Are you in search of e mail advertising and marketing examples on your subsequent marketing campaign?
Creating an e mail that reaches the inbox, will get opened, and is clicked is more difficult than it appears.
From writing e mail copy that converts to visually interesting designs, there are various methods to take your e mail advertising and marketing technique to the subsequent stage.
Many manufacturers are already nailing their e mail advertising and marketing campaigns. You will get inspiration from them and run a profitable e mail advertising and marketing marketing campaign on your model.
That’s why, on this weblog, we’ve got shortlisted the ten greatest e mail advertising and marketing examples for you.
However earlier than you will get to any of that, you continue to want one essential part: to ship out e mail advertising and marketing campaigns, you first want a sturdy record of individuals to ship them to!
One of the simplest ways to develop your record is with OptinMonster, the #1 lead technology device! Click on under to begin your 100% risk-free OptinMonster subscription to begin rising your e mail record sooner proper now:
With that out of the way in which, right here’s a take a look at ten good e mail advertising and marketing examples to encourage you.
10 E mail Advertising and marketing Examples That Work
1. Uber
The primary e mail advertising and marketing instance we’ve got is from Uber.
Uber does it proper each single time. It has an easy but inventive method to e mail campaigns and is aware of learn how to maintain issues quick.
You may see it within the picture under. The textual content is exact, with a transparent name to motion. It really works nice for subscribers who solely have slightly time and may skip longer texts.
For individuals who wish to know extra, there’s a hyperlink they’ll observe.
Uber additionally sends emails that embody detailed insights into your rides:
2. Starbucks
Second on our e mail advertising and marketing examples record is Starbucks.
Starbucks is aware of learn how to have interaction its subscribers. It at all times offers the purchasers a superb motive to interact with its model.
Take a look at the way it leverages Valentine’s day with a unusual message to entice prospects to purchase.
3. Airbnb
Airbnb needed to make it to the record as a result of they’re simply in regards to the good e mail advertising and marketing instance.
Airbnb’s e mail design has contemporary colours, and the copy is gorgeous. This e mail has all the things a buyer would need.
Additionally they maintain their emails to the purpose with a transparent and powerful CTA.
And each e-newsletter features a information to totally different cities. The e-mail under is all about exploring the wonders of Jordan.
Plus, it highlights different Airbnb adventures that readers can take pleasure in throughout the globe.
4. Chiptole
This e mail from Chiptole would brighten any buyer’s day. In spite of everything, who doesn’t like getting a present on their birthday?
In response to the analysis, manufacturers that use birthday emails have 324% increased income than different e mail campaigns.
All in all, birthday emails aren’t solely an effective way of creating your prospects really feel particular but additionally work as product personalization whereas rising your gross sales and conversions.
5. Lego
Lego offers us an ideal e mail advertising and marketing instance through the use of visible attraction. It even features a video!
This e mail would seize any buyer’s consideration with the eye-catching video and minimal however thrilling copy.
The spotlight of this e mail is that the reader doesn’t want to depart the e-mail to observe the video; it performs straight within the e mail itself.
6. E mail Uplers
E mail Uplers, beforehand referred to as EmailMonks, has taken AMP in emails to the subsequent stage. This e mail template instance from E mail Uplers leverages click-based animation to succeed in subscribers with this Halloween-themed e mail.
When the e-mail recipient clicks on the CTA, “CLICK HERE TO GET THE FEEL,” your complete e mail design adjustments to match the spooky vibes of Halloween. Have a look:
7. Tinder
Welcome emails have a mean open fee of 52.9%. Tinder makes good use of its welcome e mail with a inventive GIF for welcoming new prospects.
From the smooth background and clear CTA to the step-by-step illustration of the sign-up course of, the entire e mail is eye-catching and visually interesting, and that’s why it makes a superb e mail advertising and marketing instance for entrepreneurs.
8. Bonobos
Bonobos make good use of the cart abandonment e mail. It’s an clever approach to lure again a possible buyer and recuperate them.
As well as, Bonobos goes a step additional and offers a 20% low cost on the shopper’s first order. That’s a suggestion many individuals would by no means abandon.
You may re-engage your prospects with cart abandonment emails like this.
Arrange an automatic e mail collection to recuperate deserted carts for greatest outcomes. Right here’s all the things it’s good to learn about creating an e mail autoresponder collection.
Right here’s a tip: use phrases that join with prospects straight, like “forgot one thing?” or “nonetheless need it?”
9. BuzzFeed
Do you know BuzzFeed’s e mail e-newsletter is certainly one of its high visitors sources?
They write nice content material. All the pieces would encourage you to open these emails instantly, from their topic strains to previews.
The e-newsletter under is from one of the standard BuzzFeed collection, This Week in Cats. It delivers the very best and the cutest cat tales to the subscriber’s inbox each Friday.
There’s a “Expensive Dumb Cat” function within the e-newsletter. Like “Expensive Abby,” you possibly can ask the cat a query and get a humorous and sarcastic reply within the following e mail. Now, that’s humorous and attention-grabbing!
10. Saks Fifth Avenue
This e mail by Saks Fifth Avenue might be anybody’s e mail design crush. You get all the things from lovely cinematography to thrilling content material on this e mail advertising and marketing instance.
It comes with temporary and related descriptions, however if you wish to discover, you possibly can at all times click on on the CTA button for extra.
Wrapping Up
E mail advertising and marketing means that you can join with prospects no matter the place they’re. It’s a method that your enterprise can solely develop with.
That’s the place OptinMonster is available in.
With OptinMonster, you possibly can develop your e mail record to begin nurturing leads, driving engagement, and rising income with floating bars, exit-intent popups, scroll field campaigns, and extra.
When you’ve began increase your e mail record with OptinMonster, the e-mail advertising and marketing examples we’ve talked about right here can assist you develop contemporary and new e mail advertising and marketing concepts.
Revealed by Farjad Taheer
Farjad Taheer by no means misses a Liverpool FC recreation; he is a foodie and knowledgeable content material marketer. When off-screen, you’ll doubtless discover Farjad understanding, spending time with household, or hanging out together with his associates.
