In 2021, entrepreneurs that used influencer advertising mentioned the pattern resulted within the highest ROI. Actually, entrepreneurs have seen such success from influencer advertising that 86% plan to proceed investing the identical quantity or improve their investments within the pattern in 2022.
However, when you’ve by no means used an influencer earlier than, the duty can appear daunting — who’s actually one of the best advocate in your model?
Right here, we’ve cultivated a listing of the most well-liked influencers in each business — simply click on on one of many hyperlinks under and try the highest influencers that may make it easier to take your small business to the following stage:
High Meals Influencers on Instagram
- Jamie Oliver (9.1M followers)
- ladyironchef (620k followers)
- Megan Gilmore (188k followers)
- Ashrod (104k followers)
- David Chang (1.7M followers)
- Ida Frosk (299k followers)
- Lindsey Silverman Love (101k followers)
- Nick N. (60.5k followers)
- Molly Tavoletti (50.1k followers)
- Russ Crandall (39.1k followers)
- Dennis the Prescott (616k followers)
- The Pasta Queen (1.5M followers)
- Thalia Ho (121k followers)
- Molly Yeh (810k followers)
- C.R Tan (59.4k followers)
- Michaela Vais (1.2M followers)
- Nicole Cogan (212k followers)
- Minimalist Baker (2.1M followers)
- Yumna Jawad (3.4M followers)
High Journey Influencers on Instagram
- Annette White (100k followers)
- Matthew Karsten (140k followers)
- The Factors Man (668k followers)
- The Blonde Overseas (520k followers)
- Eric Stoen (330k followers)
- Kate McCulley (99k followers)
- The Planet D (203k followers)
- Andrew Evans (59.9k followers)
- Jack Morris (2.6M followers)
- Lauren Bullen (2.1M followers)
- The Bucket Record Household (2.6M followers)
- Fats Women Touring (55K followers)
- Tara Milk Tea (1.3M followers)
High Style & Fashion Influencers on Instagram
- Alexa Chung (5.2M followers)
- Julia Berolzheimer (1.3M followers)
- Johnny Cirillo (719K followers)
- Chiara Ferragni (27.2M followers)
- Jenn Im (1.7M followers)
- Ada Oguntodu (65.1k followers)
- Emma Hill (826k followers)
- Gregory DelliCarpini Jr. (141k followers)
- Nicolette Mason (216k followers)
- Majawyh (382k followers)
- Garance Doré (693k followers)
- Ines de la Fressange (477k followers)
- Madelynn Furlong (202k followers)
- Giovanna Engelbert (1.4M followers)
- Mariano Di Vaio (6.8M followers)
- Aimee Music (6.5M followers)
- Danielle Bernstein (2.9M followers)
- Gabi Gregg (910k followers)
High Pictures Influencers on Instagram
- Benjamin Lowy (218k followers)
- Michael Yamashita (1.8M followers)
- Stacy Kranitz (101k followers)
- Jimmy Chin (3.2M followers)
- Gueorgui Pinkhassov (161k followers)
- Dustin Giallanza (5.2k followers)
- Lindsey Childs (31.4k followers)
- Edith W. Younger (24.9k followers)
- Alyssa Rose (9.6k followers)
- Donjay (106k followers)
- Jeff Rose (80.1k followers)
- Pei Ketron (728k followers)
- Paul Nicklen (7.3M followers)
- Jack Harries (1.3M followers)
- İlhan Eroğlu (852k followers)
High Life-style Influencers on Instagram
- Jannid Olsson Delér (1.2 million followers)
- Oliver Proudlock (691k followers)
- Jeremy Jacobowitz (434k followers)
- Jay Caesar (327k followers)
- Jessie Chanes (329k followers)
- Laura Noltemeyer (251k followers)
- Adorian Deck (44.9k followers)
- Hind Deer (547k followers)
- Gloria Morales (146k followers)
- Kennedy Cymone (1.6M followers)
- Sydney Leroux Dwyer (1.1M followers)
- Joanna Stevens Gaines (13.6M followers)
- Lilly Singh (11.6M followers)
- Rosanna Pansino (4.4M followers)
High Design Influencers on Instagram
- Marie Kondo (4M followers)
- Ashley Stark Kenner (1.2M followers)
- Casa Chicks (275k followers)
- Paulina Jamborowicz (195k followers)
- Kasia Będzińska (218k followers)
- Jenni Kayne (500k followers)
- Will Taylor (344k followers)
- Studio McGee (3.3M followers)
- Mandi Gubler (207k followers)
- Natalie Myers (51.6k followers)
- Grace Bonney (840k followers)
- Saudah Saleem (25.3k followers)
- Niña Williams (196k followers)
High Magnificence Influencers on Instagram
- Michelle Phan (1.9M followers)
- Shaaanxo (1.3M followers)
- Jeffree Star (13.7M followers)
- Kandee Johnson (2M followers)
- Manny Gutierrez (4M followers)
- Naomi Giannopoulos (6.2M followers)
- Samantha Ravndahl (2.1M followers)
- Huda Kattan (50.5M followers)
- Wayne Goss (703k followers)
- Zoe Sugg (9.3M followers)
- James Charles (22.9M followers)
- Shayla Mitchell (2.9M followers)
High Sport & Health Influencers on Instagram
- Massy Arias (2.7M followers)
- Eddie Corridor (3.3M followers)
- Ty Haney (92.6k followers)
- Hannah Bronfman (893k followers)
- Kenneth Gallarzo (331k followers)
- Elisabeth Akinwale (113k followers)
- Laura Massive (75k followers)
- Akin Akman (82.3k followers)
- Sjana Elise Earp (1.4M followers)
- Cassey Ho (2.3M followers)
- Kayla Itsines (14.5M followers)
- Jen Selter (13.4M followers)
- Simeon Panda (8.1M followers)
High Instagram Influencers
- Jamie Oliver
- David Chang
- Jack Morris and Lauren Bullen
- The Bucket Record Household
- Chiara Ferragni
- Alexa Chung
- Jimmy Chin
- Jannid Olsson Delér
- Grace Bonney
- Huda Kattan
- Zoe Sugg
- Sjana Elise Earp
- Massy Arias
1. Jamie Oliver
Jamie Oliver, a world-renowned chef and restaurateur, is Instagram well-known for his approachable and delicious-looking delicacies. His web page displays a mixture of meals footage, recipes, and photographs of his household and private life. His love of lovely meals and instructing others to cook dinner is clearly evident, which should be one of many many the explanation why he has practically seven million followers.
2. David Chang
Celeb chef David Chang is finest recognized for his world-famous eating places and large character. Chang was a choose on High Chef and created his personal Netflix present known as Ugly Scrumptious, each of which elevated his reputation and sure led to his big followership on Instagram. Most of his feed is crammed with meals movies that can make you drool.
3. Jack Morris and Lauren Bullen
Journey bloggers Jack Morris (@jackmorris) and Lauren Bullen (@gypsea_lust)
have dream jobs — the couple travels to a few of the most lovely locations around the globe and paperwork their journeys on Instagram. They’ve developed a singular and recognizable Instagram aesthetic that their mixed 4.8 million Instagram followers love, utilizing the identical few filters and posting essentially the most putting journey locations.
4. The Bucket Record Household
The Gee household, higher often known as the Bucket Record Household, journey around the globe with their three children and submit movies and pictures of their journeys to YouTube and Instagram. They’re consistently sharing footage and tales of their adventures in unique locations. This nomad way of life is loved by their 2.6 million followers.
5. Chiara Ferragni
Chiara Ferragni is an Italian trend influencer who began her weblog The Blonde Salad to share suggestions, photographs, and clothes traces. Ferragni has been acknowledged as one of many most influential folks of her technology, listed on Forbes’ 30 Underneath 30 and the Bloglovin’ Award Blogger of the 12 months.
6. Alexa Chung
Mannequin and designer Alexa Chung is Instagram well-known for her elegant but charming fashion and photographs. After her modeling profession, she collaborated with many manufacturers like Mulberry and Madewell to create her personal assortment, making a reputation for herself within the trend world. Immediately, she shares inventive but enjoyable photographs along with her 5.2 million Instagram followers.
7. Jimmy Chin
Jimmy Chin is an award-winning skilled photographer who captures high-intensity pictures of climbing expeditions and pure panoramas. He has gained a number of awards for his work, and his 3.2 million Instagram followers acknowledge him for his expertise.
8. Jannid Olsson Delér
Jannid Olsson Delér is a way of life and trend blogger that gathered an enormous social media following for her photographs of outfits, holidays, and her general aspirational life. Her 1.2 million followers look to her for journey and trend inspirations.
9. Grace Bonney
Design*Sponge is a design weblog authored by Grace Bonney, an influencer acknowledged by the New York Instances, Forbes, and different main publications for her influence on the artistic neighborhood. Her Instagram posts replicate her elegant but approachable artistic recommendation, and practically one million customers comply with her account for her shiny and charismatic feed.
10. Huda Kattan
Huda Kattan took the sweetness world by storm — her Instagram started with make-up tutorials and critiques and become a cosmetics empire. Huda now has 1.3 million Instagram followers and a firm valued at $1.2 billion. Her homepage is crammed with make-up movies and snaps of her luxurious way of life.
11. Zoe Sugg
Zoe Sugg runs a trend, magnificence, and way of life weblog and has practically 10 million followers on Instagram. She additionally has an extremely profitable YouTube channel and has written best-selling books on the expertise of viral bloggers. Her feed consists largely of meals, her pug, selfies, and classy outfits.
12. Sjana Elise Earp
Sjana Elise Earp is a way of life influencer who retains her Instagram feed full of lovely photographs of her travels. She actively promotes yoga and wholesome dwelling to her 1.4 million followers, changing into an advocate for an train program known as SWEAT.
13. Massy Arias
Private coach Massy Arias is thought for her health movies and wholesome way of life. Her feed goals to encourage her 2.6 million followers to maintain coaching and by no means quit on their well being. Arias has capitalized on health traits on Instagram and confirmed to each herself and her followers that train can enhance all areas of your life.