Partsales hub, half advertising automation platform, and half CRM software program, HubSpot is a decidedly heavyweight instrument. Few platforms can go toe-to-toe with it on options.
However HubSpot’s biggest power—its giddying array of performance—can also be (form of) its largest weak spot.
As a result of if you wish to entry one or two important instruments, you’ll possible end up shelling out for a bunch of different stuff you merely don’t want.
Which brings us to HubSpot’s different main downside: the worth tag.
Whereas its entry-level plans (and even its free product tier) are fairly beneficiant, issues get actual costly, actual quick if it’s essential bolt-on issues like omnichannel automation and dynamic personalization.
And after we say “costly”, we imply you gained’t see a lot change from $1,000 monthly.
As soon as they’ve weighed up the prices, a number of manufacturers begin procuring round for HubSpot options.
Fortuitously, there’s no scarcity of choices that supply all of the options most e-mail entrepreneurs require (however at a fraction of HubSpot’s costs). That will help you discover the best HubSpot various for your enterprise, we’ve rounded up 10 of the most effective and in contrast them on:
- Value
- Product options
- Buyer assist
- Execs and cons
- Audience
Let’s get into it…
What Are the Greatest HubSpot Options?
HubSpot Options | Greatest For | High Options | Pricing/Month |
Drip | DTC ecommerce | Section your complete viewers primarily based on real-time retailer, customer, and advertising information. | From $39 monthly for as much as 2,500 contacts and limitless e-mail sends. |
Klaviyo | Ecommerce businesses and builders | Personalization and segmentation instruments can help you create buyer segments primarily based on real-time information. | Free for as much as 250 contacts and 500 month-to-month e-mail sends; paid plans priced from $20 monthly for as much as 500 contacts and 5,000 month-to-month e-mail sends. |
Mailchimp | Small companies | Superior analytics and reporting assist entrepreneurs make data-driven selections. | Free for as much as 500 contacts and 1,000 month-to-month e-mail sends; paid plans begin at $13 monthly for 500 contacts and 5,000 month-to-month e-mail sends. |
GetResponse | Small companies that want superior advertising instruments | Constructed-in GPT-3.5 powered e-mail generator. | Free for as much as 500 contacts and a pair of,500 month-to-month e-mail sends. Paid plans begin at $13.30 monthly for 1,000 contacts and limitless e-mail sends. |
Brevo (FKA Sendinblue) | Low-budget e-mail advertising | Ship transactional emails with assured 97 % deliverability. | Free for limitless contacts and as much as 300 emails per day. Paid plans begin at $25 monthly for limitless contacts and 20,000 emails monthly. |
Omnisend | Ecommerce entrepreneurs | Net push notifications enable manufacturers to immediately retarget prospects. | Free to succeed in as much as 250 contacts monthly, together with 500 month-to-month e-mail sends, as much as 60 SMS messages, and as much as 500 internet push notifications. Paid plans begin at $16 monthly to succeed in as much as 500 contacts (together with limitless push notifications). |
ActiveCampaign | Superior entrepreneurs who want high-level automation | Predictive actions use machine studying to ship buyer experiences primarily based on information, reminiscent of the most effective time to ship emails. | From $29 monthly for one person and limitless emails. |
AWeber | Startups and small companies | Create e-mail templates in seconds utilizing your web site or Fb web page URL. | Free for as much as 500 e-mail subscribers and three,000 month-to-month e-mail sends; paid plans priced from $16.15 monthly for as much as 2,500 subscribers. |
Fixed Contact | Nonprofits and charities | Handle campaigns on the go from a devoted cellular app. | From $12 monthly for as much as 500 contacts and 5,000 month-to-month e-mail sends. |
ConvertKit | Content material creators | Built-in publication referral program helps creators develop their attain by leveraging their current viewers. | Free for as much as 1,000 subscribers and limitless e-mail sends; paid plans begin at $9 monthly for as much as 300 subscribers and limitless sends. |
1. Drip
First up is our instrument, Drip. We’re a advertising automation platform constructed for manufacturers promoting bodily merchandise, providers, and experiences. We actually don’t declare to do all the identical stuff as HubSpot, however in case you’re searching for an reasonably priced instrument full of options that will help you generate gross sales and income, we’re onerous to beat.
What Makes Drip the Greatest HubSpot Various?
- Constructed for B2C promoting. HubSpot is primarily aimed toward B2B manufacturers seeking to generate leads and gross sales by way of inbound advertising. Drip, then again, is all about B2C promoting. Whether or not your web site sells clothes, on-line programs, or bodily experiences, our pre-built segments and workflows provide help to have interaction your viewers and convert them into paying prospects.
- Developed with B2C promoting in thoughts. HubSot guarantees “options for each enterprise”. Virtually talking, which means the overwhelming majority of HubSpot prospects find yourself paying for options that weren’t even constructed for manufacturers of their area of interest. Against this, each instrument in our platform was designed to assist manufacturers promoting merchandise, providers, and experiences.
- Intuitive person interface. HubSpot has a steep studying curve, notably in case you’re new to the world of selling automation. In the meantime, Drip’s intuitive interface and visible editors make it a cinch to get began; we’re a real do it your self platform.
- Superior advertising performance for all. At Drip, we imagine each buyer ought to be capable to entry the identical highly effective advertising instruments. We don’t cease lower-paying prospects accessing any of our premium segmentation or automation options away behind a paywall, whereas HubSpot solely provides omnichannel automation at Advertising Hub Skilled stage and above (priced from $800/month).
- Construct any automation you need. Use our easy-to-use visible automation builder to craft extremely particular automations tailor-made to your model and gross sales funnel. For example, you may set off deserted cart e-mail campaigns when customers add an merchandise to their cart, relatively than ready till they’ve dropped out of the checkout course of. HubSpot’s automations are tougher to customise (and much costlier).
- Get extra for much less. We don’t invoice ourselves as a “low cost” advertising automation platform, however the reality stays: we allow you to ship extra emails and run extra onsite campaigns for much less cash. For example, we’ll provide you with limitless e-mail sends and as much as 3,000 contacts for $49/month, whereas HubSpot prices $60/month (plus you solely get 15,000 emails a month). And that’s earlier than you issue within the juicy automation and segmentation options we provide as customary on all plans.
How Does Drip Evaluate to HubSpot?
Drip | HubSpot | |
Greatest Function | Section your complete viewers primarily based on real-time retailer, customer, and advertising information. | Join advertising, gross sales, content material administration, and customer support in a single platform. |
Greatest For | DTC ecommerce | B2B inbound advertising |
Execs | All prospects get entry to superior automations and segmentation (nonetheless a lot you pay). | Engaging free plan; wonderful free CRM; tons of extra options and instruments for gross sales, customer support, and content material administration. |
Cons | No free plan (though we do have a 14-day free trial). | Expenses huge cash for superior automation and segmentation options. |
Pricing/Month | From $39 monthly for as much as 2,500 contacts and limitless e-mail sends. | Free advertising plan contains limitless contacts and a pair of,000 month-to-month e-mail sends. Paid advertising plans begin at $18 monthly for 1,000 contacts and 5,000 month-to-month sends. |
Assist | Our assist is rated 8.8 on G2 (vs. a mean of 8.6 for advertising automation platforms) and contains dwell audio display screen sharing to unravel issues in actual time. | Paying prospects can get 1:1 e-mail and in-app chat assist. Telephone assist is obtainable at Professional stage and above. |
2. Klaviyo
Like Drip, Klaviyo is a advertising automation platform constructed for manufacturers that promote stuff. It’s not precisely the identical as Drip, although, since you’ll want a full-service Klaviyo company or an in-house dev workforce to make full use of its options. That makes it prohibitively costly for lots of manufacturers—however in case you’re critically contemplating HubSpot as an possibility, worth most likely isn’t a problem!
What Makes Klaviyo the Greatest HubSpot Various?
- Run (reasonably priced) SMS campaigns. SMS advertising is a key component of Klaviyo’s function set: from $60/month, you may ship as much as 1,250 SMS messages monthly (plus you get all of the platform’s e-mail and automation instruments). HubSpot solely provides SMS advertising as a beta—and it’s completely out there at Advertising Hub Skilled stage and above, so it’ll set you again a minimum of $800/month.
- Predict what prospects will do subsequent. Each HubSpot and Klaviyo provide predictive analytics, which makes use of information science to forecast when a person buyer will place their subsequent order, churn, and extra. Once more, the distinction is within the worth: Klaviyo contains predictive analytics with all paid plans, whereas HubSpot solely provides it to Enterprise-level prospects paying a minimum of $3,600 monthly.
- Goal prospects by way of push notifications. All Klaviyo customers—even these on the free product tier—can run cellular push notification campaigns, giving them one other strategy to attain and have interaction their viewers. Surprisingly, HubSpot doesn’t provide push notifications with any of its plans, though it integrates with numerous third-party push notification platforms.
- Common A/B testing. Regardless that A/B testing is a important function for profitable e-mail advertising, you’ll must pay HubSpot a minimum of $800/month to entry it. On the flip facet, each Klaviyo plan (once more, even the free one) comes with A/B testing, permitting you to split-test CTAs, physique content material, ship occasions, topic traces, and extra.
How Does Klaviyo Evaluate to HubSpot?
Klaviyo | HubSpot | |
Greatest Function | Personalization and segmentation instruments can help you create buyer segments primarily based on real-time information. | Join advertising, gross sales, content material administration, and customer support in a single platform. |
Greatest For | Ecommerce businesses and builders | B2B inbound advertising |
Execs | All plans present superior performance like A/B testing and predictive analytics. | Higher free plan; provides built-in instruments for gross sales, customer support, and content material administration. |
Cons | HubSpot’s free plan is far more beneficiant. | Want-to-have options like A/B testing are solely out there at Advertising Skilled stage and above (costing $800+ monthly). |
Pricing/Month | Free for as much as 250 contacts and 500 month-to-month e-mail sends; paid plans priced from $20 monthly for as much as 500 contacts and 5,000 month-to-month e-mail sends. | Free advertising plan contains limitless contacts and a pair of,000 month-to-month e-mail sends. Paid advertising plans begin at $18 monthly for 1,000 contacts and 5,000 month-to-month sends. |
Assist | After the intensive onboarding program, assist is proscribed to dwell chat and emails. | Paying prospects can get 1:1 e-mail and in-app chat assist. Telephone assist is obtainable at Professional stage and above. |
3. Mailchimp
Mailchimp is likely one of the few advertising instruments to boast HubSpot ranges of name consciousness. With its all-round function set, affordable pricing, and intuitive interface, Mailchimp is the e-mail and automation platform of alternative for thousands and thousands of companies.
What Makes Mailchimp the Greatest HubSpot Various?
- Superior reporting instruments (at affordable costs). Mailchimp’s full suite of reporting and analytics instruments are unlocked at Commonplace stage, priced from $20/month. Against this, HubSpot makes you pay for its reporting add-on—at an eye-watering $200/month—to create a number of dashboards and construct customized experiences.
- Low-cost A/B and multivariate testing. In fact, HubSpot provides A/B testing—just about each e-mail platform does. However by limiting it to prospects at Skilled stage and up, it primarily prices $800/month for the privilege. With Mailchimp, you get A/B testing from $13/month and multivariate testing from $20/month.
- Free social posting. But once more, this isn’t about what Mailchimp does higher than HubSpot; it’s about helpful instruments that HubSpot forces you to pay a whole bunch of {dollars} monthly to entry. All Mailchimp prospects—even these on the free tier—can do social posting inside the platform, whereas social scheduling is obtainable at Commonplace stage and above ($20+ monthly). You may join as much as 50 social media accounts to HubSpot, however provided that you’re ready to shell out for Advertising Hub Skilled (beginning at $800/month).
How Does Mailchimp Evaluate to HubSpot?
Mailchimp | HubSpot | |
Greatest Function | Superior analytics and reporting assist entrepreneurs make data-driven selections. | Join advertising, gross sales, content material administration, and customer support in a single platform. |
Greatest For | Small companies | B2B inbound advertising |
Execs | Expenses (a lot) lower than HubSpot for important instruments like multivariate testing. | Extra beneficiant free instruments, together with a free CRM system. |
Cons | Much less-generous free plan; HubSpot’s CRM is best. | Far too costly when you outgrow the free plan. |
Pricing/Month | Free for as much as 500 contacts and 1,000 month-to-month e-mail sends; paid plans begin at $13 monthly for 500 contacts and 5,000 month-to-month e-mail sends. | Free advertising plan contains limitless contacts and a pair of,000 month-to-month e-mail sends. Paid advertising plans begin at $18 monthly for 1,000 contacts and 5,000 month-to-month sends. |
Assist | Paid plans embrace 24/7 assist through chat and e-mail. Telephone and precedence assist is simply out there to Premium prospects paying $350+ monthly. | Paying prospects can get 1:1 e-mail and in-app chat assist. Telephone assist is obtainable at Professional stage and above. |
4. GetResponse
GetResponse is much like Mailchimp: each are all-round advertising automation platforms catering to everybody from solopreneurs to enterprise-grade companies. We’ve already checked out Mailchimp as a possible HubSpot various. However how does GetResponse stack up?
What Makes GetResponse the Greatest HubSpot Various?
- Ship extra emails, cheaper. Have we talked about that HubSpot is fairly costly? To (additional) illustrate our level, GetResponse prices $13.30/month to ship limitless emails to as much as 1,000 contacts. With HubSpot, 1,000 contacts will set you again $18/month—and also you solely get 5,000 month-to-month emails.
- Cheaper for bigger checklist sizes. GetResponse isn’t simply cheaper for sending excessive volumes of emails; it’s additionally higher worth for manufacturers with giant advertising lists. For example, GetResponse prices $65/month for 10,000 contacts and limitless emails on its entry-level E-mail Advertising plan. HubSpot’s equal bundle prices greater than twice as a lot (and it doesn’t even embrace limitless emails).
- Get e-mail automation for much less. GetResponse bundles all its automation performance into its appropriately named Advertising Automation bundle, priced from $48/month. HubSpot contains as much as 10 automated actions in its Starter plan, priced from simply $18/month. However in case you want extra automations, you’ll must take the massive leap as much as HubSpot Advertising Skilled ($800+ monthly).
- Host webinars inside the platform. Surprisingly for a B2B inbound advertising platform, HubSpot doesn’t provide built-in webinar internet hosting, so that you’ll must shell out additional for a third-party integration. GetResponse provides webinar internet hosting as customary at Advertising Automation stage and above (priced from $48/month).
How Does GetResponse Evaluate to HubSpot?
GetResponse | HubSpot | |
Greatest Function | Constructed-in GPT-3.5-powered e-mail generator. | Join advertising, gross sales, content material administration, and customer support in a single platform. |
Greatest For | Small companies that want superior advertising instruments | B2B inbound advertising |
Execs | Cheaper costs for top e-mail volumes and enormous advertising lists. | Presents far more performance than simply advertising; has a extra beneficiant free plan. |
Cons | HubSpot’s free plan is best; GetResponse doesn’t do all the additional gross sales and customer support stuff. | Costly if all you need is an e-mail advertising and automation instrument. |
Pricing/Month | Free for as much as 500 contacts and a pair of,500 month-to-month e-mail sends. Paid plans begin at $13.30 monthly for 1,000 contacts and limitless e-mail sends. | Free advertising plan contains limitless contacts and a pair of,000 month-to-month e-mail sends. Paid advertising plans begin at $18 monthly for 1,000 contacts and 5,000 month-to-month sends. |
Assist | Paid plans embrace 24/7 assist through chat and e-mail. Telephone assist is simply out there at top-tier MAX2 stage; some MAX2 prospects can even entry Slack assist. | Paying prospects can get 1:1 e-mail and in-app chat assist. Telephone assist is obtainable at Professional stage and above. |
5. Brevo (FKA Sendinblue)
Brevo is a brand new(ish) title on the scene. Nevertheless it’s not a notably new instrument, having launched again in 2012 underneath its earlier guise, Sendinblue. Regardless of the rebranding, Brevo retains Sendinblue’s standing as an reasonably priced but feature-packed advertising automation platform.
What Makes Brevo the Greatest HubSpot Various?
- Extra beneficiant free plan. Brevo’s free product tier is arguably essentially the most beneficiant of any advertising automation instrument, providing limitless contacts and as much as 300 emails a day (plus customizable e-mail templates, and even SMS and WhatsApp campaigns). HubSpot’s free plan remains to be fairly beneficiant, however it may’t match Brevo.
- Ship transactional emails on all plans. Even in case you solely join Brevo’s free plan, you should utilize your allowance to ship transactional emails like order confirmations, delivery updates, and password resets. HubSpot provides transactional emails, too, however solely at Advertising Skilled stage and above (which, as we’ve famous loads of occasions already, prices from $800/month).
- Cheaper for giant checklist sizes. All Brevo plans embrace limitless contacts, making it a low-cost alternative for manufacturers with enormous advertising lists. HubSpot’s costs rise sharply whenever you add extra contacts—as an example, you pay an additional $18/month per 1,000 contacts on the Advertising Starter plan.
- Low-cost SMS advertising. Brevo helps you to bolt-on SMS advertising to any plan on a pay-as-you-go foundation (e.g. 1,000 US SMS messages value simply $10.90). HubSpot’s SMS performance is simply out there as a beta at its Skilled tier (and better).
How Does Brevo Evaluate to HubSpot?
Brevo | HubSpot | |
Greatest Function | Ship transactional emails with assured 97 % deliverability. | Join advertising, gross sales, content material administration, and customer support in a single platform. |
Greatest For | Low-budget e-mail advertising | B2B inbound advertising |
Execs | Extra beneficiant free plan; contains transactional emails on all plans. | Excessive-quality (free) CRM. |
Cons | HubSpot’s free CRM is best. | Engaging options like SMS advertising and transactional emails are solely out there to higher-tier prospects. |
Pricing/Month | Free for limitless contacts and as much as 300 emails per day. Paid plans begin at $25 monthly for limitless contacts and 20,000 emails monthly. | Free advertising plan contains limitless contacts and a pair of,000 month-to-month e-mail sends. Paid advertising plans begin at $18 monthly for 1,000 contacts and 5,000 month-to-month sends. |
Assist | The $25+ monthly Starter plan solely provides email-based assist. To obtain customized assist, you’ll must subscribe to an Enterprise plan. | Paying prospects can get 1:1 e-mail and in-app chat assist. Telephone assist is obtainable at Professional stage and above. |
6. Omnisend
Omnisend is one other ecommerce-centric advertising automation platform. It’s utilized by 100,000+ companies to handle their e-mail and SMS campaigns, with noteworthy prospects together with Inglot and Hallmark.
What Makes Omnisend the Greatest HubSpot Various?
- Reasonably priced SMS & push notification campaigns. Even Omnisend’s free plan contains (restricted) SMS and push notifications. Against this, HubSpot doesn’t do push campaigns in any respect, and it solely provides SMS advertising at Professional stage and above.
- Superior automation on all plans. Once more, each Omnisend plan contains the platform’s full vary of automations and pre-built workflows. Except you pay for Advertising Hub Skilled (at $800+ monthly), HubSpot limits you to a most of 10 automations (or only one for customers of its free plan).
- Cheaper for bigger lists. Omnisend’s costs ramp up much more gently than HubSpot’s. For example, Omnisend prices $40/month for 3,000 contacts and 36,000 month-to-month emails. HubSpot’s closest comparable plan prices $54/month and solely contains 15,000 emails.
How Does Omnisend Evaluate to HubSpot?
Omnisend | HubSpot | |
Greatest Function | Net push notifications enable manufacturers to immediately retarget prospects. | Join advertising, gross sales, content material administration, and customer support in a single platform. |
Greatest For | Ecommerce entrepreneurs | B2B inbound advertising |
Execs | Decrease costs and extra performance with all paid plans. | Extra beneficiant free plan; free CRM; far wider-ranging function set. |
Cons | Can’t do all of the gross sales, buyer assist, or social media administration stuff that HubSpot provides. | Far costlier as an e-mail and SMS platform; doesn’t do push notifications. |
Pricing/Month | Free to succeed in as much as 250 contacts monthly, together with 500 month-to-month e-mail sends, as much as 60 SMS messages, and as much as 500 internet push notifications. Paid plans begin at $16 monthly to succeed in as much as 500 contacts (together with limitless push notifications). | Free advertising plan contains limitless contacts and a pair of,000 month-to-month e-mail sends. Paid advertising plans begin at $18 monthly for 1,000 contacts and 5,000 month-to-month sends. |
Assist | All customers get 24/7 e-mail and dwell chat assist, whereas Professional and Enterprise subscribers additionally get a devoted buyer success supervisor. | Paying prospects can get 1:1 e-mail and in-app chat assist. Telephone assist is obtainable at Professional stage and above. |
7. ActiveCampaign
ActiveCampaign is likely one of the most refined advertising automation platforms, and its wealth of gross sales, advertising, and ecommerce options seem to make it a pure HubSpot competitor. Similar to HubSpot, it additionally offers prospects the choice to buy its advertising automation and gross sales CRM merchandise individually or as discounted bundles.
What Makes ActiveCampaign the Greatest HubSpot Various?
- Superior (customary) reporting. HubSpot provides a giddying array of reporting instruments—a number of dashboards, customizable experiences, and extra—however all of the fanciest stuff is locked away behind the platform’s reporting add-on, which prices $200/month. ActiveCampaign’s customary reporting instruments are far superior, together with automation experiences, goal-based experiences, contact pattern metrics, and extra.
- Increase open charges with predictive sending. ActiveCampaign’s AI-powered predictive sending function (out there at Skilled stage, priced from $149/month) sends emails when particular person recipients are most definitely to have interaction. Sensible stuff! You’ll want a third-party integration to do this by way of HubSpot.
- Cheaper CRM and advertising bundles. ActiveCampaign is in no way a low cost platform. However if you wish to bundle gross sales CRM and advertising automation, its costs are much more interesting than HubSpot’s. For example, a Skilled-level automation and CRM bundle together with 2,500 contacts will set you again $385/month with ActiveCampaign, in comparison with $818/month with HubSpot.
- Low-cost transactional emails. With ActiveCampaign, you may bolt-on 10,000 transactional emails to any plan for simply $15/month, whereas HubSpot solely provides them at Skilled stage and above.
How Does ActiveCampaign Evaluate to HubSpot?
ActiveCampaign | HubSpot | |
Greatest Function | Predictive actions use machine studying to ship buyer experiences primarily based on information, reminiscent of the most effective time to ship emails. | Join advertising, gross sales, content material administration, and customer support in a single platform. |
Greatest For | Superior entrepreneurs who want high-level automation | B2B inbound advertising |
Execs | Cheaper costs for equally superior options. | Has a beneficiant free plan. |
Cons | No free plan. | When you improve from the free plan, HubSpot turns into far costlier. |
Pricing/Month | From $29 monthly for one person and limitless emails. | Free advertising plan contains limitless contacts and a pair of,000 month-to-month e-mail sends. Paid advertising plans begin at $18 monthly for 1,000 contacts and 5,000 month-to-month sends. |
Assist | All ActiveCampaign plans provide 24/7 e-mail and chat-based assist, however solely Enterprise prospects get over-the-phone assist. | Paying prospects can get 1:1 e-mail and in-app chat assist. Telephone assist is obtainable at Professional stage and above. |
8. AWeber
AWeber made its title as an reasonably priced, user-friendly e-mail advertising platform, however down the years it’s added a bunch of extra performance to maintain tempo with extra superior instruments like ActiveCampaign… and HubSpot.
What Makes AWeber the Greatest HubSpot Various?
- Ship internet push notifications. Except you utilize a third-party integration, you may’t run push notification campaigns by way of HubSpot. AWeber, then again, provides internet push notifications on all plans, together with its free tier.
- Telephone-based technical assist. Received an issue? AWeber helps you to choose up the telephone and converse to a actual human, even in case you’re solely utilizing its free plan. With HubSpot, you solely get phone-based assist at Skilled stage and above (priced from $800/month).
- Construct personalized e-mail templates, quick. With AWeber, you may paste your web site or Fb web page URL into its sensible designer to routinely generate e-mail templates tailor-made to your model. HubSpot doesn’t provide something like this, though it does have a (small) library of free templates.
- Cheaper for top e-mail volumes. All paid AWeber plans embrace limitless emails, making it an reasonably priced alternative for manufacturers sending excessive volumes of emails. HubSpot doesn’t provide limitless emails on any plan.
How Does AWeber Evaluate to HubSpot?
AWeber | HubSpot | |
Greatest Function | Create e-mail templates in seconds utilizing your web site or Fb web page URL. | Join advertising, gross sales, content material administration, and customer support in a single platform. |
Greatest For | Startups and small companies | B2B inbound advertising |
Execs | Less expensive for sending excessive e-mail volumes. | Extra beneficiant free plan; free CRM. |
Cons | Much less superior CRM; much more restricted function set. | Paid plans are far more costly in case you solely must ship emails. |
Pricing/Month | Free for as much as 500 e-mail subscribers and three,000 month-to-month e-mail sends; paid plans priced from $12.50 monthly for as much as 500 subscribers and limitless emails. | Free advertising plan contains limitless contacts and a pair of,000 month-to-month e-mail sends. Paid advertising plans begin at $18 monthly for 1,000 contacts and 5,000 month-to-month sends. |
Assist | All customers—even free subscribers—can entry 24/7 dwell assist through telephone, e-mail, and chat (though paying prospects are positioned in a precedence queue). | Paying prospects can get 1:1 e-mail and in-app chat assist. Telephone assist is obtainable at Professional stage and above. |
9. Fixed Contact
Fixed Contact is one other old fashioned e-mail advertising platform that’s added a ton of fancy new options in recent times. It targets startups, small companies, and superior entrepreneurs—an analogous viewers to HubSpot’s lower-tier plans.
What Makes Fixed Contact the Greatest HubSpot Various?
- Low-cost social scheduling. Fixed Contact’s mid- and top-tier packages provide built-in social media scheduling, whereas all plans embrace social media posting. In fact, HubSpot does each of these items, too—however solely at Advertising Hub Skilled stage and above, priced from $800/month.
- Constructed-in occasion advertising. Given HubSpot’s robust B2B slant, you’d think about occasion advertising can be a core a part of its proposition. Nevertheless, you may’t promote occasion tickets by way of HubSpot with out an integration, whereas Fixed Contact provides built-in occasion advertising instruments on all worth plans.
- Telephone-based assist. All Fixed Contact can entry phone-based customer support—a privilege HubSpot reserves for subscribers at Advertising Hub Skilled stage and better.
How Does Fixed Contact Evaluate to HubSpot?
Fixed Contact | HubSpot | |
Greatest Function | Handle campaigns on the go from a devoted cellular app. | Join advertising, gross sales, content material administration, and customer support in a single platform. |
Greatest For | Nonprofits and charities (they save as much as 30 % on customary Fixed Contact costs) | B2B inbound advertising |
Execs | Constructed-in social media and occasion administration instruments with all plans. | Glorious free plan and a extra expansive function set. |
Cons | Costly costs for a relatively restricted function set; no free plan. | Social media administration solely out there to higher-tier prospects. |
Pricing/Month | From $12 monthly for as much as 500 contacts and 5,000 month-to-month e-mail sends. | Free advertising plan contains limitless contacts and a pair of,000 month-to-month e-mail sends. Paid advertising plans begin at $18 monthly for 1,000 contacts and 5,000 month-to-month sends. |
Assist | All plans provide dwell chat and telephone assist, whereas Commonplace and Premium prospects get onboarding calls too. | Paying prospects can get 1:1 e-mail and in-app chat assist. Telephone assist is obtainable at Professional stage and above. |
10. ConvertKit
Frankly, ConvertKit and HubSpot have subsequent to nothing in widespread, past the very fact you should utilize each platforms to ship emails. ConvertKit is designed for particular person content material creators—authors, coaches, musicians, podcasters, and extra—whereas HubSpot targets small, medium, and enterprise-level companies. Nonetheless, we’ll do our greatest to match them!
What Makes ConvertKit the Greatest HubSpot Various?
- Unbelievable free plan. If we might solely choose one free e-mail advertising instrument, we’d select Brevo. However ConvertKit is an in depth second, providing 1,000 contacts and limitless emails, touchdown pages, and types—plus primary tagging and segmentation. HubSpot’s free tier actually isn’t dangerous, however it may’t compete right here.
- Get suggestions from fellow creators. Once you be a part of the Creator Community (out there on all paid plans), you acquire the power to advocate—and be really helpful by—different content material creators, serving to you develop your viewers. HubSpot wasn’t constructed for creators and doesn’t provide something comparable.
- Constructed-in e-mail monetization. For those who’ve received 10,000+ e-mail subscribers, ConvertKit will actively hunt down paid sponsorships to your newsletters, supplying you with a brand new avenue to monetize your content material. Once more, HubSpot doesn’t do that.
- Inclusive referral advertising. ConvertKit’s top-tier Creator Professional plan, priced from $25/month, contains free entry to SparkLoop’s referral advertising platform—giving creators one more manner to succeed in new audiences. HubSpot has a SparkLoop integration, however you’ll must pay for it.
How Does ConvertKit Evaluate to HubSpot?
ConvertKit | HubSpot | |
Greatest Function | Built-in publication referral program helps creators develop their attain by leveraging their current viewers. | Join advertising, gross sales, content material administration, and customer support in a single platform. |
Greatest For | Content material creators | B2B inbound advertising |
Execs | Constructed-in monetization and viewers development instruments for creators. | Much more superior reporting, segmentation, and automation; free CRM. |
Cons | Solely provides a fraction of HubSpot’s performance. | Fairly costly, particularly in case you’re simply searching for an e-mail instrument. |
Pricing/Month | Free for as much as 1,000 subscribers and limitless e-mail sends; paid plans begin at $9 monthly for as much as 300 subscribers and limitless sends. | Free advertising plan contains limitless contacts and a pair of,000 month-to-month e-mail sends. Paid advertising plans begin at $18 monthly for 1,000 contacts and 5,000 month-to-month sends. |
Assist | Paying prospects get dwell chat and e-mail assist, with precedence entry provided to Creator Professional subscribers. Free subscribers solely get neighborhood assist. | Paying prospects can get 1:1 e-mail and in-app chat assist. Telephone assist is obtainable at Professional stage and above. |
Continuously Requested Questions
Conclusion
We might sum up this complete information to HubSpot options by saying:
HubSpot is wonderful, however in case you’re “simply” searching for advertising automation, each different platform is cheaper.
To provide you only one comparability, Drip offers you superior automations, onsite campaigns, laser-targeted segmentation, limitless emails, and as much as 2,500 contacts for $39/month. HubSpot’s most comparable plan prices 20 occasions extra (plus you solely get 2,000 contacts and 20,000 emails).
Ridiculous, proper?
So in case you’re too huge for HubSpot’s free plan, we extremely advocate taking Drip for a test-drive. Join your 14-day free trial at present!