We’re excited to announce you can now leverage SearchAds Intelligence 2.0 to seek out high-intent key phrases to your Apple Search Advertisements campaigns.
You’ve got been using Search Advertisements Intelligence below ASO and Advert Intelligence. Now, with its new options, Search Advertisements Intelligence will get its personal spot because the sixth product of MobileAction.
Make the most of Search Advertisements Intelligence for ASO Key phrases
We highlighted why it’s best to mix ASO and Apple Search Advertisements many instances. Now you possibly can see your tracked key phrases in Search Advertisements Intelligence. This fashion, you possibly can drive extra site visitors to your product pages at a decrease value by managing ASO and Apple Search Advertisements collectively.
How?
For instance, you need to bid on key phrase X. You may add this to your tracked key phrases and monitor its natural rating. For those who see an enchancment, you possibly can bid on it and win the public sale for a cheaper price.
Or, let’s say you’ve already bid on key phrase Y, however don’t have it in your tracked key phrases. Nonetheless, in case you observe, you possibly can get rid of waste by stopping or pausing the key phrase primarily based on its natural efficiency.
Search by Competitor Web page Description
Now you can see your mutual paid key phrases along with your rivals on the “Search by Competitor” web page below Search Advertisements Intelligence.
You may cease losing time monitoring your rivals and get an edge with data-driven insights.
Right here is the way it’ll aid you:
- See the way you and your rivals carry out in natural and Apple Search Advertisements on a single web page, and SAVE TIME.
- Pinpoint what’s holding you again and make the modifications wanted to remain forward of the competitors
Analyze CPP Efficiency
Now you know the way you carry out on the key phrases degree, however the work doesn’t finish there, proper? You must also see how your advert creatives carry out.
Effectively, you possibly can simply do this, too.
Now you can measure the efficiency of your Customized Product Pages and evaluate their analytics along with your product web page’s analytics. This fashion, you’ll simply see what works and what doesn’t as a way to take advantage of your advert funds.
P.S. You may as well run advertisements in your Customized Product Pages with key phrases via SearchAds.com.
With these new options, now you can:
- Make the most of Search Advertisements Intelligence for ASO Key phrases & see how your paid key phrases carry out and optimize your metadata accordingly.
- Search by Competitor Web page Description & evaluate the efficiency of your and your rivals’ paid key phrases.
- Analyze CPP Efficiency & take a look at operating advertisements in your CPPs with key phrases.
Enroll free as we speak to start out leveraging your ASO and Apple Search Advertisements into your UA funnel in an all-in-one dashboard and saving many hours.
