This month Google is updating its coverage relating to Show and Video 360 suspensions on the account degree.
The next replace was supplied by Google and is obtainable on their Promoting Insurance policies Assist web page.
In December 2022, Google will replace the Disapprovals and suspensions web page so that there’s a devoted coverage article for Show & Video 360. The devoted coverage web page will specify that violation of the next insurance policies will result in an advertiser’s account suspension:
- Circumventing techniques
- Coordinated misleading practices
- Counterfeit
- Promotion of unauthorized pharmacies
- Unacceptable enterprise practices
- Commerce Sanctions violation
- Sexually specific content material
The brand new coverage web page can even element {that a} companion account might be suspended if advertisers throughout the companion have repeatedly or predominantly engaged in egregious coverage violations.
Each companions and advertisers might be entitled to attraction account suspensions, and a hyperlink to the appeals kind might be included within the new article.
Why we care. Show and Video 360 companions ought to make sure that their advertisements adjust to the brand new insurance policies so their accounts aren’t suspended or in violation.
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About The Writer
Nicole Farley is an editor for Search Engine Land overlaying all issues PPC. Along with being a Marine Corps veteran, she has an in depth background in digital advertising and marketing, an MBA and a penchant for true crime, podcasts, journey, and snacks.
