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Saying PR Day by day’s 2022 Content material Advertising Awards finalists


PR Day by day is proud to announce its finalists in our 2022 Content material Advertising Awards.

The finalists on this checklist characterize the storytellers who know how one can create content material that stands out on the crowded content material panorama. Their artistic works led to success for his or her organizations and purchasers—and recognition as a finalist in PR Day by day’s Content material Advertising Awards.

Congratulations on this well-deserved recognition. Keep tuned for our winners announcement: coming in December.

Grand Prize

Marketing campaign of the Yr

  • American Hospital Affiliation: AHA Vaccine Confidence Marketing campaign
  • Youngsters’s Well being: Youngsters’s Well being Shares Info – Not Worry – With COVID-19 Content material Technique
  • OneTrust: Belief Intelligence Platform by OneTrust
  • Pfizer Inc: Digital Advocacy
  • Share Our Energy: 2021 Rebuilding Marketing campaign
  • State Avenue Corp: 2021 Annual Report
  • The Container Retailer: Welcome to The Group

PR Agency of the Yr

  • EvolveMKD
  • PAN Communications

Technique of the Yr

  • FLEETCOR: Corpay Rebrand
  • The Container Retailer: Welcome to The Group
  • United Nurses Associations of California/Union of Well being Care Professionals: Put money into Affected person Care

 

Workforce of the Yr

  • AKASA: The AKASA Communication Workforce
  • Pfizer Inc.: Pfizer Digital Communications
  • United Nurses Associations of California/Union of Well being Care Professionals: UNAC/UHCP Communications

 

Content material Advertising Belongings

Annual Report

  • Businessolver: 2022 State of Office Empathy Psychological Well being Particular Report
  • Youngsters’s Well being: Youngsters’s Well being 2021 Past ABC Symposium Spurs Essential Dialogue about Psychological Well being Amid COVID-19
  • iQ 360: HEI’s 2022 Environmental: Social and Governance Report
  • Mars Petcare: Mars Petcare Retaining Individuals and Pets Collectively Report
  • SparkPost: a MessageBird firm: E mail in 2022
  • State Avenue Corp: 2021 Annual Report
  • Tier One Companions for Ally Monetary: Creating an Annual CSR Report That Brings a Company Tradition to Life

Model Journalism/On-line Newsroom

  • Lincoln Monetary Group: Lincoln Monetary Group’s On-line Newsroom
  • McDermott Will & Emery: Bringing the Regulation to Life by means of Case Research
  • TD Financial institution: TD Financial institution North American  Digital Content material Workforce

Branded Weblog

  • Businessolver: 2021 Juneteenth Weblog
  • Questline Digital: The Present
  • Strategus: Strategus

Branded Content material Collection

  • Emsi Burning Glass: Beer with Emsi Burning Glass
  • Nationwide Affiliation of REALTORS®: The place The Coronary heart Is: A 4-Half Video Collection Co-produced by VICE Media: The Nationwide Affiliation of REALTORS® and Havas Media Group
  • TD Financial institution: TD Financial institution North American  Digital Content material Workforce
  • William Grant & Sons Inc.: Quest for Craft

Branded Content material Web site

  • Daversa Companions: Daversa Companions Advertising & Communications
  • YKK Company: YKK Digital Showroom

Branded Podcast

  • Daversa Companions: Daversa Companions Advertising & Communications
  • Fortegra: Base Camp Podcast
  • Martin County Workplace of Tourism & Advertising: Don’t Come Right here – Tales from the Treasure Coast
  • Nationwide Public Media: “The Add: The Rise of the Creator Financial system” by YouTube and Nationwide Public Media
  • Pfizer: Science Will Win
  • Windfall: Way forward for Well being Radio

E mail Publication

  • Broward County Library: Broward County Library Contemporary Information eNewsletter
  • Businessolver: The Skinny

Occasion (Reside or Digital)

  • Credit score One Financial institution: Credit score One Financial institution NASCAR American Categorical Card Launch
  • Normal Constructing Contractors Affiliation: 2021 Development Excellence Awards
  • Mars Petcare: Serving to 285 Pets Discover Houses with Mars Petcare’s thirteenth Annual Adoption Weekend

Microsite

  • Martin County Workplace of Tourism & Advertising: Martin Recollections
  • Questline & PSEG Lengthy Island: MySmarterHome Microsite
  • State Avenue Corp: 2021 Annual Report

Unique Use of Social Media

  • BCW (Burson Cohn & Wolfe): Supporting Affected person Entry for ENTRESTO with Fb Chatbot
  • Edible Preparations/Church’s Rooster: Collective advertising and marketing groups
  • Assist at House: Assist at House Social Media Caregiver Recruiting Marketing campaign
  • Whalar: Thirst Entice

Publication

  • BMC Software program: The Autonomous Digital Enterprise (ADE)
  • Danfoss North America: Options Journal
  • iQ 360: HEI’s 2022 Environmental: Social and Governance Report
  • Marcus Thomas LLC: Sherwin-Williams Market Pulse: Vol. 2 Publication
  • Revmade: The Compass Journal with Revmade

Use of Instagram

  • Finest Purchase Canada Ltd.: Finest Purchase Pleased Hour
  • Ferrovial: Ferrovial
  • STIHL & imre: Workforce STIHL: Highly effective Storytelling Throughout Instagram
  • UPS: UPS – Use of Instagram

Use of TikTok

  • Spherical: Sentral Tik Tok Marketing campaign Launch
  • The Container Retailer: Welcome to The Group
  • Whalar: Thirst Entice

Video

  • BMC Software program: The Autonomous Digital Enterprise (ADE)
  • TAE Applied sciences: The Artwork of the Experience
  • College of Florida and BVK: College of Florida Lunar Crops Video

Video Collection

  • American Hospital Affiliation: AHA Vaccine Confidence Marketing campaign
  • Conde Nast x Entresto: Conde Nast x Entresto – Coronary heart Failure Video Collection
  • Emsi Burning Glass: Beer with Emsi Burning Glass
  • Martin County Workplace of Tourism & Advertising: Reminiscence Makers of Martin County Video Collection
  • New York Impartial System Operator: Grid of the Future video sequence
  • Oticon, Inc.: Oticon Testimonial Movies

White Paper/Particular Report

  • AKASA: within the Healthcare Income Cycle
  • AKASA: No Resignation: Fixing At the moment’s Biggest Staffing Challenges within the Healthcare Income Cycle
  • Daversa Companions: Daversa Companions Advertising & Communications

 

Content material Advertising Campaigns

B2B Marketing campaign

  • AKASA: Staffing Challenges Marketing campaign
  • FARO Applied sciences: Inc.: Quantum Max ScanArm Launch
  • Revmade: LMI Well being: with Revmade
  • Ultrafabrics: Hush: The Quantity of Colour

Covid-19 Marketing campaign

  • American Hospital Affiliation: AHA Vaccine Confidence Marketing campaign
  • Pfizer Inc: Digital Advocacy
  • Share Our Energy: 2021 Rebuilding Marketing campaign
  • The Permanente Federation: Permanente COVID Vaccine Consciousness Marketing campaign

DE&I Communications

  • Buchanan’s Scotch Whisky: DIAGEO North America: BUCHANAN’S Scotch Whisky Introduces The What Glory We Are Marketing campaign Celebrating These Who Embody the Spirit of the 200%:  100% Hispanic and 100% American
  • Youngsters’s Well being: Youngsters’s Well being Expands Variety & Inclusion Program to Help and Empower Staff: Sufferers and Neighborhood Members
  • CVS Magnificence x Nyma Tang Masterclass Collection with Kaplow Communications: CVS Magnificence x Nyma Tang Masterclass Collection with Kaplow Communications

Schooling Marketing campaign

  • Intel: Intel AI For Workorce
  • Michigan State College Faculty of Nursing: Neighborhood Nurses

Worker Communications Initiatives

  • AKASA: Supporting Army Spouses
  • Youngsters’s Well being: Youngsters’s Well being Revamps Inner Communications Technique to Have interaction: Inform Workforce Members After the Pandemic
  • Lord Abbett: Cast In Fireplace
  • Windfall: My Psychological Well being Issues

Well being and Wellness Marketing campaign

  • Blue Cross Blue Protect of Michigan: Shanthi Appelö Well being & Wellness Marketing campaign – 2021
  • Revmade: The Properly by Northwell Well being: with Revmade
  • Smarty Social Media: DermTech #Stickit2Melanoma Social Marketing campaign

Influencer Content material Advertising

  • Credit score One Financial institution: Credit score One Financial institution NASCAR American Categorical Card Launch
  • CVS Magnificence x Nyma Tang Masterclass Collection with Kaplow Communications: CVS Magnificence x Nyma Tang Masterclass Collection with Kaplow Communications
  • SWAY Group and ABLEnow: ABLEnow
  • UPS: UPS – Influencer Content material Advertising
  • Whalar: Thirst Entice

Media Relations Marketing campaign

  • Youngsters’s Well being: Youngsters’s Well being Educates and Empowers Dad and mom: Physicians with COVID-19 Media Relations Marketing campaign
  • Digital Third Coast: Purchase Now: Pay Later
  • ECMC Group: ECMC Group Helps Teenagers Query The Quo in Schooling
  • HKS: HKS-Designed SoFi Stadium Hosts 2022 Tremendous Bowl LVI
  • Marcus Thomas LLC: Bendix Industrial Car Programs Media Relations Marketing campaign
  • Mars Petcare: Incomes 551M Impressions with Mars Petcare’s thirteenth Annual Adoption Weekend

Product Launch

  • Credit score One Financial institution: Credit score One Financial institution NASCAR American Categorical Card Launch
  • Popeyes: Buffalo Rooster Ranch Sandwich Launch
  • Ultrafabrics: Hush: The Quantity of Colour
  • VHB: Intersect
  • Wedgwood: Wedgwood x Sheila Bridges Assortment Launch

Know-how Marketing campaign

  • GDP/Microsoft WorkLab: Microsoft WorkLab
  • U.S. Division of Veterans Affairs: Lighthouse Initiative

Thought Management Marketing campaign

  • ECMC Group: ECMC Group Lays the Groundwork for Schooling on the Pace of Change
  • GDP/Microsoft WorkLab: Microsoft WorkLab
  • New York Impartial System Operator: Grid of the Future
  • OneTrust: Earth Day 2022
  • Snackbox: Shaping the Affect of the Comfort Retailer Trade
  • VHB: Fairness within the Constructed Atmosphere
  • VHB: Viewpoints: Constructing a Sustainable: Resilient and Equitable Future

Journey, Hospitality and Tourism Marketing campaign

  • Expertise Columbus: Reside to Discover Weblog and Social Collection
  • Florida’s Treasure Coast: Treasure Coast Children Quest
  • Martin County Workplace of Tourism & Advertising: Martin Recollections
  • Revmade: The Compass Journal with Revmade

 

Content material Advertising for the Function of

Model Consciousness

  • Fingerpaint: Make it SO
  • Konica Minolta: Clever Linked Office Marketing campaign
  • Share Our Energy: 2021 Rebuilding Marketing campaign
  • Spherical: Sentral Tik Tok Marketing campaign Launch
  • The Container Retailer: Welcome to The Group
  • Whalar: Thirst Entice

Buyer Engagement

  • CVS Magnificence x Nyma Tang Masterclass Collection with Kaplow Communications: CVS Magnificence x Nyma Tang Masterclass Collection with Kaplow Communications
  • Revmade: The Compass Journal with Revmade
  • The Container Retailer: Welcome to The Group

Worker Engagement

  • Ellucian: In The Know – Weekly Inner Firm Publication
  • Fortegra: Base Camp Podcast

Govt Communications

  • Goddard Programs: Inc.: Company Communications
  • State Avenue Corp: 2021 Annual Report

Lead Era

  • DaDeDo: Alrajhi App Marketing campaign – Ahmed & Salem
  • SparkPost: a MessageBird firm: Ann Handley influencer marketing campaign

Expertise Recruitment or Retention

  • AKASA: Recruiting at AKASA
  • Assist at House: Assist at House Social Media Caregiver Recruiting Marketing campaign

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