A Twitter bio is the place your model will get to introduce itself, supply an elevator pitch, and set the temper—all in 160 characters or much less.
What do the entire finest Twitter bios have in widespread? They’re authentic.
Some manufacturers can do that with a single emoji. Others push it to the character restrict. However the worst factor you are able to do is seem like everyone else.
The phrases (or emojis!) you select, and the hashtags or handles you embody in your Twitter bio, talk volumes about your model.
In fact, being artistic along with your Twitter bio (or Instagram bio or some other social media bio, tbh) is less complicated stated than finished. So, to be sure to stick the touchdown, we’ve rounded up ideas, methods, and examples to get the juices flowing.
Bonus: Unlock 28 inspiring social media bio templates to create your individual in seconds and stand out from the gang.
What’s a Twitter bio?
A Twitter bio is a brief ‘about me’ abstract, publicly displayed beneath your Twitter profile image.
You should use as much as 160 characters to write down up a blurb that shares what you or your model are all about.
You possibly can embody emojis, hashtags or handles of different profiles in your Twitter bio.
Are you humorous, or skilled and polished? Are you modest or braggy? What’s a very powerful factor about your self you need individuals to know?
Positive, it could be only some traces of textual content, however having a ‘Twitter’ bio completely issues: it’s the way you inform the world simply who you might be.
15 Twitter bio concepts to encourage your individual
There are quite a lot of totally different instructions you possibly can take your model’s Twitter bio.
Are you playful or skilled? Is info extra necessary than model voice, or vice-versa?
There isn’t any single template for good Twitter bios, so check out these different examples to see what feels proper to you.
Useful Twitter bio examples
London juice maker Harmless Drinks kicks off its bio by plainly explaining what the corporate does (“make wholesome drinks”). Then they share some data about their present massive marketing campaign.
An ideal mixture of “what we’re at all times about” and “what we’re doing proper now” — does this plant (get it?) a seed on your personal bio?
Oreo tells us precisely what to anticipate from its Twitter account. Solely comply with in order for you playful moments, not political scorching takes.
Tons of information is offered right here on the Black Lady Sunscreen Twitter bio, punctuated by emojis to showcase somewhat little bit of ‘tude.
Ebay can get away with a couple of colourful characters. They use emojis to speak some necessary details about its product choices and a brand new characteristic.
It’s a sufficiently big model that it doesn’t must say flat-out that it’s a web-based public sale and gross sales platform, however smaller firms would possibly wish to be extra particular.
Additionally good to notice right here: the assistance account is particularly tagged proper within the bio.
The Las Culturistas podcast Twitter account kicks off with the pod’s signature catchphrase and shares hyperlinks to the broadcaster, in addition to the hosts’ personal private accounts.
Not a fantastic bio for discovery — no key phrases or hashtags right here — however for current followers, it retains issues easy and unique: if , . (Or… for those who ding, you dong?)
Pleasant Twitter bio examples
Nasa is a robust authorities group with entry to the galaxy at massive. However whoever is in control of the social right here nonetheless has time for somewhat wordplay.
The nerdy pun broadcasts you can anticipate lighthearted content material that is filled with enjoyable. On the lookout for in-depth conversations concerning the intergalactic journey? You’re higher off looking out elsewhere.
Bonus factors for emoji aptitude, and for setting the placement as ‘pale blue planet.’
The Artwork Gallery of Ontario is pleasant and enjoyable in its bio. We now have not fact-checked this, however we’re assuming the Louvre wouldn’t be sport for placing a cheery “We’ve acquired artwork!” in its personal bio.
Invoice Gates, founding father of Microsoft and world-class philanthropist, retains it humble together with his super-simple Twitter bio.
To not toot our personal horn however: what’s friendlier than a shoulder to cry on? (Wait… do owls have shoulders?)
Skilled Twitter bio examples
Like several robust newsroom would, Careers Insider hits the “who what the place when why” rapidly and concisely in 160 characters.
The nice and cozy, welcoming, {and professional} voice is to right here to point the Tweets will probably be the identical. We are able to prettttty a lot assure you’re not going to search out any Reddit hyperlinks or memes right here
Sturdy model voice Twitter bio examples
Ecommerce jewelry firm Mejuri communicates sophistication and sophistication with a brief, elegant bio. Very similar to their jewelry designs, this blurb exhibits that much less could be extra.
Yeti shares not simply what it makes (coolers) however paints an image of a fantasy life-style you possibly can take pleasure in with these merchandise in just some phrases. Don’t inform me you don’t see the enchantment in being ruggedly scorching when you attain for a brewski in a cooler on the high of a mountain.
The bio even takes day out from subtly encouraging you to run via the forest to shout out its model hashtag. You recognize, in case you wish to join with different pro-camping hotties.
Humorous Twitter bios examples
In fact, for a really nice bio, we have to look no additional than Twitter itself. Hilarious, pleasant, we love.
MasterChef contestant Brian O’Brien summarizes his tv accomplishments with winky humor. The proper execution of the humblebrag. Bravo, good sir.
I dare you to not want Lyft to Uber after seeing this cute little emoji-emblazoned rhyming bio.
Burger King will get somewhat foolish with its bio, but additionally reminds people who they’re the model behind one of many world’s most well-known hamburgers.
The lowercase typing signifies they’ll be protecting it ultra-casual on this channel. Even when it’s the blue-check-mark official voice of the model.
8 examples of artistic Twitter bios
It seems, 160 characters truly affords a ton of room for creativity. Listed below are a couple of of our favourite methods Twitter customers have performed with the format.
Influencer Tabitha Brown’s bio lists two of her precise professions and one foolish accomplishment.
Wendy’s coming in scorching and spicy with the brags!
Congrats, Doritos: we lol’d.
This Twitter bio for Drake’s packaged baked items signifies that it’s being run by the duck on the field. Coloration us intrigued!
TV host Stephen Colbert performs it cool together with his 19-million-plus followers, coyly defining himself as simply “Evie’s husband.”
Meditation app Calm begins its Twitter bio with a name to motion that’s very a lot on-brand, then digs into the housekeeping of its firm mission.
The RuPaul’s Drag Race Twitter ran out of room in its bio and cleverly simply used the “location” portion of the profile to say that All Stars 7 is now streaming. The takeaway: use each area obtainable once you’re enhancing your profile.
Actually Exhausting Seltzer communicates all of its taste choices with just some fruity emojis. Recent!
How one can write a great Twitter bio
There’s actually no precise science for writing a successful bio, however the following tips ought to at the very least assist get you off to a great begin.
Introduce your self
Sort of apparent, we all know, however a vital a part of a profitable Twitter bio is introducing your self.
- What do you do?
- Who’re you?
- Add a quick description of your services or products or actions,
- Let individuals know what they will anticipate in the event that they resolve to comply with you.
Present some persona
Whether or not your model voice is humorous, type, intense, youthful, grave, or packed filled with web slang, give individuals a style of your content material in your bio.
Exhibit that persona and let ‘em know what they’re in for.
Max out these characters
You’ve solely acquired 160 characters to make use of right here, so make each considered one of them depend. Take the area it is advisable share necessary info — there’s no good purpose to be transient.
Each phrase or hashtag you tuck in there is a chance for a search time period that may simply nab you a brand new follower. (Pssst: listed below are another methods for snagging Twitter followers.)
Embody robust key phrases
See above. Twitter bios are searchable, so put your website positioning expertise to work.
Pack these key phrases in to verify your account is listed accurately by engines like google like Google.
Toot your horn, tactfully
It is a area for mastering the common-or-garden brag. Awards, rankings, or recognition can act as necessary social proof, particularly for those who’re model isn’t well-known. Simply don’t overdo it.
If you happen to can get verified on Twitter, that little blue checkmark actually doesn’t damage your bio, both.
Name followers to motion
Need followers to tweet with a sure hashtag, go to a selected web site, or join a selected publication? Then make sure you embody a call-to-action in your bio.
Throw in an emoji
An emoji is value a thousand phrases. They’ll prevent characters and convey a wealthy which means. Emojis may additionally assist present you’re a part of a selected neighborhood (we see you along with your little rockets, investor bros!) or add some taste and humor to an in any other case simple assertion.
Hashtag (inside purpose)
Hashtagging too many key phrases could make your account look spammy. A number of well-chosen, hyper-relevant hashtags can assist in attain, or reinforce a model or marketing campaign hashtag.
Want a primer on Twitter hashtags? We gotchu. Bonus factors for those who can weave your hashtags proper into your sentence.
Tag different accounts
In case your model operates a number of Twitter accounts, think about tagging them in your bio.
This works kind of like a listing to assist followers discover the precise sub-account that is perhaps most useful or related.
As an example, in case you have a selected account for customer support, or for worldwide audiences.
Save the disclaimers for the tip
If you happen to really feel obliged to incorporate legalese or disclaimers (e.g. “Opinions are my very own”), save these ‘til final. It’s far more compelling to begin off your bio with one thing enjoyable, informative, or humorous; the high-quality print can wait.
In fact, a profitable Twitter presence goes past simply crafting the proper bio. You’ve gotta create nice content material and interact along with your neighborhood, too. Dig into our information to utilizing Twitter for enterprise right here to up your sport.
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