Vidyard, the video advertising and marketing and analytics chief, as we speak introduced the 2015 Video Advertising and marketing Awards (VMAs) to acknowledge organizations and particular person entrepreneurs utilizing video content material and video analytics to drive income and enhance advertising and marketing outcomes.
Nominations for the 2015 VMAs at the moment are open and winners might be introduced on the House Camp video advertising and marketing summit Oct. 6-7 in San Francisco. Entries are due by Aug. 31. Finalists might be notified by Sept. 9 and offered free passes to the House Camp convention. House Camp (previously Ignite) will convey collectively main B2B and B2C entrepreneurs to discover the strategic use of video advertising and marketing to generate leads, enhance engagement and improve gross sales.
Following the recognition of final 12 months’s inaugural occasion and VMA awards, Vidyard has expanded the classes for the 2015 VMAs to incorporate the next:
- Greatest Built-in Video Advertising and marketing Marketing campaign: Awarded to the group that demonstrated essentially the most strategic and built-in use of video throughout a multi-platform advertising and marketing program or marketing campaign, reminiscent of e-mail, on-line, social, and cell.
- Greatest Explainer, Infographic or Whiteboard Video: Awarded to the advertising and marketing group who achieved spectacular advertising and marketing outcomes with an infographic, explainer or whiteboard video or video collection.
- Video Advertising and marketing Tech Stack: Awarded to the advertising and marketing group that has demonstrated the best use of a number of advertising and marketing applied sciences – reminiscent of advertising and marketing automation, video advertising and marketing platform, personalization expertise and others – to amplify the success of their video advertising and marketing packages.
- B2B “Smarketing” Award: Awarded to the B2B advertising and marketing group that has used video content material and video advertising and marketing expertise to enhance gross sales effectiveness and drive gross sales and advertising and marketing alignment.
- Breakout Video Marketer: Awarded to the advertising and marketing group who has demonstrated essentially the most progress in establishing or bettering their video advertising and marketing technique in 2015.
- Video Advertising and marketing Trailblazer Award: Awardedto a visionary marketer who has championed video advertising and marketing inside their group, and developed a video advertising and marketing technique that has generated important outcomes and ROI for the enterprise.
- Video Advertising and marketing Affect Award: Awarded to the advertising and marketing group who has demonstrated essentially the most dramatic ROI and affect on lead era, pipeline and closed income because of a video advertising and marketing packages.
“There are different awards on the market for on-line and viral movies, however none of them give attention to video advertising and marketing initiatives that tie again to getting enterprise accomplished,” mentioned Vidyard CEO and co-founder Michael Litt. “The Video Advertising and marketing Awards are about recognizing the video advertising and marketing packages, organizations and entrepreneurs which have generated the very best enterprise outcomes.”
Video Advertising and marketing Award entries are due by Aug. thirty first. Finalists might be notified by Sept. 9 and supplied with complementary passes to House Camp.
Go to the Video Advertising and marketing Awards web page to be taught extra in regards to the VMAs and submit an entry.
For extra info on House Camp or to register, go to https://viewtopia.hubs.vidyard.com/.
About Vidyard
Vidyard (Twitter: @Vidyard) is the trade’s main video advertising and marketing platform that helps entrepreneurs drive outcomes and ROI with on-line video content material. With Vidyard, clients can add video to their web sites in minutes, get real-time analytics, syndicate video to social networks and YouTube, create calls to motion, optimize search engine hits, seize leads, and model their participant skins all from one place. Vidyard integrates with key advertising and marketing automation and CRM instruments to ship user-level video engagement knowledge, turning views into gross sales.
Media Contact:
Tyler Lessard
Cellphone: (226) 220-5351
press@vidyard.com
