Situation
Each gross sales rep has been there: you’re employed on closing a prospect for weeks, you lastly focus on pricing, and on the final second, the prospect loses curiosity. Whereas it’s tempting to mark them closed-lost and overlook about them — don’t. As a substitute, arrange an automatic gross sales movement to re-engage the chance after 90 days have handed.
Use your B2B knowledge intelligence platform to establish and attain out to different key decision-makers on the account, too. This may assist improve the closed-won charge of good-fit alternatives that have been beforehand thought lifeless.
Set off
- 90 days elapsed after closed-lost date
Motion
- Provoke two-pronged outreach to level of contact from the lifeless alternative and extra contacts from the doubtless shopping for committee.