In response to a current survey, 70% of consumers depend on knowledgeable and insider recommendation. That is proper — which means most individuals belief bloggers greater than celebrities, journalists, or politicians.
However how do you get individuals to fall in love along with your weblog within the first place? (Apart from exceptional content material, in fact.)
Properly, simply as your web site homepage is just like the entrance door to your small business, your weblog’s design — very similar to a welcome mat — is the entrance door to your small business weblog.
When you’re not attracting individuals visually, how will you get them to take the subsequent steps to really learn (and, hopefully, subscribe to) your content material? When you’re performed creating high quality content material, you continue to have the problem of presenting it in a approach that clearly dictates what your weblog is about.
Pictures, textual content, and hyperlinks must be proven off good — in any other case, readers would possibly abandon your content material, if it isn’t showcased in a approach that is interesting, straightforward to comply with, and generates extra curiosity.
That is why we have compiled some examples of weblog homepages to get you heading in the right direction to designing the right weblog in your readers. Test ’em out, beneath.
Stunning Weblog Examples to Encourage You
- Assist Scout
- Microsoft Tales
- Pando
- Design Milk
- Fubiz
- Webdesigner Depot
- Mashable
- Brit + Co
- Tesco Meals Love Tales
- HubSpot
- I Love Typography
- 500px
- Wired
- Golde
- Recode
- Pluralsight
- Crayon
- Black Travelbox
- Pixelgrade
- BarkPost
- Goodwill Industries Worldwide
- Springly
Inspiring Examples of Stunning Weblog Homepage Design
1. Assist Scout
Generally, one of the best weblog designs are additionally the best. Assist Scout, makers of customer support software program, makes use of a novel however minimalist design on its weblog that we love — it limits copy and visuals and embraces adverse area.
What we notably like about this weblog is its use of featured photos for all posts, together with the “Most Current Posts” part that highlights current or notably fashionable entries. These photos catch the readers’ eye and sign what the put up is about. And it really works — all the things about this weblog’s design says clear and readable.
2. Microsoft Work & Life
Full disclosure: We have completely gushed over Microsoft’s microsites earlier than. We won’t assist it — what higher option to revitalize an old-school model than with a weblog that boasts stunning, interactive, and provoking branded content material? Plus, the sq. photos within the structure of those tales are paying homage to the Microsoft emblem. This helps it obtain beneficial model consistency.
Microsoft Work & Life can be a chief instance of how a enterprise weblog is usually a main asset for an general rebrand. Lately, Microsoft has labored to humanize its model, largely in response to a rivalry with Apple.
The “Work & Life” microsite has a easy tagline — “Find out how we’re serving to individuals keep linked, engaged and productive — at work, at college, at residence and at play.” It is the softer aspect of Microsoft, so to talk.
Once you’re attempting to convey a sure model message, you should use your weblog to speak it — each aesthetically and content-wise.
3. Pando
An essential facet of a well-designed weblog is a constant coloration scheme and magnificence. In any case, 80% of customers say that coloration boosts their recognition of a model.
It is attention-grabbing to see how coloration consistency can unify the extra diversified parts of design. Pando, a weblog that explores the startup cycle, incorporates a set palette of colours — orange, inexperienced, pale blue, lavender, and deep yellow — in a number of sections of its website. These colours seem within the background, spotlight bars, and sure areas of textual content.
But it surely additionally makes use of a number of completely different fonts — all of which handle to look seamless when tied collectively by a cohesive coloration scheme.
4. Design Milk
Design Milk, an internet modern design outlet, makes use of a easy structure to focus on its posts. If the arrow beside “Learn” on the prime left factors down, you’ll be able to scroll by featured photos and teaser textual content for a wide range of articles. If the arrow beside “Learn” factors up, you see an ideal showcase of weblog matters and highlighted posts.
That is an inside hyperlink technique, which helps to encourage readers to remain on the location longer.
The social icons on the prime of every put up are a nice addition to the general feel and look of the location. They’re straightforward to identify and make it straightforward to share Design Milk’s content material. (And to study extra about including social buttons to your weblog, take a look at this put up.)
5. Fubiz
Fubiz, an artwork and design weblog, is an instance of a extremely modern design that additionally contains some cool personalization.
The weblog’s homepage makes it straightforward for readers to side-scroll by “The Highlights.” Under that’s the Creativity Finder, the place guests can select their persona — from “Artwork Lover” to “Freelance” — location, and the kind of content material they’re in search of. From there, readers can browse content material particularly catered to them.
We won’t assist however love the photographs, too. Every featured picture has a definite fashion. Through the use of the design to focus on these highly effective pictures, Fubiz is ready to visually entice guests to its content material.
For the same look, take a look at the CMS Hub theme assortment on the Envato market.
6. Webdesigner Depot
With a reputation like “Webdesigner Depot,” it is no marvel that this design information website is visually interesting.
One factor that we notably like is the responsive photos on every particular person put up. The refined movement of the picture as readers scroll over a variety of articles helps catch guests’ eyes.
And take a look at the efficient use of the featured picture to focus on the latest article. This strategy pulls the viewer instantly into the weblog’s most up-to-date content material.
What’s extra, the colour scheme, background, and fonts are all constant — which retains this weblog wanting skilled, however nonetheless distinct from the fundamental weblog templates you may be used to seeing.
7. Mashable
I imply, simply have a look at that header picture — daring colours, recognizable devices, and contrasting textual content. It completely catches the reader’s eye — no pun meant.
Mashable breaks its content material into three noticeable sections on the homepage:
- New posts get consideration with a big featured picture and three highlighted blocks.
- Posts for every part get consideration with a featured picture on the prime of two to 3 columns with a brief record of headlines beneath.
- Then “Trending” posts present as much as the suitable, with daring textual content on prime of a shadow field graphic.
This multi-pronged strategy to displaying content material may also help readers resolve which type of information issues to them essentially the most. They will rapidly select between attention-grabbing prime tales, the most popular posts, or tales on the subject they’re most concerned about.
The “Associated Tales” that finish every put up are additionally an awesome function to attach readers to extra of the content material they’re in search of.
8. Brit + Co
Every thing in regards to the Brit + Co homepage says clear, heat, and welcoming. It is freed from muddle, making the content material extra digestible, and the structure is extraordinarily organized.
We dig the seasonality of the location, too — from avocado jack-o’-lanterns on the primary of October to dinner recipes for Valentine’s Day. Lovely, and replete with colourful, enjoyable photographs as an instance every story’s content material.
The refined “This Week’s Tales” header additionally serves as a pleasant option to promote fashionable content material, with out being too in-your-face about it. Plus, with such nice visuals, we took notice of the nod to Pinterest. That icon is essential to incorporate when your weblog incorporates a lot engaging imagery.
9. Tesco Meals Love Tales
We love the colourful, constant design of Tesco Meals Love Tales, from British grocery chain Tesco.
Bear in mind how we hold harping away at model consistency? Try the way in which this model naturally incorporates the brand into its pictures and featured video.
What Tesco has achieved is a good stability of simplicity and boldness. The structure is minimal, however not boring. Heat and welcoming shades underscore every content material spotlight and recipe, and the photographs add dashes of colours all through the location. It is an awesome instance of how the suitable imagery can obtain an interesting “less-is-more” look, particularly if that matches in along with your general model idea.
10. HubSpot
HubSpot’s weblog finds a option to pack a number of thrilling content material into the web page whereas nonetheless being straightforward on the eyes. Discover that, above the fold, it options one weblog put up with a big picture, title, and call-to-action to learn extra. The featured picture is exclusive to the model with an interesting mixture of pictures and graphics to attract the attention.
To the suitable, there is a record of prime posts to interact readers with the big variety of content material on the weblog. This makes it straightforward for readers to attach with HubSpot or study extra.
Plus, there’s that consistency once more. As you retain scrolling down the web page, every part is visually constant it doesn’t matter what subject, podcast, video, or weblog put up you are in search of. Utilizing this technique may also help you construct model belief.
11. I Love Typography
When you’re into design, you perceive the facility of fonts. The appropriate font could make phrases sing on an online web page, whereas the unsuitable alternative is usually a hard-to-read mess. So, a weblog that options a whole bunch of fonts has to get artistic with weblog design.
I Love Typography will get the stability good with a clear and easy design. Three vertical columns separate weblog themes and prime posts from the latest additions to the weblog. In the meantime, it dedicates the suitable aspect column to highlighted weblog options. This part options enjoyable clickable graphics (like that candy cassette tape) that stability the intense colours and shapes that dominate the posts on the left-hand aspect of the weblog.
When you’re making a weblog for the primary time, this can be a sensible strategy to borrow from. You can too take a look at these tips about beginning a profitable weblog.
12. 500px
The pictures weblog, 500px, leads with one featured article and an enormous, daring, high-definition picture to attract the reader in. That makes it fairly clear what the weblog is about — it boasts beneficial content material on pictures with gripping pictures.
Plus, how cool is it that the social hyperlinks are proper there, clearly displayed above the fold? They hold readers engaged with the content material and make it straightforward to share the pictures. Plus content material with photos will get greater than double the engagement on Fb as posts with out photos do.
13. Wired
The extra matters you might have in your weblog, the extra chaotic the expertise could be in your readers. That’s why we just like the refreshing simplicity of Wired’s weblog design.
Relying on the scale of your display there could possibly be eight or extra headlines above the fold alone, however this design continues to be straightforward to scan and dig in.
Each put up features a featured picture to attract you in. Then, hanging font decisions make it fast to know the class, creator, and headline for every put up at a look.
In case your weblog began easy and also you’re having a tough time making it work because it grows, this weblog is nice inspiration for a redesign. You can too use this workbook for redesigning your weblog web site.
14. Golde
Golde is one other weblog that makes use of photos for nice communication. Utilizing the model title as a place to begin for its weblog “The Golden Hour,” Golde makes a featured picture the main target of every weblog put up.
Then, the beautiful pictures makes use of yellow and inexperienced tones in every {photograph}. This creates a constant, heat, and interesting really feel to attract you into every weblog put up.
When you click on on a put up, this weblog makes good use of the area beneath the textual content to focus on merchandise, recipes, and different helpful sources.
15. Recode
Advertisements are a helpful approach for a lot of blogs to generate revenue. Many small companies supply a weblog to focus on their services. On the similar time, different standalone blogs can wrestle to stability design with the necessity to monetize their content material.
Recode options the newest tech information utilizing an asymmetrical grid construction. Daring thumbnail photos paired with headline textual content align with bigger photos with overlaid textual content in all caps.
This number of approaches to picture and textual content make it straightforward for viewers to scan and select the put up they need to learn. The structure contains some animation too and this provides pleasure to the weblog structure.
Moreover being an awesome consumer expertise, this design lets the weblog weave in adverts that aren’t distracting to the eyes. On the similar time, in addition they don’t mix in with the natural content material, letting Recode create an genuine expertise for its readers.
16. Pluralsight
This weblog is a good reminder that weblog designs do not need to get tremendous fancy.
Discover the daring title on the prime and middle of the web page. Then the featured illustration on the prime makes use of a shiny background and easy white-on-black textual content. That daring model presence stays fixed all through the corporate’s weblog.
The clear fonts, for instance, match the brand and keep in step with the model’s clear, informative voice. And the grid construction and headers for every part make it straightforward to know what you could find on the weblog.
We additionally just like the easily-navigable archive hyperlinks on the prime and the way straightforward it’s to see the weblog archive with minimal scrolling.
17. Crayon
Many blogs need to present readers slightly little bit of all the things they provide. However depth could be simply as engaging to readers as breadth. If you’d like your guests to dive into what your weblog writers need to say, this weblog design provides them a simple alternative — simply begin studying.
With an prolonged teaser within the header, the main target above-the-fold for the Crayon weblog is the newest weblog put up. As a reader scrolls down, they’ll discover a grid with extra content material from the weblog.
We additionally like the colour coding by subject, which makes it straightforward to find blogs of curiosity at a look. You may see extra text-forward weblog design examples right here.
18. Black Travelbox
To clear up any confusion, Black Travelbox does not make suitcases. It makes private care merchandise for journey. However the firm has performed an awesome job of connecting its transportable balms, conditioners, and extra with the enjoyment of journey.
Plus, the oldsters at this firm’s “Journey and Slay” weblog know a factor or two about model consistency throughout channels. The weblog has a easy coloration scheme and matching fonts assist to create a unified consumer expertise from the store to normal content material. On the similar time, it throws in daring, colourful photos to catch readers’ consideration.
Go to the web site and have a scroll — we expect it is fairly cool how the photographs differ, however every weblog entry highlights a distinct “journey crush.” Then, it packs every put up with shiny pictures, sensible interviews, and joyful tales.
19. Pixelgrade
Pixelgrade is a design studio that creates gorgeous WordPress themes for artistic individuals and small companies. Their weblog web page does an awesome job of highlighting certainly one of their most up-to-date or fashionable weblog posts, alongside a transparent call-to-action and a brief excerpt.
What I like finest is that the design of the web page is 100% in step with their model. When you just like the design of their weblog, likelihood is you may additionally need to strive certainly one of their sensible and beautifully-designed WordPress themes.
For extra WordPress weblog design concepts, take a look at this put up about WordPress themes for bloggers.
20. BarkPost
We type of like canines right here at HubSpot. So when a weblog devoted to life as a canine proprietor got here throughout our radar, it acquired our consideration.
BarkPost, the weblog of canine subscription field firm BarkBox, is a good instance of design for a lot of causes. First, have a look at the massive enjoyable font in each header — it is fast and straightforward to learn, even from a cellular machine.
Lovely photos make the posts for every subject noticeable, too — and, in fact, all within the brand-matching, reliable blue.
We additionally like that BarkPost attracts consideration to its sister firms. Whether or not you are concerned about doggie dental care or one of the best meals in your pup, this enjoyable weblog design makes it straightforward for canine dad and mom and lovers alike to seek out the newest information and sources.
21. Goodwill Industries Worldwide
Who says nonprofit organizations cannot weblog? Nay, they need to. Try this final nonprofit advertising information to make yours nice.
On this instance, Goodwill’s clear, colourful navigation (once more — the reliable blue) attracts the reader to the essential parts of this weblog.
The posts are additionally neatly positioned and simply accessible to readers. And, guests can decide the kind of info that issues to them essentially the most by selecting a subject from the straightforward buttons within the graphic above the fold.
Lastly, we love the emphasis on private tales on the Goodwill weblog. This design has long-form teasers that lead readers into this group’s applications. This strategy makes it straightforward to study why so many individuals selected to assist Goodwill.
22. Springly
Preserving the nonprofit running a blog prepare going is Springly, which makes glorious use of a easy grid format by highlighting the best sources of most nonprofits — devoted individuals.
This weblog has a simplistic design with concise textual content and a transparent coloration palette for nonprofits in search of helpful sources.
Every article card options the primary title and film of the creator, shining the highlight on its contributors. It additionally exhibits how lengthy it is going to take to learn the put up.
Putting time and other people on the forefront aligns with what most nonprofits concentrate on. This strategy makes the weblog extra beneficial to those that are more than likely to contribute and use it.
Nonetheless in search of extra inspiration and concepts? Click on right here to take a look at over 70 extra examples of web site blogs, homepages, and touchdown web page designs.
Use These Weblog Design Examples to Construct Your Greatest Weblog
Creating an attractive weblog is not nearly appears to be like. If you’d like your readers to actually fall in love, the design of your weblog ought to match the wants and expectations of your customers. What’s most essential to them? And what does your weblog supply that nobody else can?
Do not simply skim by these inspiring weblog designs. Use them as a springboard to think about how your weblog can each join along with your viewers and enhance your weblog design. Then, watch your readership develop.
Editor’s notice: This put up was initially revealed in 2013 and has been up to date for comprehensiveness.